Cairo, Egypt: Volvo Car Group and Ezz Elarab Automotive Group, Volvo's sole agent in Egypt today announced the introduction of the all new Volvo range. Available now in Egypt. The new line is also offered through Ezz Elarab's network of dealers. Commenting on the announcement, Eng. Hesham Ezz Elarab, President of Ezz Elarab Automotive Group of Companies stated, “We're very pleased to be launching the all new Volvo range, bringing even higher standards of safety and luxury to Egypt. And as we continue to expand Volvo's presence in the market, we're proud to welcome the latest addition to our dealer network; Nour El Din El Sherif. We're confident that this dynamic distributor will successfully showcase Volvo in the Alexandria market. Going forward, we're very optimistic and excited about introducing to the Egyptian community innovative automotive solutions in 2014.” Volvo's recent redesign is the most extensive makeover of existing models in Volvo's history. Each of the enhancements is designed around customer's needs. With the 2014 models, Volvo has focused on both design and engineering aspects, giving each dynamic model a major boost. Including: • New designs focusing on quality and attention to detail
• New more comfortable sport seats
• Permanent high beam with groundbreaking technology Emphasized attention to detail
Classic Scandinavian styling is exemplified by beautiful, simple shapes and surfaces with unnecessary clutter removed. This is evidenced in the redesigned exterior and interior of the new range. On the exterior, the removal of the chrome frame around the grill and the bigger iron-mark badge enhances the new cars' self confident look.
Inside, drivers immediately see the attention to detail and use of authentic materials such as wood and natural leather, while easy to use controls contribute to the driving experience.
Supportive yet comfortable seats, which has been a Volvo strength for decades ensures a fresh and relaxed arrival after the longest of journeys. The new Volvo 60 line – more versatile, dynamic and elegant
The new dynamic S60 design with its purposeful, dynamic appearance accentuates the car's sporting nature. Volvo has increased the S60's road presence even further with a new front design. The more focused and determined-looking headlamps help create a new, expressive ‘face'. Together with details such as a wider grille and daylight running lights, gives the S60 a striking, squat presence, while clean surfaces and contours give it a very Scandinavian feel.” For drivers who need the versatility of an estate car but want the handling of a sports sedan, all in a stylish Scandinavian package Volvo has redesigned the new V60 to fit their discerning needs. As with the new S60, the design team has increased the V60's road presence by emphasizing its horizontal lines, visually connecting the car directly to the road. The V60's enhanced silhouette is now a visual reminder that this is no ordinary estate; it is a wagon with a coupé-like appearance. Volvo's best selling model the XC60 also takes on a more urban twist. The redesigned front features a new hood shape that emphasizes the wide, confident look. While all three deliver a dynamic driving experience with pin-sharp handling and a wide choice of chassis settings. All designed around the customer's personal requirements. The new Volvo S80 – enhanced exclusive sophistication
A number of new exterior design cues reinforce the sophisticated contemporary presence of the new Volvo S80. The new front and rear bumpers create a ‘stretched' effect to make it look wider and lower. New rectangular Daytime Running Lights at the front give the S80 nose a more contemporary look. The new Volvo V40 and V40 cross country – compact luxury
The Volvo V40 features a luxury look and feel that emphasizes the aura of a compact car with large-car content and characteristics. The V40's classic V-shaped bonnet is further enhanced by bolder, expressive lines. The high-gloss grille is low and wide in order to create a sporty, close-to-the-ground feel. Another striking new feature of the Volvo V40 R/D is its fixed panorama glass roof which stretches from the front windscreen to the backrest of the rear seats. For drivers who enjoy compact ruggedness, the Volvo V40 Cross Country brings a unique blend of capable ruggedness and expressive elegance up to a new level.
Safety as standard in all models
As the leader in automotive safety, Volvo has reduced the risk of being involved in an accident or being injured in its latest models by roughly 50% since the year 2000. By continuously introducing new preventive and protective systems, Volvo keeps moving towards its safety vision that no one should die or suffer serious injuries in a new Volvo car by the year 2020. About Ezz Elarab Automotive Group For over 35 years Ezz Elarab has been a leading agent for some of the world's finest and most popular automotive brands including CITROËN, Volvo, Aston Martin, BMW, Chrysler, Jeep, Dodge, Ram, Proton, and Great Wall as well as the exclusive agents for Kawasaki and Peugeot motorcycles. Ezz Elarab Automotive Group boasts 8 state of the art luxury showrooms in Cairo and Alexandria as well as 5 complete service and maintenance centers to serve its customers. With an unwavering commitment to quality, safety, and customer care, Ezz Elarab continues to innovate and expand to meet its customers' evolving needs. For more information, please visit: www.ezz-elarab.com.
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