Dubai, United Arab Emirates, April 05, 2020: Two new things, one expected and much awaited, the other, well let us just say unexpected. The former being the HUAWEI P40 Pro with ground-breaking camera features and impeccable design while the latter is being efficient and productive while staying at home. Follow us through this artic...
** Create a ‘lit from within’ glow with minimal fuss on those days at home when you need a little pick-me-up ** Dubai, United Arab Emirates, April 05, 2020: As we currently while our days away at home, it is a welcome break to scale back our usual daily make-up regime and give our skin the opportunity to breathe. Howeve...
Up to the Latest NVIDIA GeForce® RTX 2080 SUPER™ GPUs with Max-Q Design and 10th Gen Intel Core™ H-Series Mobile Processors Dubai, UAE, April 2, 2020: Lenovo Legion™ is set to deliver gaming enthusiasts with more immersive experiences. Its upcoming PC line-up will feature the latest NVIDIA GeForce RTX 208...
Dubai, United Arab Emirates, April 02, 2020: Be hopeful with these must-have pieces from KARL LAGERFELD to brighten up your spring wardrobe
Skintech brand FOREO shares 6 easy ways to stay occupied. . Dubai, United Arab Emirates, April 01, 2020: Self-isolation. Let us try to look at it in a positive way! There is no need to wake-up at 6AM and travel to work, when your office is now your lounge and you now finally have an excuse as to why you haven’t accompl...
Dubai, United Arab Emirates, March 30, 2020: Shop the latest loungewear collection styles at Marks & Spencer online, with an array of options that will keep men feeling comfortable and stylish any day of the week. Choose from plush pyjama sets and comfortable co-ordinates, to classic designs dressed up with pops of pattern – p...
Dubai, United Arab Emirates, March 30, 2020: During the HUAWEI P40 Series Global Launch Event, Huawei announced the latest development related to the Huawei Mobile Services (HMS) ecosystem and apps. Developers are being encouraged to collaborate with Huawei in its effort to expand its ecosystem, and therefore bring consumers around the...
Fierce footwear! . Dubai, United Arab Emirates, March 30, 2020: Internationally renowned supermodel and activist, Winnie Harlow, has teamed up with footwear powerhouse Steve Madden to launch the Winnie Harlow x Steve Madden capsule collection. . Not only did Winnie put her signature touch on the designs but the collection is a...
Dubai, United Arab Emirates, March 26, 2020: Stay positive and shine bright in head-to-toe primary brights from Marina Rinaldi
Dubai, United Arab Emirates, March 25, 2020: Perfect picks from Karl Lagerfeld. Keeping you looking chic and feeling cosy at home
The company’s first Kirin 810 octa-core processor smartphone delivers unrivalled AI performance at the price of AED999 Dubai, United Arab Emirates, March 25, 2020: HONOR launches the HONOR 9X PRO, the first smartphone from HONOR that is equipped with the state-of-the art 7nm Kirin 810 AI Chipset and pre-installed with the Hu...
Dubai, United Arab Emirates, March 25, 2020: MOOD. La collezione SPORTMAX SS20 inizia con un viaggio con le vele spiegate al vento. Un senso di libertà e leggerezza ispirato dal lavoro dell’artista Daniel Wurtzel, noto soprattutto per le sue sculture e installazioni cinetiche. Opere che esprimono la completa armonia tra corpo e men...
A new sport model extends the Timemaster line: The Timemaster 150 has a robust 41 mm large case and is distinguished by its clear and modern dial design. The perfect combination of youthful dynamics and class appeals to new and old Timemaster fans alike. Case Reference CH-2733-LU Case material Stainless steel Case back Screw-dow...
Lifestyle Product Launches
The Key to Healthy Hair with VIERRO
**Choose your Protein – The importance of knowing what’s in your products**
Dubai, United Arab Emirates, April 07, 2020: When it comes to hair care, protein is the key ingredient that is paramount for optimum hair health. Proteins contain amino acids that are essential for strengthening your hair and ......
Your Lips, our Priority!
Dubai, United Arab Emirates, April 06, 2020: Lipstick, lip gloss, or nothing at all? Let’s be honest, perfectly drawn lips make or break your whole makeup look. essence has a huge variety of lip “accessories” that you will for sure pick a favorite from.
Let’s start off with our gloss selection! Now you have ......
Enhance your Natural Beauty with Rodial's Banana Lowlighter
** Create a ‘lit from within’ glow with minimal fuss on those days at home when you need a little pick-me-up **
Dubai, United Arab Emirates, April 05, 2020: As we currently while our days away at home, it is a welcome break to scale back our usual daily make-up regime and give our skin the opportunity to ......
Isolation Survival Guide
Skintech brand FOREO shares 6 easy ways to stay occupied
Dubai, United Arab Emirates, April 01, 2020: Self-isolation. Let us try to look at it in a positive way! There is no need to wake-up at 6AM and travel to work, when your office is now your lounge and you now finally have an excuse as to why you haven’t ......
DERMAdoctor: Peel the Difference & Boost Your Skin with DERMAdoctor's Vitamin C Peel Pad!
Chronoswiss Timemaster 150'
A new sport model extends the Timemaster line: The Timemaster 150 has a robust 41 mm large case and is distinguished by its clear and modern dial design. The perfect combination of youthful dynamics and class appeals to new and old Timemaster fans alike.
Case material Stainless ......
Mattify Your Life With Foreo's UFO Activated Mask
Dubai, United Arab Emirates, March 22, 2020: Mattify your life with FOREO’s “Matte Maniac UFO Activated Mask” and forget about the worry of shining your days away. FOREO, the leading Swedish beauty brand have created a mask rich in charcoal which will diminish skin’s imperfections for a healthy-looking ......
Celebrate Mother's Day #WithLove
Dubai, United Arab Emirates, March 19, 2020: Mothers deserve to be pampered every single day just for being their wonderful selves! With that comes Mother’s Day dedicated to show our appreciation and celebrate them #WITHLOVE.
For this very special occasion, Sephora curated a list of must-have gifts to help you ......
Versus Rue Denoyez VSP1U0319
MARCH- MOTHER’S DAY
Dubai, United Arab Emirates, March 19, 2020: Versus Rue Denoyez is the ideal watch to gift your Mother’s for Mother’s Day. Make her day a memorable one with this exquisite piece.
This model is is an interesting Ladies watch from the Jewel collection. ......
Caring for Dry Hands After Frequent Washing
Dubai, United Arab Emirates, March 19, 2020: Washing our hands frequently and thoroughly is one of the simplest ways to limit the spread of coronavirus – COVID-19. However, repeated washing along with regular slathering of hand sanitizers can severely dry out skin, leaving hands and nails in desperate need of a little TLC. ......
Chronoswiss Sirius Chronograph Moon Phase'
Chronoswiss has added another star to its glittering Sirius collection with the dazzling unique Sirius Chronograph Moon Phase. The stunning timepiece with, a navy dial chronograph with a moon phase and analog date indicator, completes a trio along with the previous steel and gold white dial options from Swiss fine ......
We Have Got Everything You Need to Feel Refreshed at Beauty Solutions
Dubai, United Arab Emirates, March 18, 2020: Beauty solutions is your one stop shop at your fingertips to feel relaxed. A range of beauty products available online at www.beautysolutions-me.com
Rodial Rose Gold Hand Cream – AED 152
A luxurious Rose Gold Hand Cream enriched with 24 Carat Gold ......
DERMAdoctor: Say Goodbye to Acne Breakouts!
Sephora Collection and Exclusive Brands Spring 2020 Launches
Discover the Secret to Radiant Skin
Fashion Product Launches
Five Wardrobe Essentials to Complete the Stay-Home Look…
Senior Buyer for Max Fashion guides on best styles to wear while in the house
Dubai, United Arab Emirates, April 07, 2020: With a number of nations on a drive to stay at home when possible for the foreseeable, some residents in the region are taking the time out to declutter and re-organise the wardrobe. The ideal wardrobe ......
Marina Rinaldi Floral Trend…
Dubai, United Arab Emirates, April 06, 2020: Boost your mood with floral print dresses, shirts and jackets from MARINA RINALDI.
Rock this season’s floral trend with these soft pastel colours and vibrant hues.
Brighten Up With KARL LAGERFELD…
Dubai, United Arab Emirates, April 02, 2020: Be hopeful with these must-have pieces from KARL LAGERFELD to brighten up your spring wardrobe
Marks & Spencer Introduces Its Cosy Loungewear Collection for Men…
Dubai, United Arab Emirates, March 30, 2020: Shop the latest loungewear collection styles at Marks & Spencer online, with an array of options that will keep men feeling comfortable and stylish any day of the week. Choose from plush pyjama sets and comfortable co-ordinates, to classic designs dressed up with pops of pattern – ......
Winnie Harlow x Steve Madden Collection…
Dubai, United Arab Emirates, March 30, 2020: Internationally renowned supermodel and activist, Winnie Harlow, has teamed up with footwear powerhouse Steve Madden to launch the Winnie Harlow x Steve Madden capsule collection.
Not only did Winnie put her signature touch on the designs but the ......
Brighten Up With Marina Rinaldi…
Dubai, United Arab Emirates, March 26, 2020: Stay positive and shine bright in head-to-toe primary brights from Marina Rinaldi
At Home in Karl Lagerfeld…
Dubai, United Arab Emirates, March 25, 2020: Perfect picks from Karl Lagerfeld
Keeping you looking chic and feeling cosy at home
Sportmax Leather Trend SS 2020…
Dubai, United Arab Emirates, March 25, 2020:
La collezione SPORTMAX SS20 inizia con un viaggio con le vele spiegate al vento. Un senso di libertà e leggerezza ispirato dal lavoro dell’artista Daniel Wurtzel, noto soprattutto per le sue sculture e installazioni cinetiche. Opere che esprimono la completa armonia tra ......
Max Mara Bridal 2020…
Dubai, United Arab Emirates, March 24, 2020: Max Mara Bridal 2020 collection redefines the wedding dress through the modern use of traditional tulle, heart shaped bustiers, feathers and precise pleating.
The result is the sheer beauty and simplicity of airy and fluid white dresses rendered oh-so-special by perfect cut, ......
Ralph Lauren Collection Spring / Summer 2020…
Dubai, United Arab Emirates, March 24, 2020: As the heroine of her own story, the Ralph Lauren woman dresses for her own character, her own desires, for her spring 2020, her world reaches from the glamour of Hollywood to the romance of Morocco, and her wardrobe, united in a palette of navy and white, embraces the adventure from one ......
Perfect Polka Dots…
Update your work-from-home wardrobe with the perfect polka dot piece from Marks & Spencer online.
From dainty dots to bold – the collection will see anyone through video conference calls in style.
Slip into style at home with Steve Madden…
Dubai, United Arab Emirates, March 23, 2020: Make staying at home fashionable and look your best no matter what.
It is time to rethink your wardrobe staples; comfortable lounge wear, luxe PJ’s and style minded slides will be your ‘go-to’ styles for the coming weeks.
Pick from Steve Madden’s ultra-cool ......
Kristina Fidelskaya Press Release AW2020
Marina Rinaldi by Roksanda SS 2020 Wearing Art
Marina Rinaldi Mother's Day Gift Edit
Other Product Launches
LG Debuts Puricare Mini in the UAE For Clean Air Anywhere, Anytime
The World’s First Filter-Type Portable Air Purifier
DUBAI, Monday 16th, 2019 – Delivering on its promise of promoting an intelligent lifestyle, LG Electronics (LG) today announced the launch of the world’s first filter-type portable air purifier in the UAE market.
During an event held at the Sofitel Hotel in Downtown Dubai, attendees experienced how the company is advancing its efforts to help consumers live healthier through the power of technology.
With the UAE government aiming to achieve 90% clean air by 2021 , LG is aligned with its own ambition to educate on the importance of improving indoor air quality.
Originally consisting of single and double tower models for the home, through customer surveys and R&D efforts, the leading air ......
Arabian Automobiles Launches Largest Nissan Retail Concept Showroom in the Region
Dubai, United Arab Emirates, 15 December 2019: Arabian Automobiles, the flagship company of the AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, unveiled its largest Nissan Retail Concept showroom on Sheikh Zayed Road. The showroom will focus on delivering exceptional customer service through a seamless integration of all touchpoints in the customer journey as well as on innovation and bringing new customer experiences, thereby consolidating the digital transformation that characterizes every aspect of living today.
Thierry Sabbagh, Managing Director - Nissan Middle East, said: “Arabian Automobiles Company has been our partner for over 50 years, and the opening of the Retail Concept showroom marks a major milestone ......
Pottery Barn Kids Launches the Holiday Season Collection
Welcoming the holiday season with a festive inspiration
UAE, 8 December 2019 – The cold festive season is already marking its presence and it is just about time to explore the latest collection inspired by the holiday season at Pottery Barn Kids.
Customers will be inspired with fun decorative ideas once they step into the Pottery Barn Kids stores, where they will feel the cold magic in the air encouraging them to add the holiday season vibe to their homes. The latest collections feature the gold and red shimmery accessories, green towels and smooth-styled beddings.
The new collection at Pottery Barn Kids is created to add warmth to the holiday season with children’s pajamas and accessories that are made out of organic cotton to keep them warm and cozy ......
Hyundai's all-new 2020 Sonata now available in the UAE
05 December, 2019, UAE: Juma Al Majid, the exclusive distributor of Hyundai in the UAE, has announced the availability of all-new Sonata, starting this November. A sportier avatar of the much loved mid-size sedan, the new Sonata is a must have for those who look for elegance, sportiness, and quality in one car. The eighth-generation of Sonata is upgraded with features like sophisticated four-door-coupe guise and is in line with brand’s ‘Sensuous Sportiness’ design language.
Suliman Alzaben, General Manager Hyundai UAE - Juma Al Majid Est said, “The new Sonata is how you define luxury. It is a premium experience, with a range of new technologies, added features, and safety at the core of its engineering. It is now showroom ready and available at ......
New Service Enables Remote Performance Monitoring of Multiphase Flow Meters for Confidence and Continuity in Shale ...
Emerson launches IIoT-enabled Connected Services to support multiphase flow meters in unconventional shale
04 December 2019 – Oil and gas producers have a new means of optimizing wellhead production that lowers operating costs while increasing safety, thanks to a newly launched service from Emerson that leverages cloud-based technologies to remotely monitor flow meter performance at the wellhead.
The Roxar 2600 Multiphase Flow Meter Performance Monitoring service provides operators with actionable recommendations to optimize meter performance and enable proactive maintenance, based on advanced, continuous data collected from an onsite multiphase flow meter and analyzed remotely by Emerson’s experts.
Specifically, the service delivers performance monitoring of ......
Berkan Steakhouse Launches in Dubai
Dubai, United Arab Emirates; December 4, 2019: Berkan Steakhouse, the first home grown Emirati Steakhouse has opened its doors officially for all steak lovers to experience extraordinary taste and feel the flames authentic steak.
Located in City Walk 2, Berkan serves its own signature steaks which are already a success along with internationally inspired steaks, burgers, signature salads and kids meals.
“Our Berkan was born after months of market study, research and recipe development and tons of hard word. With the finest flavors in the world and USDA Prime steaks, Berkan is born to start its own successful story in UAE”, said Feyyaz Beduk, Head of Operations at Berkan Steakhouse
He added “Almayar Investments, mother of Berkan, has ......
Arabic version of Zoho Creator launched to help businesses create custom applications
The new version of Zoho Creator is also available on-premise
Dubai - Nov 30, 2019: Zoho, the global provider of cloud-based business software with the most extensive portfolio in the industry, launched the Arabic version of its low-code development platform, Zoho Creator, aimed to help businesses create custom applications.
With Creator, business owners who do not have any coding experience can easily create custom apps using its simple drag-and-drop interface. In the Arabic version, the orientation of the UI is reversed, allowing businesses to build fully Arabic apps with easier to use UI and right-to-left data entry capabilities.
For businesses who do not wish to keep their data in the cloud, or would like to opt for third-party public ......
Sunny Leone unveils the cover page of Filmfare magazine's December issue
Dubai, UAE - November 26, 2019: Filmfare ME sets the benchmark for film content in the Middle East and the December issue of the magazine features the bold and beautiful Sunny Leone for the first time on the cover page of Filmfare Middle East magazine.
The cover was unveiled by Sunny herself, along with the franchise owner of the magazine Mr Rizwan Sajan at Bollysports Casino Cafe Dubai, which is the official venue of all Filmfare ME cover launches. He was joined by BCC owner Manush Shah and Amit Majithia.
The magazine caters predominantly to the large Asian expatriate population in the UAE and the GCC, as well as a significant Arab population who love their cinema and celebrities. Since the launch of the magazine, the cover page of the magazine is always the talk of town, ......
du Launches The UAE's First Unlimited Postpaid Power Plan with Unlimited Everything: Unlimited Data, Unlimited Minutes ...
Bottomless data and calling are now a reality for du customers who sign up to the UAE’s first unlimited data and calling postpaid plan
Dubai, UAE, 25 November 2019: Endless opportunities and limitless possibilities are now a reality for du, from Emirates Integrated Telecommunications Company (EITC), postpaid customers with the launch of the UAE’s first true unlimited postpaid Power plan. The value-loaded plan is a first for unlimited data and calling in the United Arab Emirates’ and builds on du’s ethos to deliver customers unbridled value and endless connectivity to enrich their lifestyles.
Available for new or existing customers who opt to migrate from their postpaid plan to the ‘Real Unlimited Plan’ offer for a ......
Research by Lipton Finds That One in Three 18-34 Year Olds Feel Lonely And Reveals the Barriers to Genuine Connections
Lipton launches #ProjectUnlonely to fight hidden loneliness
With an invitation #YouMeTeaNow
Dubai, UAE - November 25, 2019: When you ask someone ‘how are you doing?’ is it truly an invitation to a genuine conversation or just a polite, superficial gesture? When was the last time you called a friend to wish them ‘Happy Birthday’ instead of just posting on their Facebook wall? How often do you add ‘connecting with a colleague’ to your to-do list at work?
We live in the most technologically connected world in the history of civilisation, yet new research by Lipton has found that 40 per cent of people feel disconnected leading to feelings of loneliness
Decades of research carried out around the world has revealed ......
Holidays are more special with PAN Emirates
• PAN Emirates launches holiday collection with 30 – 70 per cent discount
• PAN Emirates Home Furnishings showrooms in Dubai, Sharjah, Abu Dhabi, Al Ain, and Fujairah in the UAE.
Dubai, United Arab Emirates – November 19, 2019: The season is changing, and with the advent of winter, comes the start of the festive season. At Pan Emirates, we are your partners, helping you bring joy and cheer into your home. We’ve got the right products in the right colours to ensure you feel happy and festive every time you walk into your home.
Deck the halls with merriment in red and green. Add a touch of glamour and class with aspects of gold sprinkled around. Match your mood with festive ambient lighting, and spread the ......
December Specials at Le Meridien Al Aqah Beach Resort
Dubai, UAE - November 19, 2019: Being one of the most iconic resort destinations on the U.A.E’s East Coast, Le Meridien Al Aqah, located amongst the enchanting scenery of Fujairah, invites you for an experience of a lifetime. The stunning beach resort is renowned for its impeccable variety of cuisines and the friendliest environment for a fun-filled holiday all through December.
Celebrate the joyous National Day of the United Arab Emirates on December 2, 2019 at the Views Restaurant with a delicious National Day brunch. At AED 165, enjoy a selection of eats, including speciality preparations of Ouzi and piping hot grills, inclusive of soft drinks and water. For AED 249, guests can enjoy the brunch as well access the pool and beach at Le Meridien Al Aqah.
Rajdhani Street Launches A New Street Food Menu with a Tempting Twist
November 18, 2019: The popular Indian street food restaurant RAJDHANI STREET is celebrating the festive season and the arrival of new year 2020 ahead with the launch of its brand-new menu that features new Indian street food delicacies with a very unique and tempting spin from 14th November 2019 onwards.
The lip-smacking new street delicacies have been picked up from different states of India, and the chefs at RAJDHANI STREET have given a western spin to some and an inter-state fusion twist to others creating an ultimate sensational experience for street food lovers.
Menu highlights include:
Damru Paan, a refreshing fusion of Lucknow's Paan shot and milkshake
Jack Fruit Milk Shake, a fusion between a classic tropical fruit from Mangalore and a ......
Dine With Your Favourite Plus Ones at IKEA
Dubai, United Arab Emirates - November 07, 2019: IKEA, the region’s favourite Swedish brand is offering foodies the chance to dine with their loved ones at extraordinary prices.
In celebration of singles day (11.11), IKEA wants all the singles out there to bring together their loved ones, whether family or friends, and celebrate life.
The offer is running from 10th – 12th November 2019 across all IKEA stores in the UAE.
IKEA Breakfast 4 items
(Veg and Non-Veg. options available)
Salmon balls + Soft drink
(Veg option available)
IKEA's Virgil Abloh Statement Pieces Now Available in the UAE
The collection of 15 pieces consists of a range of fashion-forward homeware
United Arab Emirates, Dubai, 2 November 2019: IKEA launch today its most hyped collaboration with world renowned creative Virgil Abloh, artistic director of Louis Vuitton’s menswear line and founder of Milan based label Off-White. Aimed at students and home owners moving into their first home, the Swedish home furnishing retailer named the collection MARKERAD, which means ‘clear cut’ or ‘crisp’ in Swedish.
Virgil, alongside IKEA’s creative team conducted extensive research into the lives of young adults, in order to help understand their needs as they move out on their own for the first time. Over several workshops at IKEA’s design ......
Trading Enterprises launches refreshed new Volvo XC90 SUV
Dubai, United Arab Emirates - November 02, 2019: Trading Enterprises – Volvo has unveiled a refreshed version of the popular XC90 large SUV. The new Volvo XC90 takes luxury to a new level and is a proud statement of Scandinavian design and advanced engineering.
The XC90 is a luxury SUV shaped by Scandinavian sophistication. Bold yet elegant, it radiates refined strength. The new grille and low bumper design enhance powerful presence. And the Inscription grille with fully chromed bars, adds an even more luxurious look. Fully automatic LED headlights with active High Beam light up the road and the T-shaped signature light design gives the XC90 a strong presence, day or night. Add the large panoramic glass roof and you perfectly complement the airy, ......
HONOR debuts its 9X in the UAE with advanced features and trendy design
• Unbeatable price for Pop-Up Selfie mechanism and 48 MP Triple Camera
• Launches alongside the exciting new wearables Band 5 and HONOR Sport Pro running headphones
Dubai, UAE, 28 October 2019: Global smartphone brand HONOR today launched the HONOR 9X, the latest member of its powerful X-series that boasts next-generation technology in design, photography and performance. Armed with a 48MP Triple Camera and a 6.59” HONOR FullView Display, this feature-laden smartphone offers an extraordinary user experience at an accessible price point of AED 999. The device stands out due to its stunning X-shaped design and pop-up camera mechanism.
HONOR is also allowing users to lead a more intelligent life ......
Tonino Lamborghini presents its luxury Home accessories at the Dubai experience store Casa Milano
Dubai, United Arab Emirates - October 22, 2019: A little less than a week after the launch of its first showroom, Casa Milano was visited by Ferruccio Lamborghini, Ceo and Vicepresident of Tonino Lamborghini Spa, the famous Italian brand of luxury accessories, hotels and real estate projects.
Casa Milano features products of luxury tiles and sanitary of over 40 of the top-notch brand from across the world including Tonino Lamborghini, Versace, Roberto Cavalli ,Novellini, Mia Italia, Villeroy&Boch and many more. The director of the newly launched showroom, Azhar Sajan was the host of this auspicious occasion. Tonino Lamborghini will display at Casa Milano its collections of branded Italian tiles and ceramic coverings for home and office called Luxury Surfaces ......
Daiso releases its collection of Halloween decorations!
• Included in the range are a host of frightenining and spooky items including cobwebs, buckets, masks, accessories, costumes, make-up and much more…
• The Japanse retail concept store organised a pumpkin carving competition at their Dubai Springs Souk store over the weekend to kickstart the celebrations!
United Arab Emirates, 21 October 2019: Daiso Japan, the Japanese value retail concept with over 40 stores in the UAE has released its collection of Halloween decorations across the region.
The collection is at its spookiest best and features a mix of indoor, outdoor and party decorations catering to shoppers across all age groups. Included in the range is an array of products including ......
Hormann introduces faster and more energy efficient fourth generation garage door operators
Dubai, UAE; October 17, 2019: Spurred on by their commitment to innovation, Hormann has introduced new fourth generation garage door operators that are more energy efficient and faster to operate, than previous versions. The new Promatic 4 operator is up to 40 % faster and Supramatic E4 and Supramatic P4 are 75 % faster, when opening a door, in comparison to ProMatic series 3.
They also stand out for their energy-efficient LED lighting, ensuring even garage illumination and they use less than 1-watt power consumption when in standby mode. Another significant factor is the new teach-in process. Previously, one had to press the transmitter button twice briefly to perform a command, now the time taken to action a command is just around few seconds.