Tommy Hilfiger and Jeffrey Deitch celebrate the opening of Rock Style at Sotheby's S|2 Gallery in London

WHAT:     

Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], is pleased to announce that American fashion designer Tommy Hilfiger and art dealer Jeffrey Deitch celebrated the opening of the Rock Style exhibition in London on September 21, 2015. The exclusive launch event took place at Sotheby’s S|2 gallery, an innovative exhibition space that stages programming by both established and emerging contemporary artists. Hilfiger and Deitch have curated the exhibition together, and it will be on view at S|2 from September 22 to October 30, 2015.

Rock Style celebrates great musicians who are style and musical innovators, and have influenced the look and attitude of millions worldwide. From The Rolling Stones, The Beatles and Elvis Presley to Debbie Harry, the Ramones and Madonna, Rock Style features iconic images of musicians captured by the leading music photographers of their respective eras.

Additionally, contemporary street artist, graphic designer and illustrator Shepard Fairey has created specially-commissioned portraits of David Bowie, George Harrison, Deborah Harry, Jimi Hendrix, Joey Ramone and Sid Vicious for the exhibition.

The exhibition is inspired by the book Rock Style, originally published by Tommy Hilfiger and music journalist Anthony Decurtis in 2000. Drawing on an assembly of brilliant, many rarely seen images from rock's best photographers, the book illustrates how fashion has embodied the soul of the rock generation. Coinciding with the 30th anniversary of the Tommy Hilfiger brand, this exhibition celebrates the dialogue between fashion, music and photography, documenting self-styled icons for whom clothing formed a central part of their identity as artists.

WHO:    

Tommy and Dee Hilfiger, Fru Tholstrup (Gallery Director at S|2), Sir Philip Green, Dylan Jones (Editor-in-Chief, British GQ), Helen David (Fashion Director at Harrods), Henry Hudson (artist), Marc Quinn (artist), Tim Jeffries (entrepreneur), Tamara Beckwith (Socialite), and Melissa Odabash (designer).

WHERE:    

Sotheby’s S|2 Gallery 31 St. George Street London

WHEN:    

Private launch event: September 21, 2015
Exhibition running from: September 22 to October 30, 2015