Dubai PR Network, Online Press Release from Dubai and Middle East
 
Healthcare and Fitness
Filter PR by
  

Zulekha Hospital introduces ‘Lose More Win More' campaign in support of UAE's quest to fight obesity

 

Obesity is a major cause of NCDs (Non Communicable Diseases) which account for 76% of all deaths in the UAE

Dubai, UAE, 13 June, 2018:   Zulekha Hospital has announced the results of its ‘Lose More Win More’ campaign which is an employee drive designed to raise awareness on the importance of combatting obesity in UAE. The campaign involved an employee challenge to lose weight with monetary prizes as an incentive.

The programme is aimed at fighting obesity in line with the UAE’s national agenda which includes 10 specific health goals to be achieved by 2021, five of which are related to Non Communicable Diseases (NCDs): tackling CVD (Cardiovascular Diseases), diabetes, cancer, obesity and smoking. 

According to WHO (World Health Organization), obesity is a major cause of NCDs which account for 76% of all deaths in the UAE equating to 11,600 every year. Staggeringly, there is almost a one in five chance of dying prematurely – between the age of 30 and 70 – from one of these largely avoidable conditions.*

“Tackling obesity as a major cause for common diseases was the main purpose of the campaign which caters not only to spread a healthy lifestyle across Zulekha Hospital employees, but also to the wider UAE community. We’ve witnessed an exciting journey by those who challenged themselves to lose weight and gain self-confidence in the process, achieve better health, as well as receiving motivational prizes,” said Taher Shams, managing director of Zulekha Healthcare Group.

The Lose More Win More campaign comprised of four rounds, periodic monitoring for participants and nutritionist advisory visits. 
Pratheesh Raj,  P - OT - Staff Nurse at Zulekha Hospital Sharjah and the winner of the 1st prize, added: “When I took up the challenge, it seemed impossible and difficult to stick to the action plan to achieve my weight loss goal. After I lost two to three kilos, I was more confident that I was able do it. I was motivated to continue my healthy diet and other healthy practices that led to the loss of 16 kilos eventually. I realized I was more energetic and that in itself is a wonderful feeling. Many of my colleagues were motivated to adapt some of my new healthy practices after seeing my results, and it made a positive difference to the team as a whole.”

Jane Frances Chidamba, the winner of the 2nd prize from the Nursing Team in Zulekha  Hospital Sharjah, commented after achieving a remarkable weight loss:

“Such positive initiatives are welcomed by all employees. I am very happy I was able to lose over 15.5 kilos during a six month period with the support of the programme and my colleagues – I am now much more confident. The prize money itself was motivating for sure, but being able to give back to oneself and take care of my body became more important as we went through this experience.”

Commending the willpower of all participants Mrs. Nafeesa Ahmed, Director of Nutrition and Lifestyle Management in Zulekha Hospital says, “Most participants lost over 10 kilos in the campaign period and it is heartening to see their enthusiasm during their weight loss journey. We are keen to launch this campaign year on year and encourage a culture of health consciousness within the organisation. Diet plays a very significant role in shaping one’s identity. We all must be extra cautious of what foods we intake.”  


Posted by : DubaiPRNetwork.com Editorial Team
Viewed 26297 times
PR Category : Healthcare and Fitness
Posted on : Wednesday, June 13, 2018  12:16:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Al Qutami ensures preparedness of DHA health facilities ahea...
Next Story : Emirati double amputee becomes first in the region to receiv...
Email this article Print this article

Share this article with your friends and followers
NewsVine
 
 
Most Viewed Press Release posted in the last 7 days
Fall-ing for Benefit Cosmetics: How to Nail the Autumn Look, even if It's Still 35°C [59610-Views]
SITA and AACO advance on collaboration to tackle aviation's toughest sustainability challe... [50606-Views]
IATA to Offer Digital Currencies in Financial Settlement Systems [48159-Views]
Cathay Pacific celebrates the launch of direct passenger flights between Hong Kong and Riy... [38159-Views]
IATA and ASA Strengthen Cooperation [26260-Views]
Stay Cozy, Stay Trendy with REDTAG's New Winter Collection [12489-Views]
Neha Kakkar set to headline inaugural Indian Musical Festival in Dubai [11759-Views]
Experience Halloween @ Emirates Park Zoo & Resort - “Creepy Carnival” [8758-Views]
Taiwan Excellence Unveils 16 Semifinalists for "Go Green with Taiwan" [8606-Views]
25 International & Local Sports Events to take place in Dubai during the Weekend [8229-Views]
Hotpack Global conducts Breast Cancer Awareness session [8020-Views]
Under the patronage of His Highness Sheikh Theyab bin Mohamed bin Zayed Al Nahyan Regional... [7856-Views]
MoHAP launches National Supplementary Measles Immunization Campaign 2024 in Cooperation wi... [7659-Views]
NBF posts a strong 39.3% net profit before tax growth to AED 715 million in the first nine... [7552-Views]
Mashreq's 9M 2024 Profit Before Tax Rises 9% YoY to AED 6.5 Billion, reflecting strong bus... [7429-Views]
Africa Debate – UAE explores trade and investment opportunities in UAE and Africa in renew... [7392-Views]
DSBK Racing Launches the 2024-2025 Middle East Championship at Dubai Autodrome, Setting th... [7339-Views]
Celebrate The Festive Season with Personalized Style at Piece Of You! [7327-Views]
e& announces Q3 2024 earnings with consolidated revenue growth of 10% to AED 14.4 billion [7290-Views]
Brighten the Holiday Season with SHEGLAM's Limited-Edition Festive Glow Gift Sets [7122-Views]
DWTC to Host an exciting Line-up of Conferences, Trade Shows and Exhibitions this November [6990-Views]
GulfHost 2024 Set to Ignite the Future of Hospitality and Foodservice in MENA [6929-Views]
UAE Team Emirates Claims UCI Crown for Second Successive Season [6806-Views]
Reach for the Stars: Titan Watches Unveils the Alluring Stellar 2.0 Collection! [6503-Views]
‘The Apprentice: ONE Championship Edition' Season 2 to Launch in Qatar and MENA Region on ... [6183-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
Back to Section Home

Related Stories

 
Top Sections
 
Top Stories