overwhelmed by an addictive desire.
melt into the richness.
enter a world of luxury.
liquid gold euphoria
liquid gold euphoria
luxurious – powerful – addictive
fragrance: woody oriental
with a dry down of sandalwood, liquid gold euphoria warms the senses with its rich and powerful scent. the fragrance opens with a hint of cinnamon, creating a lavish, exhilarating, feeling that deepens with the mystery of black orchid.
top: cinnamon
mid: black orchid
dry: sandalwood
liquid gold euphoria men
powerful – mysterious – magnetic
fragrance: woody oriental
liquid gold euphoria men is a strong and masculine fragrance with a contemporary twist. the spicy black pepper creates a vibrant, sparkling effect, while the refined, complex saffron exudes a unique signature. the creamy sandalwood introduces the smooth and sensual quality of the scent.
top: black pepper
mid: saffron
dry: sandalwood
bottle and packaging
the liquid gold euphoria bottles are modernized with refined matte gold shells and shiny black opaque glass.
the extravagant black and gold packaging features a detailed, embossed Middle Eastern-inspired pattern for an elegant texture.
liquid gold euphoria eau de parfum spray 3.4oz/100ml
liquid gold euphoria men eau de parfum spray 3.4oz/100ml
advertising
evoking the depth and mystery of the fragrance, the luminous liquid gold euphoria advertising campaign captures the glistening men’s and women’s bottles resting on a shimmering pool of liquid gold.
liquid gold euphoria will be available beginning march 2014.
print advertising specs:
creative agency: crk advertising
director/photographer: raymond meier
location: switzerland