 Exhibition to reflect greater demand for energy-efficient lighting solutions and innovative technology of the future A wide range of energy-efficient lighting systems, the latest innovative product lines, cutting edge lighting designs and technology that will impact the future of the industry are expected to be on view at the upcoming Light Middle East 2013, which will take place in Dubai in October. Epoc Messe Frankfurt, organiser of the region's definitive trade gathering for lighting and design, expects the 2013 edition of Light Middle East to be even more successful than the last one. This is an exhibition where architects, lighting designers, property developers, distributors & wholesalers, facility managers and government & municipality representatives come together to do business and discuss best practices. With the regional economies enjoying steady growth and the reviving fortunes of the real estate and construction industries, demand for the latest lighting systems is expected to continue on an upward trend. “We are seeing that demand for the most innovative and cutting edge lighting solutions has really started to penetrate the industry in this region. We are particularly seeing a continuing trend for more energy-efficient systems – ones that project the future in their technological advances and aesthetics,” said Ahmed Pauwels, CEO of Epoc Messe Frankfurt. “These trends which are increasingly impacting the industry will also be evident at Light Middle East 2013,” he added. The growing emphasis being paid by governments across the region towards green building practices and energy efficiency is expected to further power demand for ecologically friendly lighting solutions. Light Middle East is an annual event which provides a backdrop for the industry to come together and help further drive these trends and developments. The global lighting market is expected to generate revenues of a whopping Euro 110 billion (AED 529.3 billion) by 2020, according to Osram-commissioned research recently conducted by McKinsey & Co.* The research was conducted across seven countries whereby a lighting market model was developed which estimates the size of the global lighting market through to 2020. It is a market which is being fuelled by the worldwide growth in population as well as the rising urbanisation trend in today's societies. The research also indicates the tremendous significance of the emergence of LED technology for the lighting industry. New developments and innovations are set to change the face of the industry as a whole. A large number of leading international brands are expected to turn out at Light Middle East 2013. Exhibitors will be looking to further cement their presence in the regional markets given the trade fair's well-reputed regional footprint. Amongst these are Astra Lighting, Beneito & Feure, Blue Rhine, Cariboni Group, Global Light & Power and Panlux, to name a few. Mr. Osama Swalmy, Sales Manager, Home Automation Division of Al Mazroui, said: “Light Middle East is the leading trade fair for the lighting industry in the region and is regarded as a dependable indicator of the developments and trends that are currently shaping the industry globally.” Light Middle East 2013 will also feature Light Insight Arabia – a comprehensive programme of conferences and workshops. Highly acclaimed by lighting industry professionals, designers and consultants, the interactive forums, instructional workshops and seminars will throw fresh light on key industry issues and trends. The 2012 edition of Light Middle East was extremely successful and featured 220 exhibitors from 22 countries showcasing over 350 international brands to 4,557 trade visitors from 72 countries. The 2013 edition will take place from 7 – 9 October at the Dubai International Convention and Exhibition Centre.
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