Roja Dove is like no other. Roja dramatically redefines luxury and sophistication in perfumery for the modern age.
Roja's world immerses you in uncompromising quality, absolute luxury and total sensuality.
Like no other, Roja stands alone as the world's most innovative fragrance creative and the industry's most respected perfumer. His passion for scent is grounded in memories of love, and a love for discovering the sensuality of the world in new and surprising ways. From childhood, the experience of perfume would transport Roja from the temporal to the fantastic - a place of perfection and dreams that could instantly be rekindled through scent. To this day, it is this artistic magic that inspires Roja to create perfumes that surprise and astonish, perfumes that encapsulate this exciting time in his life - perfumes that are, the finest fragrances in the world.
Roja's unbridled enthusiasm came to the notice of the Guerlain family, the living link to perfumery's Golden Age. Working with Guerlain for 20 years, Roja was the first ever non-family member in history to become Global Ambassador to the company. Consolidating his passion, knowledge and talent, Roja developed a method for understanding fragrance that changed the whole industry. This sealed Roja's destiny. Roja set up his own company to enable him to follow his heart, redefining and restoring luxury and creativity in the world of perfumery.
Roja continued to travel across the globe broadening his olfactory palette, seeking new sensory experiences and working directly with the finest raw materials in the world. Roja was now firmly established as the industry's leading educator and foremost authority on fragrance. Whether exposing the more risqué aspects of perfume, or revealing the industry's anecdotes that only he knows, Roja always mesmerises and conveys the mysteries and exoticism of perfume with fervour and passion - he is the connoisseurs' connoisseur.
Roja beautifully translated his years of knowledge and expertise into The Essence Of Perfume. His acclaimed book documents the history of scent from the beginnings of culture through to the modern day, detailing the artistry of the perfumer, and the scandals behind their creations. It is the comprehensive guide for the amateur, the enthusiast and the expert; lavishly illustrated, deftly structured and poetically written. With a personal tone and unique stories, Roja's voice runs through The Essence Of Perfume – a text which encapsulates Roja's outlook on the world and his love for perfumery.
The term Haute Parfumerie was coined by Roja when he opened what has become the most influential, innovative, directional and luxurious perfumery in the world – The Roja Dove Haute Parfumerie in Harrods, London – the greatest department store on earth. It is a shrine to creativity and uncompromising opulence that can never be imitated. Anyone who has seen it realises instantly that it truly represents its eponymous creator – everything it contains is of the highest quality, is truly original and the very best example of its type. The Roja Dove Haute Parfumerie has defined a direction in luxury perfumery that has significantly altered the world's approach to fragrance creation.
Following numerous requests from private clients, it became clear that what was missing from the Roja Dove experience were Roja Dove scents. Roja's Bespoke service is unparalleled anywhere in the world, each creation using the world's finest natural raw materials, regardless of their cost or scarcity. His first creation was launched at a charity event at Christie's Auction House, London, and achieved the highest bid. A Roja Dove Bespoke scent will be a signature scent, truly capturing the person whose heart beats beneath, lasting a lifetime, and becoming part of you – forever. Using his ground-breaking Odour Profiling© technique, Roja determines the exact olfactory imprint that is your perfect scent – the resulting creation is a work of art; the wearer's signature and part of their soul. Roja will never reveal his list of private clients, but each possesses a unique scent that no one else on the planet will ever be able to own.
A world-renowned expert, philanthropist and collaborative innovator, Roja transforms sensory experience. Aston Martin, Fabergé, and Laurent-Perrier are just some of the prestigious global institutions that have turned to Roja for his reputation in the world of luxury, and individual style. Following his Bespoke work, the Victoria & Albert Museum, London, commissioned Roja to create a scent inspired by their exhibition ‘Diaghilev and the Golden Age of the Ballets Russes'. The project resonated with the ethos at the heart of Roja's creativity – it demanded the sensitive appreciation of the past, and the challenging innovation of the future. It was this collaboration that confirmed Roja's place at the forefront of artistic innovation in England; there was huge demand for fragrances by the perfumer at the height of his skills. It was then, following countless years of timeless passion and consideration, that Roja Parfums was born.
Roja Parfums dramatically redefines luxury and sophistication in perfumery for the modern age. Roja Parfums, launched in summer 2011, is a fragrance house where luxury is woven into every aspect. For Roja, the finest most costly perfumery ingredients have become a byword, a signature, for his creations; every element has Roja's personal attention to detail, every aspect is uncompromising and captures Roja's central philosophy – “only the best will do”. They are fragrances that are part of Roja. Quite simply, they are the finest fragrances in the world.
Roja Dove creates using his emotion, his life, his love. Roja creates fragrances that will become part of you – forever. They are created to be the best, to be worn, remembered, treasured and become one with their wearer.
The global Roja Parfums experience is one of opulence, Lalique crystal tables, Swarovski crystal caps, flowing violet silk, and bottles adorned in gold by hand. Each scent uncompromisingly uses the most expensive raw materials in the world, which are expertly blended by the world's most sought-after perfumer. Roja Parfums is an experience, an attitude, a lifestyle. Roja Parfums is Roja Dove.
Roja is undeniably the complete, and most provocative, authority on fragrance – when Roja speaks the world listens.
Posted by : Paris Gallery L.L.C. PR, Paris Gallery Media.
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PR Category : Beauty and Cosmetics
Posted on : Monday, July 29, 2013 2:02:00 AM UAE local time (GMT+4)
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