Max Value Fashion's launches their E-commerce platform

Max introduces its largest store ever…online.

UAE, May10th, 2015: MAX, the largest value fashion brand in the Middle East continues to pioneer the user-centric shopping experience with its recent announcement of the launch of its E-Commerce operation. MAX is now available on landmarkshops.com, which is an important milestone in the brand’s unceasing innovation in delivering new and comfortable shopping experiences for its customers.

Drawing upon the success of the brick-and-mortar stores across the region, the next natural progression for Max is to develop an online presence. The UAE’s E-commerce market has been growing at around 38 per cent annually since 2009, and is currently poised to reach around $2 billion, according to E-commerce site JadoPado. With a penetration of six per cent, it has grown up to eight times as quickly as the traditional retail industry, a fact not lost on a brand as innovative as MAX.

Mr. Ramanathan Hariharan, CEO of MAX says” We want to enrich the shopping experience of our customers by providing an online platform to shop for ‘Max’ products. This platform will also enable customers to combine the best of both online and offline”.

Mr. Savitar Jagtiani, business head of e-commerce at LandmarkShops.com stated,“ We are excited to announce that landmarkshops.com, recorded a 200 per cent year-on-year growth in revenue for the fiscal year 2014-2015. The E-commerce industry is ripe and presents a remarkable opportunity, Max is now in a position to be a part of that ecosystem.”

Landmarkshops.com introduced “pay and collect” last December, with consumer electronics retailer, Emax, the only brand currently integrating it. The service allows consumers to order goods online and collect them in stores. Over 47 per cent of traffic that LandmarkShops.com gets is from mobile devices, while desktops and tablets account for 45 per cent and 8 per cent of traffic, respectively.

From the fashion runways of the world to your screen, now you can enjoy stylish fashion at an affordable price anywhere you are! Max fashions are literarily at your fingertips and are a mere click away.