BERSHKA PRESENTS ITS LATEST FOR BRINGING IN THE NEW SEASON WITHOUT SACRIFICING STYLE Bershka moves into autumn with tempting designs such as mini dresses with long shirts, high-waisted skirts and cropped tops. To combat the cold, Bershka proposes woollen coats and heavy wool hats. The autumn looks are completed with ankle boots, oxford shoes and golden tones in bracelets and rings. BSK girls' fashion pushes it to the edge with baggy pants, head-to-toe prints and dungarees for a cutting-edge result. A fun twist is provided through combined patent leather shoes with mini socks and headbands and hats featuring mini ears. About Azadea Group Holding SAL Azadea Group is a premier fashion and lifestyle retail company that owns and operates more than 50+leading international franch ......read more

Recurrent issues read in hair/beauty sections in magazines and blogs are: how to give smoothness to unmanageable and rebellious hair. A concern that is not uncommon in the Middle East where humid climate is the foremost enemy of perfect smoothing hair! Presenting the 1st climate-proof program, L'Oreal Professionnel's Liss Unlimited range is perfect to combat rebellious, frizzy and unmanageable hard to untangle hair!Delivering 4days of perfect smoothness even with 80% humidity, the Liss Unlimited program begins with an in-salon service called Lissceutic and subsequently moves onto the home routine.The in-salon service is the first oil-smoothing treatment for extreme volume reduction and anti-frizz effect; thereby protecting and disciplining hair byproviding instant and visible results ......read more

This season Nayomi offers its loyal customers a special treat in the form of long dresses. Introducing the ‘Two Long Dress Glamour Promo'… where you'll get two for the price of one! Made of smooth satin, these flattering long dresses will ensure you stay comfortable while looking extremely sensuous with the revealing high split at the side front.Available in both light and dark shades, this promo is sure to suit even the pickiest of customers. This offer includes the following ranges:Lara: Available in rich purple and black satinMelani: Available in contrasting shades of coral satinPrice: 199 AED/SAR...read more

Abu Dhabi, UAE – September 2013: Interiors, the well-known furniture company, was among the exclusive names that represented the furniture sector at the recent World Luxury Expo 2013 – The Middle East series. The event, an exclusive platform to showcase the world's leading luxury brands, took place between September 27th and 29th, at the Etihad Ballroom in the Emirates Palace Hotel in Abu Dhabi. The third edition of the opulent expo was a success in Abu Dhabi and will now move on to Doha as it steadily gains momentum in this region. The highlight for Interiors at this edition of the World Luxury Expo was the launch of the exclusive Calvin Klein Curator collection in the UAE and GCC. The collection is an elegantly detailed line of furniture, distinguished by refined finishes, discreet ......read more

Well-known fashion brand, Promod held a series of unique activities on the 10th of October to mark breast cancer awareness month. As a mark of respect to the cause and in a bid to raise awareness about it, the prominent brand hosted a synchronized event across all their stores in the UAE revolving around the Breast Cancer “Think Pink” theme. As part of the campaign, the staff of each store sported the pink ribbon that is synonymous with the cause. Additionally, every guest to the store on this day was treated to a special pink cupcake embellished with the pink ribbon that reiterated both the significance of the cause and Promod's dedication to it.A fashionable touch was lent to the event held at the Dubai Mall branch of Promod as the occasion coincided with the Vogue Fashion Dubai experien ......read more

Graphic StudioThis collection, clearly influenced by Optical Art, is surrealism in black and white, in which all the items form a set of optical illusions. The abstract figures and prints combine with graphic designs to create an effect of movement. The stripe prints appear in different scales and lengths and mix with black and white paisley, with the occasional fleck of red.HotelZara Home's most sober collection this season is inspired by old-fashioned monograms, elegant with their pure lines. Colours such as white, beige and gold appear on silk and satin prints.MulticultureA journey through time that revives classic tie print patterns, floral designs or traditional folk patchwork designs, combining them with shirting fabric with Oxford-style stripes, chambray and denim. An attractive car ......read more

Paris (France) / Saint-Imier (Switzerland), 6 October 2013 – After their victory in the Prix de Diane Longines in June 2013, Thierry Jarnet and Treve won the Qatar Prix de l'Arc de Triomphe on Sunday 6 October 2013. Longines was partner and official timekeeper of the event for the third consecutive year. As partner of France Galop and of the Qatar Racing and Equestrian Club, the Swiss watch brand was the title partner of another international Group 1 race on the same day, the Prix de l'Opéra Longines, won by Christophe Soumillon on Dalkala.The Longchamp racecourse opened a new chapter in its history on Sunday 6 October 2013. The day was marked by the victory of Thierry Jarnet on Treve, the winners of the Prix de Diane Longines in June 2013, at the Qatar Prix de l'Arc de Triomphe. Treve ran ......read more

Zenith offers a blend of lightness, daring and innovation through an exclusive version of its El Prmero Striking 10th chronograph characterised by an emphasis on high-tech materials. Issued in a 100-piece limited edition, the El Primero Lightweight model teams a titanium and silicon movement with an ultra-sporty carbon case. In parallel with this launch, the brand with the guiding star is organising a competition exclusively reserved for its Facebook fans who can try their luck and attempt to win an unforgettable Zenith experience linked with the theme of lightness. To mark the launch of its new model and to reward its constantly growing Facebook community, Zenith is inviting its fans to take part in the “El Primero Lightweight Experience”. Via a dedicated platform featuring an original de ......read more

7th October 2013 – Luxury watch manufacturer, Piaget is proud to launch the stunning Limelight Gala collection in the presence of Mr. Philippe Léopold-Metzger, Piaget Chief Executive Officer and Brand Ambassador Yara at the VIP Lounge in The Fashion Avenue of The Dubai Mall. This iconic collection can be discovered at the newly renovated Piaget boutique at The Dubai Mall. Commenting on the Limelight Gala watch, Yara said, “The first time I saw the Limelight Gala was during a photo shoot for Piaget and I instantly fell in love with it. The Limelight Gala is truly iconic with its glamorous curves and distinct aesthetics”.Establishing itself as the new Piaget icon, the Limelight Gala collection draws a wealth of inspiration from the fascinating and fanciful 1960s as the brand adorned the eleg ......read more

A fun range of lingerie in playful prints, all in comfortable stretch cotton at incredible prices.Casual Lingerie Collection: An assortment of practical lingerie with light-hearted designs and beautiful styles is available this season. Ideal for any and all shapes, now you can stay comfortable while still looking refined. ITEMS IN RANGE: Bras: Deep Plunge Bra, Push-Up Bra, Padded Bra, Balconette BraPrices: 1 for SAR/AED 992 for SAR/AED 1393 for SAR/AED 1794 for SAE/AED 199Panties: Brazilian, Bikini, Boxers, Tanga, BoyshortsPrices:1 for SAR/AED 495 for SAR/AED 12910 for SAR/AED 245...read more

Abu Dhabi, 9 October 2013 – IWC Schaffhausen's newest boutique at The Galleria witnessed an opening with a charitable twist. IWC's Friend of the Brand and legendary footballer Zinédine Zidane spent a day with the children from Special Care Centre treating them to an exciting football match. At the Grand Opening, IWC announced that it will be donating 10 per cent of all its sales from the brand's new boutique between 9 and 19 October 2013 to Special Care Centre.ENGINEERING FOR MEN WHO LOVE FOOTBALLConstantly strengthening its commitment to charity by supporting initiatives around the world, IWC Schaffhausen invited Friend of the Brand Zinédine Zidane to participate in its recent altruistic endeavour with Special Care Centre in Abu Dhabi. The volunteer charity has been providing education to ......read more

A blending of past and innovation: this is what inspired Boggi Milano's new Fall/Winter 2013-2014 collection. Always formal yet with a contemporary twist, this collection is born from the desire of refreshing a man's wardrobe.Suits are the season's must: models are developed in classical and slim fit. The main features are the two buttons shape, the use of comfort fabrics, and the recurrence of the double-breasted blazer. Jackets, garments, dyed trousers and knitwear are combined to offer a more casual look that could reflect the elegant and sleek DNA of Boggi Milano. Structured in weft suits, Prince of Galles and pied de poule appear in bright blue tones, light grey and natural colors.The absolute new-in of the season is the capsule collection ARCHIVIO, which fabrics were taken back from ......read more

BERSHKA GOES ONE STEP FURTHER AND TAKES OVER SNOW SPORTS Bershka launches its third collection from the sport line “Start Moving”. This time it's dedicated to winter activities including garments designed for, among other purposes, enjoying snow sports. Snowboarding is the main inspiration for “The Ice”. The garments are designed for extreme conditions and made of technical and waterproof fabrics to protect the body from humidity and the cold. This is the case for garments lined with a shearing effect fabric, which provides extreme warmth and softness to the touch.Once again, Start Moving consists of functional and technical pieces with colorful designs where orange, digital prints in blue and green hues are paired with the brightest whites.The rest of the collection consists of essential ......read more

Saint-Imier (Suisse), le 3 octobre 2013 – La collection Longines DolceVita de la marque horlogère suisse séduit depuis 1997 avec ses boîtiers rectangulaires caractéristique et son élégance incomparable. Elle représente la douceur du style de vie à l'italienne, la DolceVita. Enchantant les femmes du monde entier, ses modèles se déclinent en acier, en or jaune ou dans une délicate combinaison d'acier et d'or rose, ainsi qu'avec des diamants.Une magnifique place romaine sous la lumière étincelante du soleil, une terrasse en pierre ombragée dans un petit village ou la délicate gastronomie italienne – la DolceVita est devenue l'incarnation du style de vie à l'italienne, représentant le plaisir et la joie de vivre. La collection Longines DolceVita évoque ces instants insouciants et empreints de ......read more

The combination of pink and black has always been a fun yet beautiful combination; and now Nayomi has used that fact to their advantage by creating the Lindy Collection. At Nayomi, we believe you do not need a special occasion to look fun and beautiful.This delicate, floral printed chiffon range is designed in blush pink and glamorous black with exquisite black galloon lace detailing and satin bows on the neckline to give this range a truly feminine appeal. This charming collection is made up of five pieces:•Capri set (chiffon / satin): The fitted cami, in printed chiffon, will help create an hourglass silhouette when paired with the satin capris. •Short dress (chiffon): This seductive short dress is available in distinctive pink and black printed chiffon and is enhanced ......read more

(SEPTEMBER 19, 2013 – NEW YORK) Partnering with the Cinema Society, Piaget co-hosted a special screening of Ron Howard's new film ‘Rush' starring Chris Hemsworth, Daniel Brühl and Olivia Wilde. Guests including Courtney Love, Margarita Levieva, Albert Hammond Jr., NASCAR's Jeff Gordon, Paul Haggis, Oliver Platt, Dana Delany, Kelly Klein and Craig McDean joined Hemsworth, Brühl and President of Piaget North America, Larry Boland, at Chelsea's Bow Tie Cinemas to view the 1976 Formula One inspired drama.In one of her first scenes, Olivia Wilde's character, Suzy Miller, epitomizes seventies glamour with a chic fur-collared suede overcoat paired with a long Piaget Rose Sautoir and matching earrings both in rose gold. For her marriage to James Hunt, played by Hemsworth, Miller wears ......read more

PORTUGUESE COLLECTION PORTUGUESE C HRONOGRAPH CLASSIC AND PORTUGUESE TOURBILLON HAND-WOUNDDubai, October 2013 – The joyful occasion of Eid Al Adha is just around the corner and one of the main parts of celebration is gift-giving. The Portuguese collection from Swiss watch manufacturer IWC Schaffhausen are masterpieces of precision engineering and the perfect gifts for every festive occasion. The delight of watch lovers around the globe for over 70 years, they are landmarks in the history of mechanical timekeeping. Two elegant and stylish newcomers now grace IWC's refined and successful watch family: the Portuguese Chronograph Classic and the Portuguese Tourbillon Hand-Wound. Precision-filled and replete with beauty and elegance, the two new timepieces are the best gifts you can give your l ......read more

On the occasion of Eid Al Adha, luxury Swiss watchmaking company Baume & Mercier introduces the alluring Linea Day and Night collection that makes for an ideal gift to exchange during the festive season. A flawless personification of feminine grace, the striking collection comprises of two exceptional new watch models that represent daytime and nighttime and are perfect examples of refinement and creativity. This Eid Al Adha, watch your loved ones dazzle and shine as you present them with Baume & Mercier's Linea Day & Night collection, produced in a limited edition of just a hundred pieces each.LineaThe Linea collection is at once creative and delicate, embodying a certain vision of feminine elegance with its streamlined designs. To celebrate this view of woman with the prestig ......read more

Piaget, the Haute Horlogerie Manufacture, shares a mutual passion with the world of polo that has a history of nearly 35 years. Piaget has been part of some of the most significant milestones in polo's history. The enthusiasm around the next Triple Crown Tournament is here once again, in which the legendary “black shirts” will be displaying the Piaget logo on their shirts. This is the beginning of a new era where Ellerstina and Piaget join forces to shine. The Ellerstina Piaget team will compete in the next 2013 Triple Crown Tournament in the upcoming Tortugas, Hurlingham and Palermo Open. The new team will be, without a doubt, a key player in the upcoming season of “big polo” which begins on September 24th and lasts until December 7th. The team with a total of 39 handicap, is ......read more

Have you ever dressed up but felt there was something missing, or wanted to give your look a little extra kick? Perhaps you've been looking for something to give you that little extra confidence but didn't know exactly where to find it… Nayomi knows just how to help you; introducing the double push-up bra, a bra that will give you double the confidence by giving you double the boost!Bringing you the double push-up option for the very first time, this scintillating collection is as comfortable as it is fashionable and will transform the wearer into an absolute goddess!As with everything that Nayomi creates, this bra helps to perfectly highlight your feminine form and bring out the hidden beauty that is present in every Nayomi woman.The functional, yet super trendy double push-up bras are av ......read more

THE BRAND LAUNCHES A NEW MENSWEAR DENIM COLLECTIONBershka takes its commitment to denim one step further in presenting its latest range: a special collection of pants that showcases a range of sustainable, pioneering and innovative denim for our dedicated denim lovers. Included are four different styles of jeans for men with its own concept marked on a special board in the shops in a dedicated area. In each garment the hangtags and inner labels have their own description.They will be available in selected stores and online from the 25th of September.Laser & Ozone WashJeans made with the latest technology of Laser and Ozone Machines that create the whiskering effect and the used look whilst avoiding chemicals and detergents for a more sustainable garment that is environmentally friendly ......read more

The upkeep of skin is a job that you work at forever and Imedeen understands this! Dedicated to simplifying this job with its effective array of skincare products, Imedeen reveals a pleasant special offer that will leave you with a cheerful shine.During the month of October, on any purchase of two Imedeen products, you get a third one absolutely free! The ‘3 for 2' offer takes place across all Boots outlets in the UAE and can be availed on any products that are part of the Imedeen collection. Catering to a variety of age groups, you can enhance your radiance by choosing any of Imedeen's popular anti-aging formulas; namely Derma One and Time Perfection. Imedeen promises skin that will look its best even in the midst of a rapid lifestyle, as skin care with Imedeen starts from within, a ......read more

Abu Dhabi, 26 September 2013 – IWC Schaffhausen will celebrate the grand opening of its new IWC boutique at The Galleria in Abu Dhabi in October together with retired French footballer Zinédine Zidane, who will kick-start IWC's donation of 10 per cent of its sales at the IWC boutique in The Galleria to the Abu Dhabi based charity Special Care Centre. After having supported initiatives around the world, IWC now also underlines its commitment to social responsibility in Abu Dhabi.IWC will be joining hands with the Special Care Centre in Abu Dhabi to help them raise funds to build a larger and more modern centre in the future. The Special Care Centre is a volunteer organization that provides education to children with intellectual and physical disabilities, and routinely relies on volunteers ......read more

Abu Dhabi, 18th September, 2013 - Popular tea café chain, Argo Tea, recently opened its newest café in the vibrant neighborhood of Khalidiya Street in Abu Dhabi. Becoming the brand's second outlet in the city after the first one at Al Wahda Mall, Argo Tea's official opening witnessed a variety of interesting activities and competitions that echoed the blend of fun and health the brand is known for. Engaging and interactive, the event commenced with the attendees being served refreshments in order to get them ready for the energetic day that was to follow. Marking Argo Tea link to health and fitness, an hour long yoga class was conducted after which the event took an educational turn as presentations on tea origins and tea benefits along with a tea tasting class took place. Guests then got ......read more

Karoline Huber has recently been named the Brand Director for renowned watch brands IWC Schaffhausen and Baume & Mercier. In light of this announcement, Karoline takes on responsibility for the Middle East and India markets for both brands, and will additionally be responsible Baume & Mercier in Turkey. “After six years at IWC Schaffhausen's Headquarter, I am looking forward to further developing the successful work my predecessors have done in the region. It is an honor for me to take on the responsibility not only for IWC Schaffhausen but also Baume et Mercier and to contribute to the growth of both brands.” says Karoline Huber.Commencing her career in the advertising field, Karoline worked for a diversity of clients ranging from cars and fast moving consumer goods to the l ......read more

Uterqüe presents its new Perception: First Issue campaign for Autumn Winter 2013/1418 September 2013: Uterqüe, one of the leading Spanish fashion brands, is launching its new Fall/Winter 2013-2014 collection through a campaign in which sensations are the basis for inspiration; the touch of mohair and silk, the sound of a heel on wood... a whirlwind of stimuli that reach us through the senses.Uterqüe presents a confident woman, comfortable in her beauty and extremely feminine without losing an ounce of spontaneity and elegance. She is a woman who knows that accessories are what define her personality and make her looks special and unique.Renowned photographer Mariano Vivanco's subject for this shoot was Kati Nescher, who emerges as the must-have model of the moment: serene, powerful and wit ......read more

Nayomi is a brand that has been trusted by thousands of women in the Middle East for over 20 years. Building on this trust, Nayomi has recently announced their sponsorship of the first ever ‘Big Pink Ball', a charity ball from proceeds will be gifted to Breast Cancer Arabia, an organization that provides accurate information and treatment to hundreds of women in the Middle East who have been diagnosed with breast cancer.The ball is a fitting finale to Dubai Goes Pink, a month long breast cancer awareness campaign scheduled for October. The Big Pink Ball will feature fashion shows, electrifying Moulin Rouge themed cabaret performances, spectacular entertainment and a unique charity auction that will serve as one of the highlights of the event. All the profits garnered from ......read more

Nayomi has a long-standing heritage of carefully listening to their clients; this has allowed them to provide products that surprise and delight them over and over. Now Nayomi has done it again with a twist on a much loved classic.This season Nayomi introduces a market first: a gorgeous and glamorous long dress that boasts built-in push-up technology we are so accustomed to in bras; leaving the wearer looking their very best and feeling fabulous.Arriving in four distinct shades and fabric designs, this inspiring collection is as striking as it is comfortable.The four different designs available are:A truly flattering silhouette, this elegant halterneck long dress in shades of Coral, has eyelash lace detail on the cups and a fitted chiffon body, polka dot mesh front and a high split f ......read more

London, UK (September 3, 2013) – Rising star, Olivia Wilde, dazzled fans and photographers at the world premiere of her new film, “Rush,” as she stepped onto the red carpet in a dramatic black tuxedo suit accented with a pair of Piaget Limelight earrings. Crafted in 18-carat white gold and set with 98 brilliant-cut diamonds, the earrings feature an elegant embroidery motif. A poetic choice, the earrings were the very same worn by Ms. Wilde's character, Suzy Miller, for her wedding scene in the film. Ms. Wilde also wore Piaget's stunning Limelight New York necklace in 18-carat white gold and set with a total of 451 brilliant-cut diamonds and 29 blue sapphires and matching 18-carat white gold earrings set with 110 brilliant-cut diamonds and 28 blue sapphires. “Rush” opens in theaters worldwi ......read more

Unsightly and uncomfortable are the perfect words to describe buildup of calluses on feet and getting rid of them is a separate crisis altogether. A callus is a toughened area of skin that becomes thick and hard over time in response to repeated friction, pressure and other similar irritants. Flexitol realizes that callus removal is hard work and thus the brand presents an effective solution to this problem, the Flexitol Callus Remover cream.The Callus Remover cream contains ingredients such as Urea, Sunflower oil and Lanolin oil that deeply penetrate skin to moisturize it thereby softening hard skin. Without harming normal skin underneath, the blend of Alpha Hydroxy Acids work on any part under the big toe, on the ball of the foot and between toes and can also be used on callused ha ......read more

Nayomi has a very special collection this winter; a range so elegant and comfortable, you'll never want to leave the house!At Nayomi, we truly believe that dazzling beauty lies within every woman and this season especially, we want to reveal the spellbinding beauty that lies within every woman. Allow us to transform you into the modern-day princess you deserve to be.Inspired by the couture catwalks in Paris, this winter sees many luxurious elements such as silk burnout and guipure lace combined together to create sheer perfection. This collection is reminiscent of a theatrical winter wonderland, warmed up with lavish tones of berry and fuchsia; fitting for a radiant Nayomi princess.Set to launch a few firsts, some innovative pieces to look forward to this season include:Push-up long dress: ......read more

On the strength of a rich history, notably illustrated by the magnificent achievements of the early aviators, the famous Swiss watch manufacturer is proud to present The Longines Avigation Oversize Crown, a perfect example of an aviation watch: aesthetic quality tempered by the pilot's needs.Based on a Longines model produced in the 1920s, The Longines Avigation Oversize Crown includes more than one feature that will fascinate fans of aviation watches as well as those keen on timepieces that boast the beauty of a pedigree.The ideal accessory for a pilot, with its 41 mm diameter, its black dial featuring white numerals and gold-plated, luminous, pear-shaped hands it is extremely easy to read in the semi-darkness of the cockpit. Each piece in this new line is numbered.The bezel is also marke ......read more

The 24th Golden Melody Awards ceremony which took place in the Taipei Arena had unveiled its curtain in a glamorous evening on July 6th. Viewed as one of the most international and influential music award in the mandarin-speaking world, the award is aimed to honor and celebrate the achievement of remarkable music performers and related professionals worldwide. The eminent Swiss manufacturer of Watches and Jewelry of all times, Piaget, having a longstanding commitment in supporting Pop Art, had once again joint hand in hand with the Golden Melody Award, and dazzled the four-time “Best Male Mandarin Pop Singer” nominee Jam Hsiao the supreme glamour to shine on the red carpet with the Piaget watch and jewelry.Jam Hsiao, the four-time nominee of the Golden Melody Award, as well as ......read more

Abu Dhabi, 1 September 2013 – Following its recent series of boutique openings around the world, notably in Rome, Swiss luxury watchmaker IWC Schaffhausen has selected Abu Dhabi as the destination for its newest boutique. Situated in Abu Dhabi's leading luxurious shopping arena, the boutique in The Galleria, which is located in the heart of Al Maryah Island, welcomes visitors to explore the world of haute horlogerie with IWC's iconic timepieces.Al Maryah Island is a key East-meets-West destination within the capital of the United Arab Emirates and home to leading five-star hotels as well as commercial and residential towers. “This opening is very special for us: it not only reflectsour unique identity and provides an exceptional customer experience, but also marks our commitment to the reg ......read more

AIRBORNE ADVENTURES IN THE FEMININE MODEInspired by the watches and onboard instruments that Zenith produced in the early days of aviation, the Pilot Collection soars to new heights by introducing its first feminine model: the Pilot Montre d'Aéronef Type 20 “40 Mm Lady”. An eloquent and glamorous tribute to the great aviation conquests faithfully accompanied by Zenith, this timepiece comes in four different versions expressing a free-spirited approach to time and a desire to explore uncharted territory. As ever a forerunner in its chosen field, Zenith became right from the early 20th century one of the first companies to produce flight instruments to equip the planes and airships of the first aviation pioneers. The Manufacture thus earned the status of a must-have companion for these ......read more

An extravagant range, Isabella is a playful collection featuring a stunning lasercut corsage motif. Rich teal colour contrast with snow white adds an extra special touch to the range. The lush corsage trip is generously used on necklines, sleeves and hems to further heighten the excitement of the pieces.Isabella Long Dress: With a beautiful colour palette reminiscent of jade and ivory, the Isabella long dress is a ravishing piece with floral corsage on cups, contrast ribbon detail, high split hem with further corsage placement.Price: SAR 309/AED 319...read more

Dubai, 22 August 2013 – Swiss luxury watchmaker IWC Schaffhausen today opens its refurbished boutique in The Dubai Mall. This is Dubai's premium shopping destination and one of the world's largest malls. The upgraded boutique embodies the clear-cut design of the watches. It epitomizes the philosophy of engineering and innovation and ensures a unique customer experience.“Our refurbished boutique in The Dubai Mall is very special to us,” explains Karoline Huber, newly appointed Brand Director IWC Middle East & India. “It not only reflects our unique identity and provides an exceptional customer experience, but also marks our commitment to the region. We are looking forward to welcoming visitors to our boutique and inviting them to experience IWC's spirit and philosophy.”The refurbished b ......read more

The glamorous Lindi long dress is caringly crafted with a light pink and ivory damask print on black satin. The look is completed with a sweetheart neckline and high side-slit.This season Nayomi presents an amazing offer that sure to please! Now for the first time, the long dress is sold with a stunning classic, pink satin robe that not only matches this elegant long dress perfectly, but can also be combined with other items in the glamour range.Price: AED 249...read more

With over 255 years of uninterrupted history, the fine watchmaking manufacture, Vacheron Constantin, is deeply committed to supporting the world of culture, and art in particular. As a Fiac partner for the first time, Vacheron Constantin will present the « Arts & Crafts & Design. Time according to Alessandro Mendini and his craftsmen» exhibition, from October 23 to 27, 2013.The artistic crafts are part of the Vacheron Constantin tradition. Since 1755, the year when Jean-Marc Vacheron founded the Manufacture by signing a first apprenticeship contract through which he committed to sharing his knowledge, Vacheron Constantin has never ceased to support and spread its exclusive know-how beyond its frontiers. Conscious that these crafts suffer from transmission, promotion and comprehensi ......read more

Luxurious red velvet conjures visions of royalty, of indulgence and elegance. Now Nayomi has found a way for you to include a little royal indulgence in everyday life.Introducing the Daisy collection, with decadent deep red velvet burnout detail, placed on beautiful chiffon and completed with delicate black lace. Catering perfectly to the modern Arab woman, the diverse collection includes plunging necklines, asymmetric hems and flattering bias cuts that make it a must-have line for the season!The Daisy Collection comprises of the following pieces:Short dress: A flattering short dress with velvet placement with black lace on the neck line, bias cut body and an alluring asymmetric hem with contrast frill.Price: 239 SAR/ 249 AEDPajama set: A rich velvet placement cami with a lace-lined ......read more

Women : From the richness of damask flourishes, to the feel of the country, passing through a world of College and Military, the CALZEDONIA Fall/Winter 2013/2014 Women collection offers a wide variety of socks, hosiery and leggings, reinforcing the brand's commitment to meet the most diversified tastes. Presenting four collections in one all created in the newest trends, the Fall/Winter selection boasts a strong and determined character.The Noblesse Oblige line reveals a rich and eye-catching mood, expressed through damask flourishes, old tapestry designs, velvet, gold dust and glitter. Forgetting austerity, it is deliberately reminiscent of an era of pomp and pageantry. Black reigns supreme adding oil and blood-red touches that move to burgundy on flocked fabrics with appliqués of sequins ......read more

TECHNICAL CLOTHING, MAROON SHADES AND FLORAL PRINTS PLAY  IN THE SPORTS AND CASUAL WEAR LEAGUE Given the success of the first sports line in the SS13 season, the brand is launching its second Start Moving collection for the next autumn/winter season, with a color palette combining base tones like coral and maroon with raw hues and touches of peach. This collection is proof that sports and fashion are not incompatible. The volumes and cuts of the clothes feature technical finishes such as the “be dry” fabrics and heat-sealed pockets, reflective silver details and perforated fabric panels for better airflow.       Fun Florals are the star of the show! They'll create visual effects through the use of digital printing. One of the key pieces is ......read more

CASES IN DIFFERENT STYLES ADD A POP OF COLOR TO YOUR iPHONE!Bershka continue to widen their horizons; they have now conquered the mobile phone world with their cases collection featuring Kitsch & Cartoon designs. iPhone fans can now find their ideal covers, in both dark and light nuances, with hidden mirrors for the more coquettish ones.The Bershka iPhone cases collection also features animal print covers in 2 different colors: the classic camel and brown, and the modern and daring pink. For seekers of a glam style, the Bershka cases collection offers two different cover versions with heart shaped studs. The Bershka iPhone cases collection is available since June 26, 2013. Go on; add a twist to your iPhone!About Azadea Group Holding SALAzadea Group is a premier fashion and lifestyle re ......read more

Jennifer is an enchanting old world glamour range in chiffon and delightful paisley print. The balance of prints and solid ivory creates an elegant, feminine and sophisticated style. Waterfall splits, cascading flounces and draping ribbons enhance each silhouette beautifully.Jennifer Short Dress: A gracious and alluring paisley print short dress with a plunging neckline and delicate lace on the cups coupled with a flattering dipped hem is complimented with a revealing low crisscross back.Price: SAR 199/ AED 209Also in Range: Pajama set, babydoll, long dress, long robe and Capri set....read more

The Swiss watch brand Longines, founded in 1832 in St. Imier, is particularly well known for the elegance of its products. The Longines Asthmometer-Pulsometer Chronograph is no exception to the rule and has the advantage of providing medical information as well as being a fine-looking timepiece.The Longines Asthmometer-Pulsometer Chronograph demonstrates the fact that the precision of a chronograph is necessary not only in sport. This new instrument is based on a model brought out in 1963 which was intended essentially for medical use. The new product not only shows the time but also measures heart rate and respiration. While the pulse and respiration scales can be extremely useful in a sports context, during training sessions for example, they also provide a doctor with valuable informati ......read more

It was in 1874 in La Côte-aux-Fées, a small village in the Swiss part of the Jura, where Georges Édouard Piaget sketched the first strokes of what has now become an inimitable signature in the world of luxury and fine watchmaking. Blessed with the rare privilege of controlling the entire production for its watches and jewellery, Piaget brings together over 40 specialized crafts under its two Manufactures at Plan-les-Ouates and La Côte-aux-Fées, thus realizing some of their boldest concepts while simultaneously exacting the standards of quality it sets.Piaget's first Brand Ambassador for the Middle East, Yara, recently visited the brand's Manufactures in Switzerland, a trip that enriched her knowledge about the heritage and spirit of the world's leading watch and jewellery brand. The ......read more

A classic ladies' watch harmoniously combining technical excellence and timeless distinction, the Heritage Collection welcomes a new model housed within a cushion-shaped case that is smaller than previously: the Heritage Star 33 mm. Available in rose gold or steel versions, this slim, feminine timepiece will delight the hearts of women who love fine mechanisms but are not prepared to sacrifice the innate elegance of glamour expressed in a refined and understated manner.ZENITH WAS ONE OF THE FIRST BRANDS TO DEVOTE TIMEPIECES TO WOMENConsistently in the vanguard of horological daring, Zenith has made its mark on horological history. In becoming the first ever full-fledged watch Manufacture right from the time of its founding in 1865, it acquired the means to give free rein to its creative as ......read more

Many of us yearn for the wonderful waves and curls we see on our favorite celebrities on the red carpets but achieving these looks has hardly been an easy job. All curls are not created equal and so they require and crave for customized care and regimes; a fact that Redken has addressed through their new and effective Curvaceous collection. Curvaceous is a complete collection of haircare and styling products that have been specially formulated to bring out the best in every single curl.Designed to enhance the curvy beauty of every curl and solve diverse curl problems by combining the exclusive Curl Memory Complex and Redken's technological heritage of protein science, Interlock Protein Network (IPN), Curvaceous comes equipped with the following:Sugar Crystals: Super sweet sugar polyol attr ......read more

How wonderful would it be to start every day with a different glamorous and sensuous, ultra-comfortable, lingerie look? Nayomi's new glamour lingerie collection makes this possible. With beautiful colours and exciting prints, Nayomi's new glamour collection is a must-have if you want a sensational start to every day!The collection includes a wide variety of styles to suit any preference.Bras:Balconette Bra: With a wide center front for seductive look, not only stylish but designed to provide maximum comfort and support all day long.Push-up Bra: A great push-up bra to give you the extra boost, ideal for deep necklinesPlunge Bra: Bra with a clear plunge center front. You can wear it with a multitude of neckline shapes and it not only provides great support but also a fabulous cleavage boost ......read more

Symbolic of modern femininity, Ruby is a stunning casual range in deep magenta with delicate black cut-out lace used generously across all styles. The strong colourway makes it a sophisticated yet sensational collection. Soft stretch fabric offers ultra-comfort. Plunging necklines, lace details and jewel trims add a sultry element to this range.Ruby Boxer Set: A pretty and chic v-neck top with racerback straps and lace details on the front paired with flirty shorts make for a comfortable, glamorous and delightfully fun set.Price: SAR 159/AED 169 ...read more

Nayomi is a proudly Middle Eastern brand and as such understands and respects the significance of the Holy Month of Ramadan. In recognition of this honored celebration, Nayomi has carefully gathered an array of gorgeous gift items to delight its discerning clientele, during the festive season.From the 1st August 2013, customers can enjoy a 25% discount on selected items as well as reduced prices on our amazing gift sets.Exclusive gift offers for Ramadan 2013:Najma gift setThis set is packaged in a beautiful gift box and includes the luxurious pink satin pajama set and Najma Eau De Parfum 50ml.At AED 199 for the set, the gift offers luxury, style and exceptional value. Soiree gift setThis set is packaged in a beautiful gift box and includes 2 short satin dresses and a Soiree Eau De Parfum. ......read more

‘Season 8' of renowned photographersAndreas Volwahsen, Karen Knorr, Michael Kenna, Jyoti Bhatt and a collection of rare photographs by Women in Indian Photography 1850s-1950s'India, August 5, 2013, Vacheron Constantin, the world's oldest Swiss Haute Horlogerie manufacture with more than 250 years of uninterrupted history echoes its key values in India; a quest for excellence, respect for traditions and a calling to perpetuate the skills that combine virtuosity with precision by partnering Tasveer through its ‘Season 8' photography exhibitions in the country this year.Brilliant works of the avant garde photographers such as Andreas Volwahsen, Karen Knorr, Michael Kenna, Jyoti Bhatt and a collection of rare photographs by Women in Indian Photography 1850s-1950s'explore how photographers and ......read more

On the holy occasion of Ramadan, Interiors presents a wide range of decorative items; vases, lamps, and coffee table accessories in two main designs.The “Elizabeth Marshall” collections are timeless unique pieces that have found their place in modern era design mixing different materials with great detail. The second set of styles, I Biagi collections, are classical and combine metallic materials with crystal flourishes. Dubai, UAE – July 2013: Renowned furniture company, Interiors, greets the holy month of Ramadan with its own unique style by enhancing its existing and very diverse collection of luxury accessories with some more exquisite names. The two innovative collections, Elizabeth Marshall and I Biagi, are a mix of classical and Neo-classical influences. They comprise a plethora of ......read more

A fun range of lingerie in playful prints, all in comfortable stretch cotton at incredible prices.Casual Lingerie Collection: An assortment of practical lingerie with light-hearted designs and beautiful styles is available this season.Ideal for any and all shapes, now you can stay comfortable while still looking refined. ITEMS IN RANGE: Bras: Plunge Bra, Push-Up Bra, T-Shirt Bra, Demi BraPrices: 1 for SAR/AED992 for SAR/AED1393 for SAR/AED1794 for SAE/AED199Panties: Brazilian, Bikini, Boxer, Tanga CottonPrices: 1 for SAR/AED495 for SAR/AED12910 for SAR/AED245...read more

In 2012, chloé celebrated 60 years of creation and the founder of the maison, gaby aghion, who passionate about literature, chose to name her collections following the alphabet. clare waight keller, creative director since june 2011, revives this concept of naming, unique to chloé, for the new bag lines and rewrites the vocabulary of the maison. Since the winter 2012runway show, under clare's direction, the accessories evolve hand-in-hand with the ready-to-wear. the chloé spirit is a whole… a relaxed and feminine attitude, a free spirit. The alphabet applied to the new direction of chloé bags is already illustrated by the urban and graphic alice; the letter b is baylee an ideal day bag, supple and versatile. it will be the coveted accessory of this september and a key piece of the new chlo ......read more

Piaget enriches its Dancer line with new models associating white and pink gold. Interpreted in two 28mm and 38mm sizes, this all-gold two-tone creation asserts Piaget's innate flair for innovation.The first in a long series of ultra-thin watches with a pure, restrained design, the Dancer watch displayed an elegantly refined style right from the time of its launch in 1986. A bezel forming a perfect circle adorned with double gadroons; a cambered sapphire crystal, dumbbell-shaped links forming an all-gold bracelet seamlessly integrated with the ultra-thin case: a truly impressive array of assets endowed this range with its unique and timeless charm.The latest addition to this iconic collection, the Dancer 2 Tones line, is destined to delight both men and women. Its originality lies in accen ......read more

As part of Watches & Wonders, the first event of its kind to be held in Hong Kong from September 25th to 28th 2013, the Geneva-based watch Fine Watchmaking manufacturer Vacheron Constantin offers a tuneful and luminous experimental route presenting some of the finest striking watches from its legacy.From September 25th to 28th 2013, the Manufacture is turning the spotlight in Asia on an array of striking watches. This encounter, based on the principle of sharing, marks Vacheron Constantin's determination to present a particular facet of its uninterrupted activity since 1755.At a very early stage, the Geneva-based manufacturer made a name for itself with exceptional striking watches. The founder's grandson Jacques Barthélémi Vacheron, was himself a specialist of repeater watches before ......read more

Continually dedicating themselves to enhancing a woman's true beauty, Nayomi presents a new line of glamour nightwear that will transform the wearer into a glamorous beauty. The Isabella collection is a playful range that features a stunning lasercut, corsage motif that has generously been used on the necklines, sleeves and hems of these beautiful garments.Rich and vivid teal has been contrasted with snow white, thereby adding an extra special touch to the range. The Isabella collection comprises of the following pieces:Short dress [Satin / Chiffon]: A semi fitted short dress with a chiffon panel, corsage neckline, gathered cups and an oversized bow.Price: 199 SAR/209 AED Pajama set [satin]: Attractive flower corsage details spice up this best-selling pajama set for this season.Price: 179 ......read more

Paris Love is a strong statement range, inspired by the street fashions of gay Paris. Graphic prints give the message of love in a funky, youthful and fashionable way.Paris Love Range: If you love rock n' roll and having fun then this playful collection in all its vivid colours and chic designs will help you make a statement no one will soon forget. Items in Range: Relaxed pajama pants, convertible pajama pants, harem-styled capris, boxer, strappy cami, scoop neck top, vest, long sleeve top.Prices:Top/ boxers: SAR/AED 79Capri/ pajama pants: SAR/AED 109Multi-buy:Any top and any boxer: SAR/AED129Any top and any capris/pajama pants: SAR/AED149...read more

Welcoming the holy month of Ramadan in its unique style, Mikyajy has revealed a wealth of in-store offers and set aside an incredible collection of gift sets for its cherished customers. Honoring the tradition of gift-giving during the holy month and ensuing festive season, Mikyajy's “My Ramadan offers” include attractive combinations of some of the most preferred fragrances and make up compacts and kits from the brand, such as the best-selling Black I and Tempting Treats. My Ramadan offers comprise of the following:Tempting treats plus French Tips French manicure set for AED/SAR/QAR 249Jetsetter plus Black I kit for AED/SAR/QAR 299Matte Mania plus GlossI for AED/SAR/QAR 19910 pc brush set plus Superstar for AED/SAR/QAR 299Karaz Gift Set for AED/SAR/QAR 89Lip FX Jazzy Pink plus Retromania ......read more

For Only Watch 2013, Zenith donates the unique prototype tested for the development of the El Primero Stratos honouring Felix Baumgartner, the first supersonic man in history.One-of-a-kind model developed by the Manufacture and the only prototype ever produced to develop and test the El Primero Stratos designed for Felix Baumgartner and which has become the first-ever supersonic watch.In 1969, Zenith effectively launched the El Primero calibre by placing it on the landing gear of a Boeing 747 on the famous Paris-New York flight. Fully living up to the high expectations for this legendary movement, the watch was running as smoothly upon arrival as it had at the time of departure.In 2012, it was from even higher, on the very edge of space, that Manufacture achieved a new historical feat as t ......read more

EL PRIMERO STRATOS FLYBACK STRIKING 10TH TRIBUTE TO FELIX BAUMGARTNER - PROTOTYPE I/IFor Only Watch 2013, Zenith donates the unique prototype tested for the development of the El Primero Stratos honouring Felix Baumgartner, the first supersonic man in history.One-of-a-kind model developed by the Manufacture and the only prototype ever produced to develop and test the El Primero Stratos designed for Felix Baumgartner and which has become the first-ever supersonic watch.In 1969, Zenith effectively launched the El Primero calibre by placing it on the landing gear of a Boeing 747 on the famous Paris-New York flight. Fully living up to the high expectations for this legendary movement, the watch was running as smoothly upon arrival as it had at the time of departure.In 2012, it was from even hi ......read more

Founded in 1832 in Saint-Imier, the famous Swiss watch brand Longines can boast a long tradition characterised by the elegance and performance of its products. Those values are perfectly represented by The Longines Sport Collection. The HydroConquest line is dedicated to men and women looking for a high performance timepiece that combines technical innovation and elegance. Longines now extends this line with new models in bright colours. Diving watches “par excellence”, The HydroConquest series aims to become the preferred watch of divers and aquatic sports enthusiasts. With a screwed crown, a screw-down case back and the lateral crown protection, these timepieces assure a water-resistance of 30 bar (300 meters). All the models are equipped with indispensable safety devices such as a ......read more

The eyes are a woman's weapon, used to bewitch, reveal and cloak our innermost secrets. Mikyajy takes the power of the eyes to dramatic heights, enhancing the beauty and mystery of the eyes with classic smokey eye products such as the Black I kit. Developed as part of the Boxed Beauties collection launched in 2004, Mikyajy's Black I kit is known as the essential range for the smokey eye evening look. Following the success of this bestseller, Mikyajy now introduces the Glamour Black I collection to complement the Black I kit, now offering your eyes the superstar effect with a whole lotta bling. With vivid strokes of black and radiant flashes of glitter, Mikyajy's new Glamour Black I kit helps you spruce up any outfit! Glamour Black I includes the following products:Trio Eye shadow: contains ......read more

Kate is an opulent collection in an exquisite gold and striking black contrast colourway. This exceptional range is not only elegant but irresistibly splendorous. Daring halternecks, contrast panels and black lace embellishments create a decadent range that will make any woman feel like a queen.Kate Long Dress: Luxurious gold long dress with contrast chiffon panel, heavily embellished with rich guipure embroidery and an enticing dipped hem with fetching black detail make for glamorous nighttime wear.Price: SAR 309/AED 319...read more

June 21, 2013, Beijing – Piaget, renowned Swiss watchmaker and jeweller, announced the appointment of celebrated actress, Gong Li, as its new global brand ambassador. Being an icon of classic beauty, exceptional talent, and steadfast dedication, she perfectly echoes the brand's pursuit of perfection in the most sublime way.Realisation through the Quest of Perfection: Gong Li's Remarkable CareerHighly-acclaimed for her roles in Raise the Red Lantern and Farewell My Concubine, Gong Li is not only the first Chinese celebrity featured in the US TIME, but also the only Chinese actress that won individual awards in the world's three major International Film Festivals. With her usual boldness, unique personality, and understated elegance, Gong Li never fails to impress the audiences with her powe ......read more

Coral Gables/Schaffhausen, IWC Schaffhausen is proud to announce the opening of an IWC boutique inside its 1,020-feet-long body, equipped with a wide array of abundant amenitiesand luxury shops to make for an unforgettable experience. The new boutique offers yet another EXCITING MILESTONElaunch globally for IWC and has set sail in Asia, servicing cruises out of Singapore and Shanghai, China. “Mariner of the Seas” forms part of the second generation of Voyager- class vessels focusing on relaxing getaways with luxuriousunder standing of international travellers and luxury brands enables staff to keep pace with passengers' needs and aspirations, making for a perfect premier shopping destin¬ation.CLASSIC ELEGANCEThe boutique fully embodies IWC's well-known philosophy associated with engi ......read more

Enhanced reading of all the world's time zones The Patrimony Traditionnelle World Time is a unique model specially created for the Only Watch 2013 event and representing a combined expression of the exclusive skills cultivated by Vacheron Constantin. The dial paying tribute to three artistic crafts – engraving, enamelling and gem-setting – illustrates the aesthetic mastery dear to the Manufacture, while the World Time complication embodies the technical excellence and open-minded spirit that have been guiding the brand for over 250 years.Inseparably bound up with the Vacheron Constantin heritage, the World Time complication had made a major comeback in the collection of the Manufacture in 2011 with the Patrimony Traditionnelle World Time model driven by a new in-house made movement, ......read more

The Patrimony Traditionnelle World Time is a unique model specially created for the Only Watch 2013 event and representing a combined expression of the exclusive skills cultivated by Vacheron Constantin. The dial paying tribute to three artistic crafts – engraving, enamelling and gem-setting – illustrates the aesthetic mastery dear to the Manufacture, while the World Time complication embodies the technical excellence and open-minded spirit that have been guiding the brand for over 250 years.Inseparably bound up with the Vacheron Constantin heritage, the World Time complication had made a major comeback in the collection of the Manufacture in 2011 with the Patrimony Traditionnelle World Time model driven by a new in-house made movement, Calibre 2460 WT.It now returns as the Patrimony Tradi ......read more

This contemporary lace print over grey mark is used alongside rich lace, placement prints and stylish use of solids and prints. Handkerchief cuts and relaxed fits in viscose jersey make the Tia collection ultra-comfortable and simply irresistible this season.Tia Capri Set (viscose jersey): Flattering printed handkerchief top with lace cups, paired to a capris trouser with placement print on the sides make for sophisticated yet fun pajama set.Price: SAR 199/AED 209Also in range: Pajama set with long pants and cardigan; short dress; boxer set....read more

Ascot (UK)/Saint-Imier (Suisse), le 19 juin 2013 – Ambassadrice Longines de l'Elégance, Aishwarya Rai Bachchan a passé la journée à Royal Ascot. La marque horlogère suisse, chronométreur officiel de Royal Ascot depuis sept ans, est depuis cette année également partenaire officiel et montre officielle de l'événement. Aishwarya a eu le plaisir de remettre une montre de la collection Conquest Classic au jockey, propriétaire, entraineur et lad de Sole Power, le cheval qui a remporté le King's Stand Stakes, prestigieuse course de Groupe 1 lors de la première journée de Royal Ascot. Longines a également jugé le concours du cheval le plus soigné pour cette course.Considérée comme l'une des plus belles femmes du monde, la star indienne de Bollywood Aishwarya Rai représente le slogan de Longi ......read more

Wouldn't it be great if you could flaunt the same natural glow of summer, all year round? With Mikyajy, even this is possible! Allowing you to wear a beautiful glow, regardless of the season, Mikyajy presents its effective new collection of bronzers; the 22K Glowing Bronzing Powder collection. Comprised of exquisite Italian manufactured bronzers, this collection blends the anti-oxidizing, moisturizing and protective properties of Vitamin A and Jojoba Oil to make the range both effective and healthy. The products that make up the range are:•22K Glowing Matte Baked Bronzing Powder: Whether you want to complete your natural-looking makeup with a sun-kissed look or vamp up your usual routine, here's an ultra-fine baked powder with a complete matte finish that lends the skin a ......read more

Nayomi is not only a respected brand in the world of glamorous nightwear and lingerie but also in the world of fragrance and beauty; boasting several iconic fragrances such as Gazal and Najma, which are much loved by thousands of women in the Middle East. In preparation for the highly anticipated Autumn collection, Nayomi has announced the launch of two new fragrance offerings, both set to capture the hearts of their loyal customers. New fragrances: Dentelle  Eau De Parfum: Described as Nayomi's next signature scent, Dentelle is ultra-glamorous and feminine.  With top notes of Champaca flower, Ivy grass and Mandarin; heart notes of orchids, Violet, and Rose; and base notes of Amaranth wood, Blackberry, Musk and Vanilla. The drama doesn't stop there; th ......read more

Rome, 28 June 2013 – Swiss luxury watch manufacturer IWC Schaffhausen has inaugurated its first boutique in Italy at the Piazza di Spagna in Rome, one of the most famous landmarks in the world. Distinguished personalities from the worlds of cinema, art and culture came yesterday in large numbers to witness IWC CEO Georges Kern cutting the ribbon together with the evening's star hosts Vittoria Puccini and Pierfrancesco Favino. For centuries, Piazza di Spagna has fascinated and inspired architects, painters, musicians and celebrated poetsincluding Johann Wolfgang von Goethe, Lord Byron, Oscar Wilde and James Joyce. Thus, for IWC Schaffhausen this historic setting was the obvious choice for its first boutique in Italy. Rome with its “grande bellezza” reflects perfectly the sublime aesthetics ......read more