Growing FM industry creates demand for cleaning equipment and services

Movers and shakers of the cleaning and hygiene industry to convene at ‘Clean Middle East Pulire Expo’

Dubai UAE, October 1, 2015: The evolving FM industry has generated a demand for the cleaning and hygiene equipment industry, which is the foundation of a successful FM company. A leading facility management company has estimated that the global facility management market is estimated to reach $394 billion by 2017, while in the next 25 years the GCC region is expected to reach a market value of $892 billion dollars.

The cleaning and hygiene companies have the potential to grow tremendously, with the opportunity to maximise productivity by providing innovative and cost effective equipment. The number of opportunities for both regional and international cleaning and hygiene service providers to set up practices in the GCC has increased significantly due to rising scale of construction investment.

Scheduled from 2 - 4 November 2015 at the Dubai International Convention & Exhibition Centre, the Clean Middle East Pulire Expo will host cleaning industry stalwarts; showcasing practical technologies that they have developed, with revolutionary potential for replication and scale-up
Cleaning and hygiene industry leaders like Intercare, Dhofar, Daitona, Sealed Air Diversey, Vileda Professional and Rubbermaid have confirmed their participation in CMEP and will display their new technologies. Furthermore, Dubai Municipality’s commitment and innovative approach to sustainability and environmental issues will be visible at this year’s exhibition as they will be promoting their vision of creating a cleaner Dubai.

“The facility management industry is very important to Middle East especially in the UAE; with the speedily developing construction industry. Deloitte, a market intelligence firm has estimated the value of the GCC construction industry at $172 billion in 2015 which will significantly drive facility management and its allied industries” commented Jayaraman Nair, Chairman - VIS, organizer of Middle East Cleaning Technology Week, “Cleaning service providers, play an important role in promoting cleaning and hygiene responsibility in the society. Our ambition for MECTW’s Clean Middle East Pulire is to provide industry leaders a platform to promote their solutions and best services to the public at large; highlighting the use of environmentally friendly solutions for a better future”

MECTW takes place from 2nd to 4th November, 2015 at, Dubai International Convention and Exhibition Centre offering a platform to promote scientific cleaning practices, latest products, technologies and services to potential buyers in the MENA region. For the first time, MECTW will make way for two new platforms - laundry and car wash - along with a special outdoor section dedicated to street cleaning solutions and equipment. 
Middle East Cleaning Technology Week will also play host to the Excellence Awards that identifies the ‘difference makers’ in the hospitality, soft services FM and laundry industry. The Excellence Awards incorporates Categories for supervisors and attendants in all three sectors. Winners walk away with a cash prize and a certificate.

MECTW is the perfect opportunity for brands to promote themselves in this competitive and growing region. It is the perfect meeting point for industry players, big and small, to exchange ideas towards providing better services.