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McLaren Qualified launched in the UAE to provide more access to supercar ownership
 
McLaren Qualified launched in the UAE to provide more access to supercar ownership

    McLaren Automotive launches the first approved scheme for pre-owned McLaren supercars in the UAE
    All models fully upgraded to 2013 model year specification and undergo a full qualification from McLaren trained technicians
    Personalisation available through McLaren Special Operations enables every customer to create a bespoke 12C or 12C Spider
    The latest Qualified models are available to view at www.dubai.mclaren.com

(Dubai, United Arab Emirates, 3rd July 2013) McLaren Automotive and Al Habtoor Motors, McLaren retail partner for Dubai and Abu Dhabi, have launched the McLaren Qualified program in the UAE, making the 12C and 12C Spider available for the first time in the country under the approved pre-owned scheme.

The launch of the Qualified program in the UAE makes entry to the McLaren ownership experience more accessible, and in a Middle East first every model will be upgraded to 2013 model year specification which includes the latest power upgrade to 625 PS free of charge.

McLaren Qualified cars are available through Al Habtoor Motors' McLaren retail locations in Dubai at The Lofts, Downtown Dubai, and in Abu Dhabi, on Sheikh Zayed 1st Street in Khalidiya. The scheme will be available from all McLaren Automotive retailers in the Middle East by the end of 2013.

Commenting on the launch of McLaren Qualified, the new McLaren Automotive Regional Director, Middle East & Africa, Ian Gorsuch said: “The launch of McLaren Qualified in the UAE is a major milestone for McLaren Automotive in the Middle East and Africa, it will give the public greater access to McLaren 12C and 12C Spider ownership. The 12C has been incredibly popular since it was launched in 2011 and is the current Middle East Motor Awards ‘Car of the Year' and ‘Best Super Car'.”

Gorsuch continued “Management and tight control of pre-owned vehicles is key to maintaining the exclusivity, customer experience and high residual values of each McLaren. This is something that is important to us and, more crucially, our customers. McLaren Qualified gives buyers the confidence that every pre-owned 12C or 12C Spider sold through the program has gone through every check possible and is being sold to McLaren standards.”

With the strong demand from McLaren customers in the UAE for high levels of standard optional equipment and personalisation on new cars, carried out by the companies division responsible for bespoke requests - McLaren Special Operations, the McLaren Qualified scheme will see many of these unique super cars available again to purchase.

McLaren Qualified customers will also have the opportunity to personalise their 12C or 12C Spider with a number of McLaren Special Operations options that can be fitted by the McLaren retailer including the Airbrake, front bumper insert, engine cover vents and rear deck in carbon fibre and a range of diamond cut or body-coloured alloy wheels.

Commenting on the program, Al Habtoor Motors Prestige Director, George Duncan said: “The team at Al Habtoor Motors has received incredibly positive feedback on the enjoyment and excitement of 12C ownership from new car buyers which has subsequently limited the supply of McLaren Qualified pre-owned cars available and created strong demand for Qualified 12C and 12C Spiders.”

George Duncan continued “Al Habtoor Motors is seeing a growing number of potential pre-owned high performance sports car customers in the UAE. Through our experience in this segment of the market and support of the McLaren Qualified scheme we want to ensure that Al Habtoor Motors is the benchmark for retailing of pre-owned sports cars in the UAE.”

Attention to detail is key with everything at McLaren. Even during the build phase, at each stage along the production line, every 12C and 12C Spider is subjected to rigorous tests and validation checks to ensure that everything is how it should be. Buying a Qualified 12C or 12C Spider will offer peace of mind knowing that, on returning to McLaren, this same attention to detail is carried through to the McLaren Qualified programme.

McLaren technicians undertake a comprehensive bumper-to-bumper qualification check. This means that each new owner can be secure in the knowledge that their McLaren has been fully qualified and updated to the latest specification, so it is as good, if not better, than when it first left the McLaren Production Centre and each McLaren Qualified model is sold with at least two years warranty.


Posted by : Dubai PR Network Editorial Team
Viewed 19258 times
PR Category : Automobile
Posted on : Friday, July 5, 2013  11:09:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
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