IKEA's New Store Gets Closer to Customers in the Capital
Set to open on 10th November, the new store will be the second in Abu Dhabi, offering a wide array of inspiring solutions and convenient services for the many people.
United Arab Emirates, 26 October 2020: Swedish furniture giant, IKEA, today announced that its second store in Abu Dhabi and fifth across the Emirates will be opened in Al Wahda Mall on 10th November. Spread across over 2,100 square metres on the first floor of the Al Wahda Mall, the store will offer its much-loved range of products, but in a much more convenient location for those living downtown.
The store will be home to approximately 2,000 low and medium sized ready-to-assemble furniture and home essentials with quick access for customers who require their essentials on the go. The store will also offer inspiring solutions, and convenient services of home and kitchen planning, textile stitching and others. For all other products, customers will have digital access to the full range and can place their orders in-store to have them delivered or opt for store delivery. In addition, a Swedish Café will be available for dine-in and take away including favourites such as the shawarma, the hot-dog and Swedish pastries.
Commenting on the announcement, Vinod Jayan, Managing Director – IKEA UAE, Egypt and Oman said, “One of our key strategic objectives at IKEA is to reach and engage with many more of the many people, and with the opening of our second store in Abu Dhabi we edge closer to achieving our goal. We know that time is of the essence for the many people therefore with the mall’s strategic and central location, we will be bringing the IKEA experience closer to people’s homes, in a more convenient and compact IKEA store. Al Wahda Mall remains a top destination for shopping, entertainment and leisure in the heart of Abu Dhabi, so we are thrilled to be able to bring our new IKEA concept store to this location. The full size IKEA store in Yas Island, which operates on an area of 33,000 m2 since 2011, will continue to be the go-to destination for the complete inspiring IKEA experience, so our goal is to create a closer glimpse of that experience at the heart of the Abu Dhabi Island.”
The store comes in line with the brand’s growth strategy across the region and commitment to bricks-and-mortar stores across its operating markets. The Abu Dhabi Wahda Mall store aims to build on the success of the IKEA expansion plans, that have already been seen at its Jebel Ali Festival Plaza Store, the largest in Dubai. Opened little over a year ago, the store caters to the the significant area of Dubai South and nearby commuters. Further stores are set to open in UAE, Cairo and Muscat in the coming years.
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