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A premium Emirati Brand Exhibition encouraging local entrepreneurship was held under the patronage of H.E. Major General Ahmed Nasser Al Raisi, Inspector General of the Ministry of Interior and Chairman of Baniyas Sports & Cultural Club Abu Dhabi, February 8, 2017: Bawabat al Sharq Mall, one of Abu Dhabi’s finest shopping and entertainment destinations, successfully concluded the first edition of “Bareezat Abu Dhabi” – A Premium Emirati Brand Exhibition. The fashion exhibition presented a grand collection of homegrown brands at extremely attractive prices. Apart from being an unmatched fashion experience the exhibition also created a platform for local entrepreneurs and SMEs, to reach out to a wider audience and effectively introduce their products at discounted prices of up to 70 per cent. Local creations on offer included clothes, abayas, accessories, perfumes, make-up, beauty/cosmetic products and premium food & beverages. The event that was held under the patronage of H.E. Major General Ahmed Nasser Al Raisi, Inspector General of the Ministry of Interior and Chairman of Baniyas Sports & Cultural Club also featured an extensive entertainment schedule with live music performances and the increasingly popular “Umsiyat Baniyas” poetry nights as the highlight. In addtion to contemporary published writers the poetry nights also featured leading local talent from the popular TV program "Shaer al-Million" (Million Dollar Poet.)
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