- OPPO GCC will launch Reno12 Series on 2nd July in Dubai
- The Reno12 Series is the most stylish Reno product boasting an audaciously sleek and conspicuously solid appearance that is bound to captivate tech enthusiasts and fashion-forward users alike.
- Unbeatable AI phone with multiple GenAI features that are set to unlock new realms of productivity and creativity, offering users unparalleled capabilities that push the boundaries of what is possible on a smartphone.
Dubai, United Arab Emirates, June 24, 2024 - OPPO, a global leader in smart device innovation, is thrilled to announce today that the highly anticipated Reno12 Series will be launched on July 2nd, 2024, in Dubai. This cutting-edge series is poised to redefine the smartphone experience with unparalleled AI capabilities.
The much-anticipated Reno12 Series by OPPO introduces two groundbreaking AI Phones - the Reno12 and Reno12 Pro, each heralding a new era of innovation with a suite of industry-leading GenAI features that are set to unlock new realms of productivity and creativity, offering users unparalleled capabilities that push the boundaries of what is possible on a smartphone. As the latest additions to the esteemed OPPO Reno Series, the Reno12 and Reno12 Pro represent a new chapter in the history of the popular OPPO Reno Series and the first major release under OPPO’s commitment to accelerate the adoption of AI Phones.
Commenting on the upcoming release, Lay Ren, President of OPPO Mena, stated, “I am delighted to introduce the Reno12 Series, a true testament to OPPO's unwavering dedication to innovation and excellence. With the Reno12 and Reno12 Pro, we are ushering in a new era of AI Phones that will redefine the way users interact with their devices. These industry leading GenAI features represent a significant leap forward in technology, empowering users to unlock new levels of productivity and creativity. This launch marks a pivotal moment for OPPO as we continue to push the boundaries of what is possible in the world of smartphones.”
Audaciously sleek, conspicuously solid.
The Reno12 Series stands as a bold expression of OPPO's unwavering dedication to cutting-edge design and innovation, boasting an audaciously sleek and conspicuously solid appearance that is bound to captivate tech enthusiasts and fashion-forward users alike. Moreover, the Reno12 Pro is offered in two captivating colors: Sunset Gold and Space Brown. Both variants of the Reno12 Pro feature a distinctive two-tone matte-gloss design, with a chic metallic ribbon elegantly dividing the back of the phone into two halves. On the other hand, the Reno12 model is available in Astro Silver and Matte Brown options. The Matte Brown variant exudes a timeless appeal with its rich cocoa hue and fingerprint-free finish, catering to users who prefer a classic and elegant look.
Added to this is OPPO’s Splash Touch technology, a proprietary solution that allows the screen to function correctly even when the screen or the user’s hands are wet. Furthermore, both Reno12 and Reno12 Pro feature a Futuristic Fluid Design and High-Strength Alloy Framework that create a stunning new look while ensuring the most robust design on the Reno Series phone yet with enhanced protection against drops, pressure, and water. With an IP65 rating, both models also provide exceptional dust and water resistance, while critical components across the phone, including openings, speakers, the USB-C port, and the SIM card tray, have been reinforced to make the phones even more waterproof.
Accelerating the adoption of AI phones
Earlier this year, OPPO outlined its commitment to bring AI capabilities to more people beyond the confines of high-end flagship smartphones, OPPO expects to bring generative AI features to about 50 million users by 2024. As part of these efforts, OPPO has joined Google, Microsoft, MediaTek, Qualcomm and other partners to accelerate the arrival of a new generation of AI Phones.
At the core of the Reno12 Series lies its unbeatable AI technology, including groundbreaking features such as AI Eraser 2.0, AI Toolbox, and a suite of other intelligent functionalities that set it apart as the ultimate AI phone on the market. Users can expect a seamless and intuitive experience, empowered by OPPO's advanced AI capabilities that enhance every aspect of the smartphone usage.
The Reno12 Series introduce a suite of breakthrough GenAI features covering a range of everyday uses. With the newly updated AI Eraser, users can easily remove passing strangers in photos with a simple tap thanks to the feature’s ability to automatically identify unwanted people and objects. Furthermore, both phones feature two AI enhancements for group photos. AI Clear Face enhances group shots by restoring facial details for exceptional clarity, even for people farther from the camera. AI Best Face identifies individuals with closed eyes and uses GenAI technology to reopen them, ensuring every group photo is perfect.
Moreover, Reno12 Series users can capture life's moments with the AI Portrait Expert featured in both phones, offering enhanced Flash Snapshot technology for agile camera exposure adjustments. This feature ensures photos capture realistic lighting effects and natural skin tones. Additionally, users can enjoy recording stunning 4K videos at 30fps on both the rear and front-facing cameras, delivering high-definition videos with four times the resolution of standard 1080p footage.
Alongside photo enhancements, the Reno12 Series also tap into the power of AI to bring added efficiency and creativity. Built on the Google Gemini large language model (LLM), AI Toolbox is a new addition to the smart sidebar that leverages powerful recognition capabilities to understand the content displayed on the screen and recommend AI features accordingly, such as quick social media content generation or content summaries for lengthy articles. In the Recording app, users can now also use the new AI Recording Summary tool to intelligently extract text summaries from a voice record and organize them into notes, with information such as to-do lists, times, locations, and other details highlighted and formatted for improved readability.
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