Zadig & Voltaire Spring Summer 2016 Trends - for Him & for Her

SPRING SUMMER 2016

The free man!

Enamoured with freedom, forever rocked-up and alternative with his mix and matching, the Zadig man breaks and makes all trends, exhibiting his full personality in Spring and Summer 2016. With poetic audacity similar to Serge Gainsbourg - sportswear, army clothing and formal wear triumph in creating a look unparalleled.

Resolutely modern. More slender than ever in a woollen cold-cut short trouser, his minimalistic elegance emanates, set off by patent Derby shoes and a bomber jacket over an orange quilted cardigan. The blazer goes over a slubbed buttonless jersey polo shirt, with jeans that sit above the ankle. Only one rule applies: there are no rules! The authentic, khaki and camouflage looks are brightened up with a flash of bright red or vibrant blue to harness his chic and vagabond instinct, accompanied by a matching line of gabardine accessories. Armed with assurance and feeling confident in his Italian-cut suits with new Japanese fabrics, the man nevertheless shows a sensitive side in an all-over white look, softly blending linen, cashmere and washed-out denim. The fine materials of his cashmere knits and t-shirts create a worn and torn vintage look. Whereas the classic jean and T-shirt revisits linen tops and all types of striped tops, thick or thin, navy or black. This is the fashion manifesto of a contemporary legend.

Inspiration Women

For  Cecilia  Bönström,  this  season  is  based  on  a  great  desire  for  softness.  To  keep  the spring-‐‐summer 2016 collection authentic, the look of the Zadig & Voltaire girl remains as the natural instinct to distort the male image, and breathe a little sensuality into it: her taste for lines which run over the body, govern its inimitable style.

The key color: white. The ultimate synthesis of all others, it gives this collection a sense of purity, and romanticism, which is decidedly not insipid. This natural white is surrounded by a vintage powder, a pale grey, printed liberty, leopard motifs, and also by a lively pink color and cowboy trim. In the same vein, the veil of cotton, silk, muslin, cashmere, and lace, is interspersed with denim, leather, studs, and metallic threads.

Keith Richards. His silhouette inspires a timeless look which mixes volumes and fine lines with mottled, black and white long johns, a wispy blouse whose fragility is supported by a long,  fine  scarf,  tied  simply  around  the  neck.  A  small,  deep-‐‐blue-‐‐and-‐‐white-‐‐spangled jacket  descends  from  there  with  a  pajama-‐‐striped  shirt  underneath.  The  truly  Zadig women’s outfit touches down in tone-‐‐on-‐‐tone malabar pink stars. The fluidity of a silk and lace  camisole  worn  under  a  large  patchwork  mesh  waistcoat  is  broken  by  leather breeches  studded  with  flowers.  The  soft  dresses  in  brightly  cut  white  cotton  are  worn underneath a short camouflage jacket. The ones in pointed muslin with tissue shoulders, threaded with gold and silver or studded with flowers, soften a khaki cloth army jacket. The  leather  skinny  jeans  with  zipped  pockets,  the  iconic  leather  remodelled  into  an overall dress, take on the cotton blouse with puffed sleeves.

Kurt  Cobain.  A  music  which  comes  from  deep  down  in  the  soul.  His  always-‐‐calculated wrecked look, and his truly authentic unplugged melodies, left their mark on the history of  rock.  It  is  him  that  one  thinks  of  in  front  of  the  frayed  denim  silhouettes,  struck  by motifs  created  for  Zadig  &  Voltaire  by  the  Japanese  artist  Ohtake.  Worn  shorts,  high-‐‐ waisted  jeans,  and  straight  skirts,  are  embellished  with  these  disturbed  drawings, associated all over with printed silky bomber jackets.

“I should have been a cowboy” murmured Cecilia Bönström last summer… The Zadig girl has not deviated from this desire: her large belt with an eagle buckle, dress and trimmed deer  jacket,  breeches,  two-‐‐tone  leather  cowboy  boots  cut  like  flames,  matched  with small  pockets  based  on  the  same  design,  are  there  to  prove  it.  Small  multi-‐‐colored patchwork  bags  made  of  multicolor  python  (saffron,  turquoise,  fuchsia…)  and  suede fringe bags, pierced with silver jewelery, add a little sun to the look.  The  Candide  bag  returns  in  new  colors  and  also  a  new  version  with  zipper  details  but preserves its clasp lock placed at the end of one side.