BIODERMA’s Atoderm range aimed to revolutionize treatment of atopy through Skin Barrier Therapy® patent Dubai, 15 November, 2016: Leading French skincare brand BIODERMA, showcased their commitment to placing biology at the service of dermatology with their Atoderm range, specially created to treat those with very dry to Atopic skin. Leading dermatologist Dr. Anwar Al Hammadi, double board certified by American and Canadian Board of Dermatology and President of the Emirates Dermatology Society, pursues his passion in educating patients and driving the awareness for Atopic Dermatitis skin disorder and the best treatment for it. “Atopic Dermatitis can cause extreme discomfort, and can severely affect the quality of the patient’s life. While medications and steroid creams are frequently used to treat the condition, it is important to ensure that atopic and dry prone skin is kept moisturized with a prescribed lotion at all times to relieve itchiness and irritation. It is important that affected patients seek a dermatologist for professional consultation and prescribed treatment. With the upcoming seasonal change with colder temperatures and dryer air people should be aware that this could aggravate the skin condition”. WHAT IS ATOPIC SKIN? Atopic Dermatitis is a genetic skin condition characterised with an altered skin structure. According to research, Atopic Dermatitis is booming and the main concern in dermatology. It affects recurrently 15-30% of children and 2-10% of adults with strong impact on their quality of life including sleep and general well-being. Atopic Dermatitis is often retrogressive and can even disappear after the childhood. Atopic skin is clinically mainly visible through the appearance of patches and redness on the cheeks, hands and flexion creases of the knees and elbows. But the inflammation could also become chronic spreading to other parts of the body and stimulating the immune machine to produce immunoglobulin E directed against allergens crossing the defective skin barrier. THE SKIN BARRIER, AN ARMOUR AGAINST ATTACK WHICH IS SOMETIMES WEAKENED The skin is the envelope of the body, the cutaneous barrier composed of the horny layer is its protective shield. It guarantees its protection, and helps it stay hydrated. In normal skin, this barrier is in good condition and can therefore successfully play its role as 'guardian' of the right skin balance. In dry, irritated to Atopic skin, the skin barrier is altered. Therewith, the hydrolipidic film and interncorneocytary cement are defective. This means, the skin can no longer fully regulate the water content within the epidermis, it allows a larger amount of water to escape the healthy skin. This increased trans-epidermal water loss (TEWL) causes significant skin dryness. Furthermore, the Staphylococcus Aureus binds the receptions and allergens can easily penetrate into the skin. All this leads to skin inflammation. If this is not treated in the prescribed manner, it leads to the vicious circle of Atopic Dermatitis. BIODERMA’S SOLUTION THE SKIN ITSELF INSPIRED BIODERMA TO REBUILD ITS PROTECTIVE BARRIER Through the Atoderm range, BIODERMA has an original solution to break the vicious circle thanks to its Skin Barrier Therapy® signature patent to allow skin affected by Atopic Dermatitis to regain the three fundamental properties. In keeping with the BIODERMA philosophy, the aim of Skin Barrier Therapy® is not solely to treat, but also to 'teach the skin to live according to its natural biology'. The Skin Barrier Therapy® contains an innovative combination of molecules such as Lipigenium®, which reproduces the architecture and natural biological action of the skins horny layer (see 1+2) and Sucroester, preventing the adhesion of Staphylococcus Aureus (see 3 in the diagram). The key product of the Atoderm range is the ‘Atoderm Intensive Baume’ aimed at all family members (excluding premature infants) with Atopic skin. Following several clinical studies that tested the effectiveness of BIODERMA’s Atoderm Intensive Baume, results showed that the product was able to restore the altered skin barrier and efficiently decrease very dry and itching to atopic skin from 7 days after the 1st application (at the beginning used in conjunction with prescribed topical corticoids, according to standard treatment). It reduces the severity of flare-ups and prolongs the remission phase between the flare-ups. Results of clinical study of patients using Atoderm Intensive Baume for 56 days. In order to prevent Atopic Dermatitis from aggravating, scientists at BIODERMA realized the need for early management from birth on the appearance of atopic skin in new-borns not yet affected but with a favourable genetic predisposition for the skin condition. Therefore, BIODERMA also offers ‘Atoderm Preventive’ aimed at infants (excluding premature infants), babies and children with a very dry potentially Atopic skin. Dermatologists also recommend using a specific mild cleanser to ensure a complete treatment, like the Atoderm Intensive Gel Moussant to achieve optimum results in the treatment of Atopic skin. The good tolerance, cosmetic qualities and easy application of the range enables perfect compliance with the skin, which is crucial when treating such severe skin conditions. Patients appreciate the pleasant formulas of the Atoderm range which give a sensory experience. TAKING CARE OF ATOPIC SKIN - Wash new clothes before wearing them in order to eliminate allergens.
- Choose soft, natural fibres such as cotton or silk.
- Avoid wool or rough textiles which may cause irritation.
- Ensure that the skin is hydrated every day.
- Check and cut young children's nails, and you can put scratch-mitts on babies.
- You can also use cold packs to soothe itching and anti-scratch rollers to use on irritated areas of skin.
- On a daily basis, bathwater temperatures should be between 32 and 33°C and not takes more than 10 minutes.
- Dry yourself without rubbing so that you do not irritate your skin. Don't scrimp on the product you use, apply at least a walnut-sized amount for each area. Don't forget the critical areas which are often dried out, like the knees, elbows, and the backs of the arms.
- The best moment of cream application - just after the shower when you skin is still humid/wet - at this moment it is more receptive and it boosts the hydration level.
- Apply the moisturizer in the morning and evening to prevent the skin from drying out.
For a list and description of products in the Atoderm range, please visit http://www.bioderma.ae/our-products/atoderm
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