
Top Personal Trainer Thanks Dubai Sports Council for “Be Fit, Be Safe” Campaign
Campaign reached 1.3m this weekend and more than 3,800 people shared their home workout videos and photographs with the Council
Dubai, United Arab Emirates, March 29, 2020: One of UAE’s leading personal trainers has joined a chorus of support for Dubai Sports Council’s “Be Fit, Be Safe” campaign, which is trending online with widespread support from all sections of the community and reached close to 1.3 million people at the weekend.
The “Be Fit, Be Safe” campaign was launched earlier this month to encourage members of the community to exercise at home following the precautionary closure of gyms to combat the spread of the Coronavirus pandemic.
Through the campaign, which is being run under the hashtag #DSCchallenge, Dubai Sports Council is urging members of the community to be safe and avoid going out unless absolutely necessary, but, at the same time, continue exercising at home and share their home workout videos online, tagging @DubaiSC, to help motivate and inspire others. The Council also requested those sharing their videos to nominate two friends to take up the challenge.
Italy’s Marco Schillaci, a long-time resident of Dubai and owner of Fitness and Wellness Personal Sports Coaching, has embraced #DSCchallenge and has been sharing his home workout videos, one of which shows him doing the famous “Macarena” dance steps with his hands while he holds a squat.
“Thank you to Dubai Sports Council for this amazing campaign #DSCchallenge,” said Schillaci, who obtained his basic fitness certificates in Italy before travelling to Australia to attend classes at one of the country’s top fitness schools, the Australian Fitness Academy, for further certifications.
“It is an amazing feeling to give something to the community during this tough period of quarantine. The Online Live Classes are the best way to make everyone active and have fun.”
The “Be Fit, Be Safe” initiative has received widespread support from the community, with experts from the fitness industry and some of UAE’s top sports stars, taking part alongside many others, including mums and dads, and schoolkids, of different nationalities.
As of last week, more than 3,800 people had shared their home workout videos and photographs with Dubai Sports Council.
The campaign has also received a lot of support from different media organisations, who have been promoting it through their own channels. As part of the campaign, DSC has also linked up with some of the leading brands from UAE’s fitness industry to offer free daily virtual fitness classes, led by certified fitness trainers.
Share
Home >> Events, Entertainment and Exhibitions Section
Emirates Aviation University marks 35 years of supporting the local and global aviation ecosystem
Music, Maps, and Stories at the Mohammed Bin Rashid Library in July
New SHEGLAM Daydreamer Mini Palette Turns Pocket-Sized into Power Pigment
Passenger Growth Hits 5% in May
João Almeida: Racing for Glory and Riding for the Team
May Air Cargo Demand Up 2.2% Despite Trade Disruptions
Return to Ritual: Celebrate Self-Care Month with BUFARMA Skincare
Rediscover family shopping days: REDTAG opens its doors in Al Ain
Dubai Culture Launches Open Call for 14th Sikka Art & Design Festival
Summer Restaurant Week Returns This DSS with Over 65 Exclusive Dining Deals Across Dubai
Julien Calloud Appointed CEO of SAVOYE to Lead a New Era of Performance and Innovation
Zoho Powers Up CRM for Everyone Platform with AI to Elevate Customer Experience
Media's Role in the Age of Algorithms By HH Sheikha Latifa bint Mohammed bin Rashid Al Maktoum