New Sweat-proof Sunscreen is set to reinforce the growing demand for Kaya's world-class product portfolio As part of its commitment to offer the best-in-class skincare solutions, Kaya Skin Clinic – the largest international skincare clinic chain in the region – today announced the launch of its Sweat-Proof Sunscreen, the first of its kind sunscreen in the UAE & Oman. The new Sweat-Proof Sunscreen is part of Kaya Advanced Range, the skincare products range which is designed by dermatologists, and has achieved tremendous success since its launch last year. The Kaya advanced range includes revolutionary products which offer unique benefits and cater to various skincare needs – from acne to pigmentation & eruptions to wrinkles. The Kaya Sweat-Proof Sunscreen is a SPF 30+ water and sweat-resistant sun protection cream which delivers up to eight-hour broad spectrum protective shield against harmful UV-A and UV-B rays. The unique product gives the skin a smooth silky after-feel, and keeps it safeguarded against the sunrays for long.
It also does not leave any white traces after application like most sunscreens do.
The Sunscreen is non-greasy and allows the skin to breathe and is the perfect skin protection formula for sports, swimming, a day at the beach or during the hot summer days. A cream is easily absorbed into the skin, uses the revolutionary liposomal nanotechnology and is free of Paraben – chemicals used as preservatives, PABA, zinc & titanium particles. Talking about the new advanced range for skin protection and maintenance, Mr. Debashish Neogi, Executive Vice President and Regional Head, at Kaya Skin Clinic, said: “Since our inception, Kaya has always believed in offering a very comprehensive and customized approach to skincare. We received a lot of feedback from our consumers for a sunscreen in line with the lifestyle and prevailing weather in the region. With our R&D team, we developed the perfect solution in our advanced product range with the Kaya Sweat-Proof Sunscreen. The new product offers a wide array of high quality and effective skincare solutions to restore the glow and vitality of the skin even in hot Sun.”
The launch of the Kaya Sweat-Proof Sunscreen follows extensive consumer survey and research which revealed the need for a sunscreen which protects the skin for a longer duration of time and does not get washed away with the sweat or after a swim. Following the customer testimonials, Kaya's dermatologists worked on the formula to achieve the desired results with the sunscreen. For best results, apply the Kaya Sweat-Proof Sunscreen generously over the entire face and neck during the day and at least 20 minutes prior to exposure to the sun. The Sunscreen can be reapplied in few hours if there is prolonged sun exposure or excessive sweating. Kaya Advanced Range is based on superior formulations; contain exotic botanical extracts and vitamins known for their efficacy. These products integrate perfectly with Kaya's acne and other skincare services, giving clients a broad range of options and benefits which help in improving the health of their skin. These products are exclusively sold at Kaya Skin Clinic outlets in the UAE & Oman.