Dubai, United Arab Emirates, 16 June 2023: Dubai Summer Surprises (DSS) is just around the corner, promising residents and visitors an unforgettable summer experience. From 29 June to 3 September 2023, this annual event will showcase the very best of Dubai, combining thrilling entertainment, fabulous shopping, and family fun like never before.
These seven fun facts reveal how 2023 Dubai Summer Surprises bids to become the most spectacular in its 26 edition history:
1. The DSS Opening Weekend Coincides with Eid Al Adha - meaning Twice the Reasons to Celebrate: Get ready to be swept away by the excitement of not just one, but two spectacular celebrations coming together in a special edition of Dubai Summer Surprises in 2023, as the opening weekend coincides with celebrations for Eid Al Adha. As the curtains go up on the opening weekend, be prepared to be amazed by the legendary performers booked to perform over Eid Al Adha. A full-line up of live concert performers are set to appear at the Coca-Cola Arena - with incredible DSS opening concerts in celebration of Eid Al Adha. Two of the greatest performers in the Middle East - Hussain Al Jassmi and Kadim Al Sahir - are live in concert on 1 July while there is also the chance to catch Saudi Arabian Legend, the “Artist of the Arabs” Mohammad Abdo as he returns to Dubai on 2 July. The unique timing of Eid Al Adha will bring even more excitement to the start of the summer in Dubai, with new citywide shopping deals, promotions, entertainment, events, concerts, and more. Visitors and residents can make the most of the annual festival with exclusive deals and promotions on gastronomy experiences.
2. This Summer, DSS is Turning Up the Volume: Entertainment with spell-binding live performances and dazzling displays is at the heart of what makes Dubai Summer Surprises such a fan-favourite - and this year’s 10-week long event is set to hit the high notes. That includes the return of the much-vaunted Beat the Heat music festival which celebrates the region’s vibrant, diverse music scene with a exciting new line-up of performers including Egyptian trap artist WEGZ, Egyptian rock band Cairokee, Tunisian singer Balti, Jordanian indie band Autostrad, Skinny, El Far3i, Bo Kolthoum, Modi Al Shamrani, DJ Aseel and famed Arab artists Sharmoofers and more staging energetic and atmospheric performances.
3. DSS Could Change Your Life with Unmissable Raffles and Prizes: Back for another year is the huge bounty of prizes up for grabs with a series of raffles and competitions to draw in crowds like never before. Participating malls will offer shoppers the chance to win life-changing prizes, with everything from cash to cars and even gold handed over to those lucky winners. Hundreds of millions of dirhams have been given away over the past 25 editions, with more than AED 20 million to be won in prizes this DSS.
4. It’s the Best Time for Retail Deals: As a city that is globally renowned as a shopping capital, Dubai Summer Surprises is the perfect time to make the most of a whole host of offers. Thousands of participating outlets across much-loved retail brands are set to offer up to 75 per cent off in this unmissable shopping extravaganza. International and local brands will offer a range of deals and weekly retail promotions. Exclusive offers and more chances to win prizes will be announced throughout the 10 weeks of the festival, as flash sales and unique promotions promise to keep shoppers coming back for more.
5. Perfect for Family-Friendly Fun: Dubai Summer Surprises is a paradise for families. Keep your eyes peeled for the soon-to-revealed line-up of live performances, exciting competitions, and movie screenings. Don't forget about Modesh World, the ultimate summer indoor entertainment facility. It's a haven of fun and playfulness for young visitors, featuring Dubai's beloved characters, Modesh and Dana. Modesh is passionate about learning what people love and value, and how to bring them happiness. He is a curator of delightful moments who transforms the ordinary into the extraordinary, while Dana has a passion for science and likes to come up with inventions to make the world a better place.
6. Unforgettable Staycations at Unbeatable Value: Dubai is renowned for its luxury hospitality, and during Dubai Summer Surprises, you can indulge in world-class hotels and resorts at special rates. Families with children can take advantage of Kids Go Free offers at a wide range of hotels and attractions, as well as a host of UAE resident deals, so you can create memorable experiences at incredible value. Early bird offers sweeten the deal, ensuring that your stay in Dubai is nothing short of extraordinary.
7. The Tables are Set for Great Gastronomy Offers: Dubai’s ever growing roster of some of the region’s finest eateries ensures tourists and residents can always find somewhere new and exciting to dine. During DSS, diners can sample set menus of signature dishes from some of Dubai’s best restaurants at unmissable prices. With recent culinary accolades - including Michelin stars - being awarded to restaurants across Dubai, it’s worth keeping a close eye on the list of participating venues this Dubai Summer Surprises.
The complete calendar of events for this year's DSS will be unveiled on 20 June, showcasing a comprehensive guide on how to make the most of the summer. Get ready to indulge in the ultimate summer extravaganza filled with incredible surprises, unmissable retail offers, diverse culinary delights and endless entertainment during Dubai Summer Surprises from 29 June to 3 September. For more information, visit @CelebrateDubai and @StyledByDubai on social media channels, and www.DubaiSummerSurprises.com.
Dubai Summer Surprises is supported by key sponsor RAKBANK MasterCard and Strategic partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Seef, Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, Bluewaters, Citywalk, Emirates Airline, Enoc, Etisalat, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira), Nakheel Malls (Ibn Battuta Mall, Nakheel Mall, Dragon Mart 2, Palm West Beach and The View), The Beach and The Outlet Village.
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