From 14 March until 30 April 2014, Maasmechelen Village, of the Collection of nine Chic Outlet Shopping® Villages in Europe is going wild! Maasmechelen Village has burst into life with a blaze of colour; beautiful blooms have sprung up throughout the malls from the spectacular floral installations created by guest Creative Director Mark Colle. In hot demand throughout the fashion world for his inimitable creations, Colle made his name by taking flowers that had been forgotten over time and turning them into something extraordinary. As Mark expalined during the press event on 11 March 2014: “I wanted to do something special when creating the floral installations for the Chic Outlet Shopping®
Villages, something abstract in a way, something that even challenges gravity. A geometrical but dreamlike space bursting with colour.” As part of the spring campaign, two floral workshops will be organised in Maasmechelen Village on 9 and 10 April. For €50 per person, participants will learn how to make a floral bouquet and enjoy a day of shopping with a VIP Day Pass entitling them to 10% off in nine boutiques of their choice.
Guests can register to take part in the workshops at: MaasmechelenVillage.com/workshop
Find Maasmechelen Village on: Facebook: /MaasmechelenVillage
Twitter: @MMVillage
Instagram: @MMVillage
Official hashtag: #ChicGoesWild
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