THE BRAND LAUNCHES A NEW COLLECTION INSPIRED BY STREET FASHION WHERE URBAN STYLE IS A QUESTION OF ATTITUDE Dubai, October 22, 2014 - Bershka has announced the launch of its BSK MAN collection on the 6th August with designs inspired by the street trend, one of the strongest looks for this Autumn/Winter. The new collection has been designed specifically for youngsters aged between 14 and 18 years. The brand values: Youth, fashion and music are all very much evident in this new collection infused with the freshness and rebelliousness of youth. Sports, social media and new technologies were other sources of inspiration for these key looks. Sweatshirts are among the essential pieces of the collection. Graphic designs and prints are used on hoody’s. Attention has been given to the inside of garments which are finished with eye-catching details. The collection features cotton garments with straight-line patterns and roomy tops that contrast with Slim cut trousers. T-shirts are key to this look where feeling comfortable is more than essential. An extensive range of accessories for the new menswear collection as well as caps and backpacks add the finishing touches to a look oozing with personality. Discover the new Bershka collection in the look book created by the brand for the world launch. The new collection will go on sale in Bershka stores all over the world. Some flagship stores will be decked out for the occasion with photos and items that reflect the urban style and rebellious attitude of this collection. The collection will also be available from the online store at www.bershka.com.
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