Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Tresemmé Arabia launches first Tresemmé Fashion Night in Dubai
Tresemmé Arabia launches first Tresemmé Fashion Night in Dubai

Dubai, March 16, 2015: TRESemmé, Unilever’s premium hair care brand, hosted its first TRESemmé Fashion Night in Dubai on March 4th at Madinat Jumeriah in partnership with established and international fashion designer Nicolas Jebran who showcased his latest collection exclusive at the event. 

Hosted by TV presenter Hilda Khalifa, TRESemmé Fashion Night invited guests to witness the latest in fashion and hair while enjoying a night of style and glamour. 

At the event, TRESemmé Arabia announced the brand’s collaboration with celebrity hairstylist Wassim Morkos who will be TRESemmé Arabia’s regional stylist. Over his distinguished career, Wassim Morkos has worked with world-renowned celebrities such as Nicole Saba, and Nancy Ajram. Guests were treated to a live hairstyle presentation where Wassim used the full collection of TRESemmé products to create fashion-forward looks that standout on- and off- the catwalk and inspire women to turn these trends from runway to ready-to-wear.  

For the first TRESemmé Fashion Night, the globally recognized brand partnered with established and international fashion designer, Nicolas Jebran, who presented his Spring Summer 2015 collection in an exclusive fashion show. Led by the brand’s regional stylist Wassim Morkos, TRESemmé created the latest hair trends to accompany Nioclas Jebran’s newest collection. Nicolas Jebran also showcased his intricate designs as part of Wassim’s live hair presentation. 

According Madhusudhan Rao, Vice President of Marketing, Unilever North Africa and Middle East, “We are excited to celebrate the launch of TRESemmé in Arabia. From our origins in salons, TRESemmé has always been driven by a simple truth: every woman deserves to look fabulous without spending a fortune. TRESemmé is dedicated to creating hair care and styling products that are salon quality without the salon price and we are happy to have TRESemmé as part of our Unilever portfolio in Arabia.”

Guests in attendance were also treated to a special performance by renowned Lebanese singer and star Maya Diab. Maya is considered to be one of the most admired celebrities in entertainment throughout the Middle East. Throughout her career Maya was involved in the creation of dozens of video clips and numerous songs that have become classics in Lebanese pop culture. Subsequently, Maya is also highly profiled on TV as she hosted ‘Heik Minghanne,’ one of the most successful and highly watched TV programs in the Middle East, and being involved in an award winning Egyptian drama series as an actress in a leading role.

TRESemmé, used by hair care professionals around the world, aims to bring women a personal point of view of the latest hair trends and how women at-home can achieve these looks. Being the official hair care sponsor of Mercedes-Benz Fashion Week, TRESemmé empowers women with the backstage secrets of creating runway hair they can wear. The globally recognized brand works with leading hair stylists, top established and emerging fashion designers, as well as the industry's favorite expert insiders, to show TRESemmé fans how to make runway looks work for their personal real-life moments. 

Posted by : Unilever Middle East, Unilever
Viewed 27962 times
PR Category : Fashion
Posted on : Monday, March 16, 2015  3:19:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Watches & Wonders 2024 Unico: Hublot's Manufacture Calibre [43575-Views]
Bremont introduces a new generation of its Supermarine diving watch series [36683-Views]
Mitch Evans Looks For Another Italian Triumph As Formula E Descends On Rimini Debut - Wher... [14608-Views]
Oliver rowland wins misano e-prix opener after antonio felix da costa disqualification [11710-Views]
Enjoy free entry and family-friendly activities this Eid at Emirates Park Zoo and Resort o... [11431-Views]
Exclusive Preview Oris Introduces The New Aquis [10639-Views]
Roger Dubuis At Watches & Wonders The Tourbillon in all its Forms [10578-Views]
Victory for Pascal Wehrlein after last Lap Heartbreak for Rowland [9897-Views]
Tag Heuer Monaco Split-Seconds Chronograph [8712-Views]
Challenge Technic Embarks on Strategic Expansion in 2024: New Aircraft, Enhanced Stations,... [8147-Views]
Khabib's Official Training Gloves Will Be Sold at Tooba Charity Auction in Dubai [7942-Views]
Norwich City, Newcastle United and Melbourne City triumph in 2024 Mina Cup [6814-Views]
ECS Group And CMA CGM AIR CARGO: A New Chapter In Air Transport [6777-Views]
Politt rounds off cobbles campaign with top-5 in Paris-Roubaix [6597-Views]
Bring in Eid with Joie de Vivre, Discover Luxurious Celebratory Offers at Sofitel Dubai D... [6449-Views]
Exciting Eid Raffles And Competitions Across Dubai With Big Prizes [6240-Views]
The Tortue Watch: A Perpetually Reinvented Timepiece [6072-Views]
Tag Heuer Monaco Split-Seconds Chronograph: Watches & Wonders 2024 [5982-Views]
South Indian Cinema Megastars Rana Daggubati, Rockstar DSP Akul Balaji, Vijay Raghavendra,... [5551-Views]
Sivakov takes final stage of Giro D'Abruzzo [5268-Views]
Mansour bin Mohammed congratulates Hamdan bin Mohammed on the Qatar-UAE Super Shield crown [5158-Views]
Formula E and FIA to unveil new gen3 evo race car at upcoming monaco E-prix [5047-Views]
Abt Joins Forces With Lola And Yamaha For Formula E's Ground-Breaking Gen3 Evo Era [4633-Views]
Henry Jacques launches Collection de l'Atelier [4502-Views]
Goodbye to the Grrr-Eight One: Jeep® Brand Announces 2024 Wrangler Rubicon 392 Final Editi... [4305-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories