EUROSTAR Group opens first Fly By EUROSTAR showroom in the region

After a highly-successful launch in Dubai earlier this year, the Group has opened its flagship showroom for Fly By Eurostar Mobiles in Dubai

DUBAI, July 01, 2014: EUROSTAR Group, the leading digital and consumer technology innovator in the Middle East, has launched its first Fly By EUROSTAR, Mobile showroom in the region. Strategically located at Nakheel Road, Naif Area, Dubai, the flagship store for the brand aims to be a one-stop consumer experience center, offering the latest range of Fly By EUROSTAR smart phones to its consumers.

The Fly By EUROSTAR phones, based on a series of power-packed ultra-stylish mobile phones designed in UK, received an overwhelming response in the Middle East post its launch in Dubai earlier this year.

The showroom, which was inaugurated at a glittering launch ceremony that was attended by senior management of EUROSTAR Group and its associates, housed the complete range of Fly By Eurostar mobiles and accessories including the recently-launched Fly Jazz, Fly Glory, Fly Era Nano, Fly Spark, Fly Thunder, and the Fly Evo Tech 1. The new showroom will also have the facility of a service point to cater to the needs and after sales services for its customers.

Commenting on the launch of the new showroom, Mr. Raju Jethwani, Chairman of EUROSTAR Group, said “We are pleased to launch the Fly By EUROSTAR store in the heart of the city – the Naif Area. The brand has received a very good response from the customers, owing to its great quality, reliability and USP. The opening of the first showroom is part of our larger expansion strategy to launch ten showrooms across the region in the next two years.”

Mr. Youssef Saidi, Group COO – Eurostar Group, said “The flags showroom is about the customer experience and their trust in the brand Eurostar. The initial response has been phenomenal with some of the models being sold out within two hours of the showroom being open.”

Fly by Eurostar is a leading UK-based mobile brand that has established a strong leadership globally. Its mobile series comes as a novelty in affordable price brackets for wide audiences looking for well-proven solutions which can deliver on all tasks of a modern smartphone while being available to everyone.

The UAE-based EUROSTAR Group has established itself as a market leader in consumer products including smartphones, tablets and consumer electronics. EUROSTAR Group has a strong presence global with over 25 retail showrooms and business operations in 50 countries worldwide.