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CITY WALK Revs-up Engines for Second Edition of ‘CITY OVERDRIVE'

• 10-day Event Kicks-off on 14 April, 2016
• Features over 50 of the World’s Best Custom-built Cars
• Prominent UAE Personalities from Motor Sport Circuit Open Festival
• Visitors Witness Region’s Best Automotive Technicians, Builders in Action

Dubai-UAE: 16 April 2016: CITY WALK, the urban living destination by Meraas, has transformed into a vast motor sport arena for the second edition of CITY OVERDRIVE. The sensational 10-day motor festival showcases a raft of rare custom-built cars by auto-artists from the world over, as well as vintage models and super cars that have never been driven on the UAE roads.

On Thursday, 14 April, leading personalities of the UAE motoring circuit converged at CITY WALK’s Serendipity 3 Cafe to launch the second edition of CITY OVERDRIVE. Making a presence on the day were drift driver Dany Neville, Rabab Al Tajer, the first Emirati woman rally driver and Emirati kart racing driver, Haytham Sultan, among others.

The festival offers a celebration of sophisticated craftsmanship, unbridled power, engineering brilliance and sheer motoring magic with exhibits across a variety of categories - 4x4 and Big Foot, Bikes & Trikes, Tuned Cars, Classic Tuned Cars, and Super Cars. The event also provides visitors an opportunity to meet and watch some of the region’s best automotive technicians and builders in action.

Friends and families can compete with one another at the venue’s interactive ‘Race Room’ that simulates a real-time race track scenario or participate in an ‘RC Drift Race’ at the festival - each for a nominal fee. Meanwhile, kids can enjoy an exciting and real life game of ‘Geek Nation Kart’ - priced at AED20 per child.

Saleh Al Geziry, Vice President - Retail Marketing, Promotions and Recreation, Meraas, said: “CITY OVERDRIVE captures the spirit of Dubai’s auto enthusiasts and showcases a versatile range of motoring marvels from vintage classics to customised super cars. Following the success of the motoring festival’s first edition, we are delighted to announce the return of the festival, backed by a line-up of credible influencers from across the country. We find that a lot of our visitors at CITY WALK are very passionate about their cars. We urge all car enthusiasts not to miss the bigger and better second edition of ‘CITY OVERDRIVE’ at CITY WALK.”

In addition to all the breath-taking action, exclusive car groups from across the city will showcase their unique automobiles during weekends. Visitors are also invited to experience an exclusive underground party in CITY WALK’s basement parking space where car enthusiasts will gather and reveal their kitted up and modified cars.

An urban-living destination by Meraas, CITY WALK spans an area of more than 10 million square feet. A family-friendly hub that seamlessly combines living, shopping, entertainment, hospitality, and wellness options within one integrated space, CITY WALK offers visitors a unique sense of community and comfort.

Exhibition Locations:
Exhibition Location

4x4 and Big Foot Along the promenade opposite Humming Bird Bakery
Bikes  Opposite Sapori Di Bice and the fountain
Trikes Opposite Godiva
Tuned Cars Along the promenade opposite Michael Kors and Calvin Klein
Classic Tuned Cars Along Farzi Café and Bubo Barcelona
Super Cars Next to Hub Zero

Activities for families and friends:
Activity Location
Race Room Near Reel Cinemas
Mario Kart Near Geek Nation
RC Drift Race Opposite Reel Cinemas
Car Gathering Parking - behind Spinneys

Posted by : DubaiPRNetwork.com Editorial Team
Viewed 18520 times
PR Category : Automobile & Motoring
Posted on :Saturday, April 16, 2016  4:53:00 PM UAE local time (GMT+4)
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