ASUS Middle East Wins the Bid to Become the Official PC Supplier for Ministry of Education

Nearly 3000 ASUSPRO Devices Provided Across Almost 500 Schools in the UAE 

3rd   November 2015, Dubai. U.A.E: ASUS Middle East has announced it has provided almost 500 schools in the UAE with new ASUSPRO Business All in One PCs, as its official partner. After six months of planning and implementation, the leading global technology brand has now completed the replacement process together with its partner TechForte, equipping schools across the country with nearly 3000 of its ASUSPRO A4310 model that is specifically designed to make them easy to manage. 

The ASUSPRO Business All in One PC’s were chosen to replace the schools existing devices after an in-depth trial process, due to its superior durability that exceeds MIL-STD-810G military standard. The 20-inch LED devices include Intel® Core™ processors, Windows 8.1 Pro, and Built-in USB 3.0 and USB 2.0 ports, COM ports, HDMI-out port, and VGA-out port allows versatile application. 

Mahiuddin Khasru, Regional Sub Head ASUS Middle East commented, “We are delighted to be providing so many schools, and the next generation of leaders in the UAE, the opportunity to utilize the ASUSPRO device which will certainly benefit the students, their education and help ignite their thinking. This partnership forms part of a concerted focus in the commercial sector for ASUS Middle East, where we are looking to broaden our reach and boost our growth in the region by utilizing the extensive range of products designed specifically for business and educational use.”

Jeff Jacob, Head of Sales Commercial, ASUS Middle East added, “Already this year as part of our commercial strategy, we won an Etisalat tender as well as the Ministry of Education in Oman, demonstrating the huge opportunity in the commercial sector, which we expect will contribute around 10 per cent of regional PC sales this year. We look forward to broadening our scope and securing more commercial partnerships over the coming months.”  

ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones.