Dubai PR Network, Online Press Release from Dubai and Middle East
Automobile & Motoring(Automobile)
Filter PR by
Gargash Enterprises celebrates the appearance of the new S-Class
Gargash Enterprises celebrates the appearance of the new S-Class

The new generation S-Class was unveiled on July 24th at Gargash Enterprises Sheikh Zayed Road showroom. This new born S-Class generation comforts Gargash Enterprises in its expectations to see continuous momentum in the year ahead. Conveying a feeling of elegance and sophistication, the new S-Class accomplishes an extremely modern look and offers a considerably improved design. For the first time in the history of the car, Mercedes-Benz put all its concentration and dedication on the development of the long-wheelbase saloon. In a change from the preceding approach, the version with a standard wheelbase was a resultant of this.

With a powerful twin-turbo V8 that produces 455 hp and a torque of 700 Nm, the enormous interest that customers worldwide are already showing in the car, will lead the youngest version of the series to the highest levels of success. Since the launch of the 220 model in 1999 that set the bar for the S-Class model series, Mercedes-Benz has delivered more than 3.5 million of these vehicles globally. Furthermore, over 500,000 units from the last S-Class model series have been delivered to customers worldwide since its launch in September 2005, which means that this S-Class sold even better than the ones prior to its generation.

'One mustn't forget how the S-Class has changed automotive development immensely. It has enhanced and added an essence of magnificent luxury to Mercedes-Benz, as it has done for many years. This fact backs up why the series, the S-Class, is the world's best-selling luxury vehicle,” emphasized Mr. Wassim Derbi, Marketing Manager of Gargash Enterprises. “There are more than 64,000 V220 and V221 models sold in the Middle East region alone.” he added.

But the model isn't only about the design; it's also about the assistance of technology, for it wouldn't exist without innovation. This new version embodies enhanced features from the previous models. The reason behind the new features is to boost comfort and safety in the rear of the vehicle – in the S-Class, passengers seated in the rear are absolutely sitting in the same quality seats as those in the front.

Mercedes-Benz gathered all these safety features together under the name of Intelligent Drive. DISTRONIC PLUS is a new-born with the best quality of comfort and safety. The real meaning of this can be simply related to our senses: the new S-Class recognizes its surroundings, while also being enriched with what we'd like to call a “sixth-sense”. While driving, the S-Class takes care of the driver and of the others. PRE-SAFE has two different focuses: pedestrian detection and the plus feature, which protects the customer in the event of a rear-end collision.

Additionally, in order to enhance safety, ACTIVE LANE KEEPING ASSIST monitors the area in front of the vehicle. It helps prevent the car from leaving the lane unintentionally. BAS PLUS with cross traffic assist contains bits and pieces of these features: DISTRONIC PLUS, PRE-SAFE PLUS and pedestrian detection. It reduces the severity of accidents with the stereo camera that it uses to monitor the area in front of the vehicle.

In addition to all these functionalities, the latest version of the S-500 finally introduces the MAGIC BODY CONTROL. A stereo camera will monitor and analyze the road ahead so it can then prepare the suspension for bumps and imperfections.

The new S-Class not only does provide the driver with a full range of assistance features that will predict its experience, but it also results in extremely driving comfort.

About Gargash Enterprises

Gargash Enterprises is the authorized General Distributor of Mercedes-Benz in Dubai, Sharjah and the Northern Emirates since 1958. With showrooms and service centers across Dubai, Sharjah, Ras Al Khaimah and Al Fujairah; Gargash Enterprises provides customer focused operations representing the Mercedes-Benz brand in the best possible way.

Posted by : Dubai PR Network Editorial Team
Viewed 32495 times
PR Category : Automobile
Posted on : Wednesday, July 24, 2013  11:35:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of
Previous Story : Aston Martin in technical partnership with Mercedes-AMG GmbH
Next Story : Aston Martin celebrates its centenary in scorching style
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
HONOR MagicBook Series is Perfect for Fashion Forward, Design Conscious Individuals Across... [4084-Views]
Vatika Launches Natural Hair Food, an Effective Solution for Dry Hair [2735-Views]
Omega Announces Its Role as the Official Timekeeper of the 36th America's Cup [2632-Views]
Foreo Reveals 5 Ways to De-Stress Your Skin [2538-Views]
DTTAG New Executive Committee to Manage Post Covid 19 Return to Normalcy of Travel [2522-Views]
The Best Omega Sunglasses For a Long-Awaited Summer [2505-Views]
Emirates Post Unveils Modern New Website and Look [2255-Views]
Innovating to Fight COVID-19: Four Ways Drones are Contributing [2124-Views]
FEM Collaborates with Arab Comedian Maya Acra to Address the Taboo Around the Topic of Hai... [2120-Views]
Ethical JLT Salon THT is Supporting those whose Jobs have been affected during COVID-19 w... [2075-Views]
Blue Ocean for Islamic Finance Industry [2050-Views]
Karl Lagereld Drives Digital Innovation With Launch of the “Maison Karl Lagerfeld” Game. [2042-Views]
Commodity Weekly: Crude Oil Frets Geopolitics, Sluggish Demand Bounce [1976-Views]
Ericsson's USA 5G Factory: Staffed by Professionals – Trained by VR [1939-Views]
Sony Middle East & Africa Introduces New Digital Camera ZV-1, designed for Vlogging in the... [1882-Views]
Airline Debt to Balloon by 28% [1878-Views]
Al Tayer Motors and Premier Motors Honour UAE's COVID-19 Frontline Heroes [1755-Views]
Sony Middle East and Africa and Gearbox team up to offer rental services of latest digital... [1714-Views]
80th Anniversary of Maserati's Targa Florio Victory Maserati Tests an Mc20 Prototype on th... [1685-Views]
Urgent Implementation of ICAO COVID-19 Guidelines Needed [1685-Views]
ATM Virtual to Focus on Potential Chinese Outbound Travel Market [1660-Views]
Tips for Keeping Your Smartphone Clean [1611-Views]
Twentieth “World Milk Day” Sees NFPC Innovate With New Products That Meet Changing Consume... [1587-Views]
Lincoln Aviator Presidential Takes on Bumps and Dips, Turning Every Trip into a Refined Jo... [1574-Views]
WTTC Launches Safe Travels Protocols for Aviation, Airports, MICE and Tour Operators [1550-Views]
RSS Facebook Twitter LinkedDin
Top Sections
Top Stories