Taking the in-store experience to the next level, guest DJs and local adidas Originals Ambassadors will be spinning the decks live for shoppers during their UAE Store Tour in the coming weeks. The music mayhem hitting Dubai Mall is to celebrate adidas' Unite All Originals campaign in the UAE, which sees artists of every form – from DJs to graffiti artists - collaborate on projects to bring new and unique art to life. The performances continue this week from 7:30 PM – 9:30 PM in the adidas Originals Store, Dubai Mall. Schedule of DJ appearances below: • October 30th – Safe from Smokingroove
• October 31st – Marko from Smokingroove
• November 7th – BFG & Fever For a sneak peak at what awaits, watch DJ Fever here:
http://vimeo.com/77940580
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