ISBE, a must-attend industry event hosted during the Dubai International Film Festival (DIFF) Dubai UAE, November 15, 2015: The Dubai Film Market (DFM) and International Showbiz Expo (ISBE) 2015 are coming together to create the world’s first 360 degree entertainment industry event. With a focus on developing the industry in a global context by looking outside of the US, towards rapidly growing markets such as the Middle East and Asia. ISBE 2015 at The Dubai Film Market which runs concurrently with The Dubai International Film Festival (9th - 16th) will take place from the 14 - 16th December at the Madinat Jumeirah. ISBE is a unique platform and one of its kind in the region to bring together cinema and entertainment industry professionals from exhibition and distribution, to the equipment and concession areas. Over 2,000 trade visitors will have unparalleled opportunity to interact, network and celebrate the movie going experience and cinema industry. Exhibitors will include film studios, distributors, media outlets, cinema-infrastructure and technology providers, talent and marketing agencies, theatre companies, festivals and more. Over 2,500 industry delegates and media from 65 countries converge every year to do business at The Dubai Film Market, the leading industry platform in the region and the gateway to one of the fastest growing film and TV markets in the world making it the perfect destination to hold the ISBE. Following the success of ISBE’s launch last year the event has gained enormous support from the MENA and Asian cinema industry. Regional and international players at ISBE will be showcasing their latest technology and equipment for 3D and 4D cinemas, cinema screens, digital cinema projection systems, seating, cinema architecture, sound systems, lobby displays, ticketing and cinema lighting. The event will also feature exclusive product presentations highlighting a slate of upcoming films that will be released by Hollywood and Bollywood studios all destined for release in the UAE. ISBE delegates will also benefit from a wide range of initiatives offered at the Dubai Film Market including workshops, panel discussions, master classes and networking sessions. In addition access to the DFM’s exhibition stands made up of regional and international film professionals, companies and institutions. Ajay Bhojwani, Managing Director of MCI Middle East commented: “We are proud to be associated with Dubai International Film festival and happy that the entire film, cinema and entertainment community will gather in Dubai under one roof. Many festivals around the world focus on films and the business primarily after the film is made, International Showbiz Expo focusses on everything that is prior to the film being produced and the business of designing, running and managing cinemas. With the show in its second year now, it is already gaining momentum and we have gotten a great response from the industry in the region and beyond. Anyone who is interested in the film and entertainment industry is more than welcome to join us on those days.”
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