Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  

Al Masaood Automobiles Witnesses Strong Growth for Nissan Certified Pre-Owned Vehicles with 18% Surge in Customer Interest

 
Al Masaood Automobiles Witnesses Strong Growth for Nissan Certified Pre-Owned Vehicles with 18% Surge in Customer Interest
• Al Masaood Automobiles recognizes the strong demand for pre-owned vehicles and provides comprehensive inspection reports, transparent maintenance records, and clear communication to address customer concerns.
• Under the Nissan Intelligence Choice program, the company offers a 12-month or 30,000-km warranty, extended coverage, 24-hour roadside assistance, a five-day car replacement guarantee, and a 15-day exchange promise in addition to other benefits.
 
Abu Dhabi, UAE, 18 September 2023 – Al Masaood Automobiles, the authorized distributor of Nissan cars in Abu Dhabi, Al Ain, and the Western region, has experienced a strong growth in customer interest generated on digital channels for Nissan Certified Pre-Owned (CPO) vehicles. The company recorded a notable increase of 18% in customer engagement over the past three months, driven by the successful implementation of eCommerce strategies, impactful digital campaigns, and customer-centric activities.
 
Al Masaood Automobiles has experienced a large increase in customers seeking Nissan pre-owned vehicles in recent times, mainly among the local and expat population segments. Customer interest grew on digital channels with May recording 58% digital leads, followed by a steady increase to 68% and 73% in June and July respectively. This upward trajectory aligns with the robust pre-owned car market in the UAE, where three used cars are purchased for every new car, according to recent reports  in the auto market. 
 
Bachir Gemayel, Sales & Marketing Director at Al Masaood Automobiles, said: 'The surge in customer interest on digital channels reflects the effectiveness of our innovative strategies and continual dedication to fulfilling the ever-evolving needs of our valued customers. Through a concentrated focus on eCommerce, the execution of result-driven digital campaigns, and our relentless commitment to placing the customer at the forefront of all our activities, we have successfully fostered heightened engagement and delivered an elevated experience that truly resonates with our valued customers.' 
The growth in the pre-owned car sector can be attributed to factors such as supply delays in new cars, a rising demand for budget-friendly vehicles, and an increased preference for owning multiple cars among UAE residents. A study by Mordor Intelligence further projects the UAE's used car market to reach USD 32.07 billion by 2027 . The convenience of the digital marketplace and accessible financing options for used cars also contribute to this growth.
Catering to the needs of customers with precision and care, Al Masaood Automobiles not only provides attractive financing options, but also ensures transparency by offering detailed information about the cars that customers are interested in, including their detailed specifications. Further, customers can enjoy peace of mind with comprehensive warranty and service contracts. Additionally, the renowned Nissan Intelligence Choice (NIC) program presents a range of benefits and assurances to potential customers.
 
Al Masaood Automobiles aims to address the concerns of potential pre-owned car buyers by providing comprehensive inspection reports, transparent maintenance records, and clear communication throughout the purchase journey. The company recognizes that key decision influencers for customers include factors like mileage, vehicle condition, accident or repair history, as well as features, fuel efficiency, and safety ratings. By prioritizing customer satisfaction and eliminating anxieties related to hidden faults, elevated maintenance costs, and safety risks, Al Masaood Automobiles ensures a seamless purchasing and ownership experience.
 
Nissan Intelligence Choice program for prospecting customers 
Under the globally offered Nissan Intelligence Choice program, Al Masaood Automobiles guarantees the quality and reliability of every certified pre-owned vehicle. These vehicles undergo an exhaustive 167+ point inspection and reconditioning process. Customers can expect a 12-month or 30,000-km warranty, extended warranty coverage for both the Gulf Cooperation Council (GCC) and the Mediterranean Region (MED), 24-hour roadside assistance for a year, a one-off five-day car replacement option in case of a major problem, and a full service and inspection prior to delivery. The Al Masaood Confidence Program further enhances the car-buying experience, offering a 15-day exchange period.


Posted by : DubaiPRNetwork.com Editorial Team
Viewed 18786 times
PR Category : Automobile
Posted on : Monday, September 18, 2023  5:08:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Mustang GTD Has an Aerodynamic Advantage Most Race Cars Don'...
Next Story : Rolls-Royce Motor Cars Dubai, AGMC Wins Three Accolades at t...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
2023 Safest Year for Flying By Several Parameters [24055-Views]
Mr. Arjun Dhanak of Kanz Jewels Clinches Youngest MD Award at The Retail Jeweller Dubai Fo... [14309-Views]
Xiaomi 14 Ultra Makes a Big Entrance in the UAE for the First Time [9643-Views]
Nabtih Debuts Ramadan Gift Baskets, Highlighting Palestinian Craftsmanship and Tradition [8630-Views]
UAE's Newest Home-Grown Fragrance Brand –FARIDAH– Unveiled, Complements The $12.4 bn Perfu... [6839-Views]
SANTONI SETS THE TONE FOR THE NEXT FALL/WINTER SEASON DURING MILAN FASHION WEEK [6724-Views]
Dyson unveils new pop-up experience at Dubai International Airport [6605-Views]
Union Coop Strengthens Support for Local farmers [6166-Views]
Dubai government entities review ambitious 'Dubai 10X' projects [5847-Views]
All-New Ford Territory Dark Edition Elevates Crossover SUV Style in the Middle East [5740-Views]
Bluewaters Sets Scene for Ramadan with Stunning Weekend Fireworks This March [5736-Views]
Dubai Culture celebrates Burj Rashid's 45th anniversary, showcasing its rich history [5576-Views]
Clinique La Prairie To Showcase Longevity Lounge At Art Dubai 2024 [5539-Views]
BENTAYGA EWB – INFINITE CHOICE, CURATED BY MULLINER [5498-Views]
Eaton to Showcase Cutting-Edge Sustainable Energy Solutions at LEAP 2024 in Saudi Arabia [5498-Views]
NBF's new Ramadan campaign provides new financing opportunities for customers [5482-Views]
A total of 360 riders qualify for world cycling event in Aalborg, Denmark at the end of Au... [5314-Views]
ATP STARS EBDEN AND BOPANNA MAKE A GRAND SLAM IMPACT AT DUBAI DUTY FREE TENNIS CHAMPIONSHI... [5199-Views]
SPORTMAX FW 2024 FASHION SHOW [5137-Views]
Environment Agency – Abu Dhabi Launches an Odorous Gas Monitoring Network [4969-Views]
Natuzzi Italia Unveils the Colle Sofa, a Design Collaboration with BIG Studio – Bjarke Ing... [4895-Views]
DSO and MIT Honour Winner of MIT DesignX Dubai Accelerator's First Cohort [4871-Views]
Malabar Gold & Diamonds Set to Launch 10 New Showrooms; Global Store Count to Reach 350 by... [4863-Views]
Arabian Automobiles Elevating Luxury and Safety [4842-Views]
Debut of the New Maserati GranCabrio The Trident's New Spyder: Iconic Design and Open-Top... [4813-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories