Dubai and UAE
Home >> Entertainment

Twitter Celebrates a Decade of Transparency with New Report

Friday, July 29, 2022/ Editor -  


Home >> Entertainment

The platform reveals its efforts in defending the voices of its audience  

Today, Twitter released its twentieth report: Twitter’s commitment to transparency in action. As part of their efforts to improve the health of the public conversation, the report reflects on the platform’s progress over the past decade, and their vision going forward. 

Evolution of the platform’s transparency reporting over the past 10 years
Over the last 10 years attempts to control free expression, remove content, and reveal the identity of account owners on Twitter have evolved significantly. Meaningful transparency helps people understand the rules of online services and hold institutions accountable for their actions, and in turn, help keep platforms like Twitter accountable for principled content moderation and responsiveness to government demands. Transparency is a key guiding principle in Twitter’s mission to serve the public conversation, protect the Open Internet, and advance the internet as a global force for good. 

Investments in technology
In 2012, Twitter was one of the first social media companies to introduce a transparency report and since then it has become an industry standard. Over the past decade, the platform has made significant investments and developed their reporting including more data, insights and metrics. Twitter first reported data behind their enforcement of the Twitter Rules and in 2018, they significantly evolved their approach to how they detect and take down content that is against their rules. The biggest impact has been the use of their technology to proactively take down content quickly, oftentimes without that content ever needing to be reported by people on Twitter. 

Twitter is iterating the way the platform measures its effectiveness and has worked to move beyond the binary “leave up” or “take down” traditional approach to content moderation. For the latest reporting period, Twitter removed more than four million Tweets that violated the Twitter Rules. Twitter has also deployed less aggressive enforcement actions by labeling Tweets to add important context when the information shared doesn’t warrant Tweet deletion. 

One way the platform measures the efficacy of its investment in technology is by sharing how many impressions violative Tweets receive before they are removed. For the latest reporting period impressions on violative Tweets accounted for less than 0.1% of total impressions on all Tweets. Of the Tweets removed, 71% received fewer than 100 impressions prior to removal, while only  21% received between 100 and 1,000 impressions. These numbers have remained consistent since Twitter first began reporting the data in 2020, even as the volume of deleted rule-violating content has generally trended upward — indicating that Twitter’s proactive detection efforts are keeping pace with changing behavior. Twitter continues to invest heavily in improving both the speed and comprehensiveness of the platform’s detections.

Previous in Entertainment

Next in Entertainment

Home >> Entertainment Section

Latest Press Release

H.E. Bin Touq meets with the Mayor of New York City to explore strengthening of ...

Catrice Unveils the Spring/Summer 2024 Collection: Introducing Shine Bomb Lip La ...

TCL Middle East & Africa showcases their latest line-up of products in Istanbul

Kia EV3 delivers elevated electric SUV experience for all with innovative techno ...

Dubai Sports Council reviews Best Practices for Scouting & Developing Sports Tal ...

Alpen Capital Report highlights investment opportunities amid strengthening inve ...

Unleash Your Inner Royalty with “Call me Queen” Dramatic False Lash Effect Masca ...

Sprudel & The Storey Group combat carbon with mangroves

Eid Al Adha - Hotel Staycation Offers

Hong Kong is a gateway between Middle East and China, says Secretary for Justice

Union Coop to Support Emirates Down Syndrome Association

SSUP wins Tim Hortons to be their official Creative Partner across key GCC Marke ...

Turkish Airlines started flights to Kabul, the capital of Afghanistan

WFP News Video: WFP Warns Unprecedented Drought and Floods Causing Surge in Clim ...

Cartier Spring-Summer 2024 Trinity Eyewear Limited Edition

Eid Al-Adha at Bawabat Al Sharq Mall: Mark Your Calendars for Great Family Fun ...

Pogačar second on Giro climb of Passo del Brocon

Qatar Executive Welcomes the World's First Gulfstream G700 Aircraft to Doha

Chery UAE Triumphs with the 'Future Shock Award'

Sheikh Ahmed bin Saeed Attends Graduation Ceremony of Rochester Institute of Tec ...