Dubai, UAE, 13 January 2014: Following in depth clinical research*, LPG®, the world leader in natural cellular stimulation, introduces the next generation in non-invasive anti-ageing skin care: New Endermolift™ in the Middle East region. Using patented technology, New Endermolift™ rejuvenates skin from within, re-awakening cells to produce an enhanced natural supply of collagen, elastin and hyaluronic acid to firm, tighten, and re-sculpt the face, neck and décolleté. With its ability to target and stimulate fibroblasts, New Endermolift™ treatments leave a glowing purified complexion, with fine lines smoothed and plumped, and puffiness and dark circles eliminated. Wellness and anti-ageing are a $1 trillion business globally as the desire to look younger, firmer and tighter reigns supreme. In the Middle East, people, mainly women, are keen to look after their skin because living in conditions of extreme sun exposure and all-day air-conditioning ages the skin. New Endermolift is the perfect skin care treatment to revive skin's youthful glow. With Dubai's young and cosmopolitan population, looking good is a must. From the age of 25, collagen producing cells in the body become lazy and inactive, leaving skin looking dull and wrinkled. LPG's team of renowned experts have drawn on in-depth research to develop a new technology that is proven to re-awaken these cells to reverse your skin's natural ageing process. New Endermolift™ naturally triggers the synthesis of substances that keep your skin looking young and healthy from the inside out. Professor Humbert, Head of the Dermatology Department at the University Hospital of Besançon [France] and Director of the European Skin Study and Research Centre, recently led a one-of-a-kind study to prove the effectiveness of New Endermolift™. Based on an analysis of biopsies from 20 individuals who were treated on half of their face with New Endermolift™, the results found that it is the only technology in the world to increase the natural synthesis of hyaluronic acid by 80%, which is acclaimed for its moisturising and volumising effects. Additionally, the study found that collagen production was improved, and the natural synthesis of elastic fibres increased by 46% to improve the skin's suppleness. The New Endermolift™ treatment offers more than 40 fast and effective treatments (10 to 30 minutes) for men and women, aged 25 and above.
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