UAE, April 22, 2015 - Dabur International, one of the most trusted and recognized personal and healthcare companies in the world, will be showcasing their latest range of products during the Dabur Majlis 2015 which will be held from April 22 to 23, 2015 at Madinat Jumeirah, Mina A’Salam, Dubai. This premier event will be attended by Dabur International’s brand ambassadors, Lebanese beauty queen Nadine Njeim and Egyptian singer Mohamed Nour. Also attending is Dabur Group Chairman Dr. Anand Burman along with the company’s key business partners from over 30 countries.

The event will feature Dabur International’s latest products under their brand Dermoviva.  This include the Dermoviva Face Care range, Dermoviva Sun Care and Dermoviva’s newest entry into the baby care category. The other brand extensions that will be introduced are the ORS Argan Oil Range in the Afro American hair care segment, Vatika Brilliantine Men’s Hair Cream, and Dabur Herbal Toothpaste’s two new offerings Sensitive and Smokers.

Mohit Malhotra, CEO, Dabur International, said: “Dabur Majlis 2015 provides us with the opportunity to celebrate our fruitful and long-standing collaboration with our esteemed global associates. Our distinguished partners’ support has been crucial in our drive to raise industry standards and they have been instrumental in helping us realize our vision of providing superior quality products to our consumers. The latest line of products that we will exhibit is set to be another milestone for us as it represents our move to expand to a wider demographic. We also welcome celebrated musician Mohammed Nour, who has been engaged as the face of the Vatika Hair Cream range and Nadine Njeim, Dabur Amla Hair Care line’s brand ambassador.”

Mohammed Nour is a renowned musician, a leading vocalist and one of the founders of Egypt’s ‘WAMA,’ a chart topping boy band in the Middle East. A multi-dimensional artist, Nour is also an actor and an accomplished violin player and songwriter with several international concerts to his name. Nadine Wilson Njeim is the former Miss Lebanon 2007; she also represented her country in Miss World 2007 in China and Miss Universe 2007 in Mexico. Njeim has since pursued an acting career and remains very active in various local charities. Njeim was also a host and presenter at MBC’s The Voice.

“We are committed to developing unique products that are based on the herbal proposition across all our personal care brands. Dabur’s Research and Development department is backed by over 100 scientists who create new products that are aimed at the personal care and the health and wellness of our customers. We offer more than just commodities but to present a lifestyle choice that touches the lives of millions across the world—our aim is to always put our consumer’s needs first and in this regard the research conducted by these experts is crucial to our business as we create innovative solutions that address issues of our varied consumers in the region,” concluded Mohit.