- Riveting Fusion of Dance, Music and Fantasy Featuring 49 Performers to Capture Jackson's Creative Genius
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- Enhanced Seating Capacity to Accommodate 6,000 People per Show
Dubai-UAE: 02 September, 2013 – Bringing back the magic of fantasy and entertainment, at a scale that has never been matched before, Duvent, a subsidiary of Meraas Leisure and Entertainment, is set to fly in one of the largest arena touring shows in the world, Michael Jackson THE IMMORTAL by Cirque du Soleil, to Dubai. The announcement was made at a press conference held today at The Address Downtown Dubai, by Omar Saab, Director - Commercial at Duvent, in the presence of Her Excellency Ms. Laila Mohammad Suhail, CEO, Dubai Festivals and Retail Establishment (DFRE); world renowned Hollywood choreographer to the stars, Jamie King, and Renee-Claude Menard, Senior Director, Public Relations at Cirque du Soleil. Michael Jackson THE IMMORTAL World Tour will premiere in Dubai on 30 December 2013, at 8:00pm, Dubai World Trade Centre, Arena. Scheduled to coincide with the Dubai Shopping Festival, the remaining shows will run from 1 – 14 January 2014, giving residents from across the region more reason to enjoy the best of Dubai's tourist offerings. A riveting fusion of visuals, dance, music and fantasy that immerses audiences in Michael's creative world, Michael Jackson The Immortal World Tour captures the essence, soul and inspiration of the King of Pop, celebrating a legacy that continues to transcend generations. The underpinnings of the show are Michael Jackson's powerful, inspirational music and lyrics, brought to life with extraordinary power and intensity. Written and directed by Jamie King, the number one writer and director of live events globally, Michael Jackson THE IMMORTAL World Tour underscores Michael's global messages of love, peace and unity. Omar Saab, Director - Commercial, Duvent Events Management, said: “Cirque du Soleil is a global phenomenon with a multitude of fans in this region. The company has chosen to return to Dubai in particular, because of the wide potential the city offers as a hotspot for tourists who wish to getaway to the Middle East. This time around, their performance is positively bigger and better, and promises to be unlike anything they have brought to the audiences here. “As the organisers of Michael Jackson THE IMMORTAL by Cirque du Soleil in Dubai, Duvent hopes to match the audience expectations to the grand scale of the performance itself. Towards this end, we have maximised the scope of each show to accommodate up to 6,000 people, increased the number of shows, and timed it to coincide with the city's most important calendar event, the Dubai Shopping Festival. Through our strategic alliance with the DSF organisers, we hope to achieve the full potential of the Cirque experience.” H. E. Suhail commented: “In preparation for the 19th edition of Dubai Shopping Festival, DFRE aims to make sure that all events and attractions offered to visitors and residents of the city during DSF 2014 are of the highest standards and at par with the global event industry. We only opt for the best, hence our association with Duvent, to bring this magnificent show as main event of the DSF 2014. By choosing to make its Middle East debut in Dubai, we see this unique event as another rise in the bar of excellence that this city sets for the regional event industry. “Michael Jackson THE IMMORTAL by Cirque De Soleil has appealed to millions of viewers across the world, and it will be a great family attraction for our multinational DSF visitors. It is a perfect fit with our strategy to position Dubai as a family tourism destination.” Looking to transform the family entertainment canvas in Dubai, Duvent aims to identify and attract the best and most unique talent from across the world and bring them to local audiences. In April this year, they successfully brought Las Vegas' acclaimed original performance, V- The Ultimate Variety Show, on tour for the first time, to Dubai. In addition, Duvent has also managed big-ticket music concerts including the closing concert ceremony at the Dubai World Cup 2013, featuring the live appearance and performance by British Grammy award-winning soul and R&B singer-songwriter, Seal, as well as the sell-out concert featuring US rapper, songwriter and record producer, Pitbull, held in June last year. Tickets to Michael Jackson THE IMMORTAL by Cirque du Soleil are now available on www.ticketmaster.ae starting at AED 295. For more information visit: http://www.duvent.com/ or contact: 800 TM UAE (800 86823) or on the International Number: +971 4 366 2289. About Duvent Events Management: Part of Meraas Leisure and Entertainment, Duvent excels in the business of live event management, offering full-scale services that extend beyond the essentials. Attracting the best global talent, event visualization, media support, creative marketing and effective promotion are at the core of Duvent's offerings. Formerly offering the full spectrum of event formats in the entertainment, corporate and private space, the division has enhanced its focus to large-scale live entertainment events, which are targeted across age groups and ideal for the family. Equipped with highly skilled and experienced consultants, with strong network contacts and industry knowledge, the company specializes in identifying globally acclaimed talent and bringing the best live performances to Dubai. About Cirque du Soleil From a group of 20 street performers at its beginnings in 1984, Cirque du Soleil is a major Québec-based organization providing high-quality artistic entertainment. The company has 5,000 employees, including more than 1,300 artists from more than 50 different countries. Cirque du Soleil has brought wonder and delight to more than 100 million spectators in more than 300 cities in over 40 countries on six continents. In 2013, Cirque du Soleil will present simultaneously 20 different shows around the world.
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