Mazda has done it again!

GCC AND MIDDLE EAST PREVIEW OF ALL NEW MAZDA3 AT DUBAI INTERNATIONAL MOTOR SHOW 2013

Featuring a sporty new look and loaded with the new SKYACTIV engine

Mazda6 and CX-5 2014 models star alongside the ALL NEW Mazda3 on the Galadari Automobiles stand

Dubai, 6 November 2013 - Galadari Automobiles Co. Ltd LLC (GAL), the sole distributor for Mazda vehicles in the UAE, and flagship member of the Galadari Brother group of companies, proudly showcases the All-New 2014 model Mazda3 during the opening session of this year's Dubai International Motor Show. The company will also be showcasing and highlighting its recently launched all-new 2014 Mazda6 and CX-5 cars alongside the full model range of Mazda cars available in the region.

Taking centre stage at the 2013 Dubai International Motor Show, the ALL NEW Mazda3 follows in the tracks of the Mazda CX-5 and the New Mazda6; two hugely successful models, and undeniably a worthy third member of Mazda's newest generation, with its award-winning “KODO – Soul of Motion” design and cutting-edge SKYACTIV Technology.

Back in June, when the All-New Mazda3 was unveiled to the world at events held simultaneously in five cities: London, Istanbul, St Petersburg, Melbourne and New York, the consensus was loud and clear: Mazda has done it again. The model launch, which coincided with the 10th anniversary of the very first Mazda3 rolling off the production line in Japan, also acknowledged that defying convention works, too.

Commenting on the launch, Axel Dreyer, General Manager of GAL said: 'We are proud to launch the All-New, award-winning Mazda3 during the Dubai International Motor Show this year. The new car complements the range of new Mazda models that have not only turned heads both locally and globally, but has also proven its value and power as a sophisticated and attractive vehicle. The Mazda3 will add to the increasing success witnessed by the Mazda6 and the CX-5 in the UAE market, and we are confident it will be as attractive as it has always been.'

The new Mazda3 features MZD Connect, the company's brand new in-vehicle con¬nectivity concept. Designed for straightforward, and above all, safe opera¬tion, the system makes the latest gener¬ation of Mazda's all-time bestseller one of the first in its class to take occupants online.

Accessing these services is done from the comfort and convenience of Mazda's fresh, and unobtrusive next-generation interior—yet another debut on the new Mazda 3. The cabin, which offers near best-in-class dimensions, is split into separate driver and passenger zones. These are designed for fun, stress-free driving and a secure, relaxing passenger experience. Complementing this inspired layout concept, is a safe-to-use and remarkably ergonomic human-machine interface. Highlights here include the Active Driving Display, Mazda's new head-up display, and a rotary commander redesigned to ensure drivers have total control of their car's infotainment features without taking their eyes off the road.

On the outside, the new Mazda3 inherits the powerful stance, dynamic flowing lines, and general beauty of KODO, as interpreted on the Mazda6. Based on the Mazda3's smaller, leaner proportions, its shapes work like a magnet, building anticipation of what the car can do. And with its unconventional SKYACTIV Technology line-up of ultra-efficient, lightweight engines, and transmissions on a proven body and chassis system, the car can do wonders, offering a level of performance and driving dynamics are mirrored by its looks.

Mazda's engineers have managed to make extreme compression both effective and economical. The new Mazda 3 delivers enviably low fuel consumption and CO2 emissions yet more than ever, still lives up to its sporty compact label, thanks to smooth, linear acceleration, and precise, nimble handling.

It won't be long now: the all-new Mazda 3 will start selling in the UAE starting the second quarter of next year.

To know more about Mazda cars in the UAE please visit: www.mazdauae.com