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Renault Middle East Launches Ramadan in Projects an Innovative CSR Campaign

Renault Middle East will mark the Holy Month, with its Ramadan in Projects campaign that welcomes organizations looking to implement a philanthropic project linked with the Corporate Social Responsibility values supported by Renault.
These Projects can earn a grant of up to USD$25,000.

“Ramadan in Projects” focuses on 4 Renault Corporate Social Responsibility areas to explore philanthropy
Renault invites all Middle East organizations who would like to request for financial sponsorship to share their creative ideas through 4 ranges of actions – Education, Diversity, Road Safety and Sustainable Mobility.

• Education and diversity to promote equal opportunities

• Access to sustainable mobility   for all and raising awareness on  road safety

Ramadan in Projects will run from the first day of Ramadan until Monday, September 9th 2013. Pre-selected projects will be published on Renault Middle East's Facebook page. Final applications will be reviewed by the Renault CSR Committee based in Paris which will take place in November 2013.

Ramadan in Projects follows the success of Renault's Ramadan in Words campaign in 2011 and Ramadan in Photos in 2012.

How to apply?
Participants are invited to log in via a dedicated landing page that offers information on the Renault Philanthropy
Sponsorship Program and link to the application form.  All details about the operation available on the link.

The initiative comes as part of Renault's people-centric approach and philosophy. Peyman Kargar, Renault Middle East Managing Director, said: “Through Ramadan in Projects initiative and in line with the values of the giving during the Holy Month, Renault Middle East offers to provide support to NGOs and welfare associations. Indeed, no big company can focus exclusively on its economic performance without paying any attention to its environment. It is our responsibility and our interest to get involved in the social life of the countries where Renault is present”.

Renault's commitment in Corporate Social Responsibility
Renault is involved in a wide range of corporate philanthropy initiatives worldwide.
Renault has long been aware of its own social responsibility to its employees, its customers and the planet, and has actively taken this responsibility for many years.
The Corporate Social Responsibility is a vehicle of progress for society and of performance for the company. It is the driving force and the guarantor of Renault's commitment to responsible mobility.

Posted by : Dubai PR Network Editorial Team
Viewed 20020 times
PR Category : Automobile
Posted on : Thursday, July 11, 2013  4:40:00 PM UAE local time (GMT+4)
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