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Dubai, U.A.E- 06 May 2015- The Tourism Organization Engadin St Moritz welcomes visitors at this year Arabian Travel Market (ATM), reinforcing St. Moritz as the ideal family holiday destination for GCC travelers. St. Moritz combines history, luxury, sport activities and a complete selection of entertainment to suit families, leisure travelers or sports enthusiasts looking at booking their next holiday. The region boasts five star luxury properties across the Swiss Alps and offers soft sports such as promenade around the lake or sports such as hiking and climbing to all sports enthusiasts. In addition to indulging in traditional sports, holiday-makers can enjoy a spot of sailing, windsurfing, tennis and horseback riding, or take a relaxing ride on Europe’s highest scheduled boat service. Moreover, St Moritz is a golfer’s paradise boasting four golf courses located in the Alps. The destination promises to win the hearts of its guests with its breath-taking panorama, the seemingly endless expanse of the lake plateau, and the pleasant mountain summer temperatures that are ideal for active holidays in spectacular surroundings. During the nights no air-condition is needed as guests sleep with the window open. “We are ready to welcome visitors from the GCC during both summer and winter seasons. St. Moritz enjoyed an 19% increase in the number of visitors from the GCC in 2014, and we are keen to invest in this region even further to attract more visitors to St. Moritz,” said Ariane Ehrat, CEO, Tourism Organization St. Moritz.
“The ATM is one of the most important trade shows for promoting St. Moritz’s profile in the Middle East and we are happy to be present this year along with Switzerland Tourism. “ As part of its marketing efforts, Tourism Organization St. Moritz will be hosting an exclusive networking event with members of CEO Clubs U.A.E on Wednesday, 6th May at Shangri La Hotel. The event will create new business opportunities, energizing the leisure and business events sector on St. Moritz and will cement the destination’s position as a world leading holiday destination in summer and winter,” added Ariane Ehrat. This summer, St. Moritz awaits you with glamorous events. One of those is the British Classic Car Meeting. This much-loved rendezvous for all admirers of classic British automobiles is a celebration of elegance and high-class style among the breathtakingly beautiful mountains of the Engadin. Every July since 1994, St. Moritz has welcomed some 150 vintage and classic cars and their owners. Also in July the
“Festival da Jazz St. Moritz” is taking place. Rising stars of the Swiss and international jazz scene are on stage in St. Moritz. During the event St. Moritz Art Masters in late August St. Moritz is placed in the spotlight of the cultural world for ten days. The festival is not only a venue for exhibition and performance, but a rendezvous for the national and international arts scene as well.
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