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The new Xerox Market Segment Series serves as a blueprint for print service providers looking to capture growth opportunities in seven high-value application segments. Featured in the Xerox stand at drupa, each application is presented in a 12-page brochure which includes industry statistics, market insights, practical advice and an infographic tailored to that space. The first in the series is Transactional Marketing. Click here to view a mobile-friendly micro-site that highlights opportunities in this space as well as access to the brochure. Leading up to drupa, Xerox will release other applications in the Market Segment Series including: · Direct Mail · Publishing · Catalogs · Digital Packaging · Photo Publishing · Marketing Service Provider
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