AL Yashmac latest designs capture the magic of Ramadan A special collection of Jalabiyas unveiled Al Yashmac once again succeeds in capturing the true essence of Arabian heritage and bringing forth the oriental mystic in a new collection of richly designed Jalabiyas. The collection is inspired by the renewed magical spirit of Ramadan; kindred spirits, soulful moments, lovely sunsets, and enchanting nights.
Mohammed Salah Bin Samhan, Chairman and MD of Al Yashmac, commented on the new Ramadan collection “our deep understanding of Arab women's attention to elegance, coupled with our insights about their fashion needs during this glorious time of the year, inspired us to create this unique collection.”
Ramadan is a time when Jalabiyas are most in fashion and that always poses a challenge for fashion-savvy ladies in the Middle East as social occasions are many and choices are tough. “We are not creating the association between Jalabiya and Ramadan, we are simply celebrating it” added Mr. Bin Samhan.
Al Yashmac has been at the forefront of Arab fashion for almost 35 years. With more than 55 outlets in 7 countries, Al Yashmac successfully reinvented the art of designing Abayas, Shelas and Jalabiyas without ever losing the distinct link with Arabian culture. Jalabiyas in particular are the favorite of Al Yashmac's award-winning designers because of the creative room it allows them.
This is mainly due to the wide choice of fabrics and colors they can use. The attention to detail in the Ramadan collection is clearly present not only in the fine touches but also in the accessories. Each Jalabiya can be easily and elegantly matched to a specially designed handbag. The Ramadan Jalabiyas collection will be available in all of Al Yashmac's retail outlets alongside their latest designs of Abayas and Shelas.
About Al YASHMAC Unlike any other retail outlet in the Gulf, AL YASHMAC has gone one step ahead to develop our very own unique FASHION HOUSE STUDIO comprising of the top award winning designers who work exclusively to bring to you to the very best.
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We have more than 55 Retail outlets operational within the Middle East