In an initiative to support SME's and Emirati entrepreneurs funded by The Khalifa Fund and other UAE based funds, Hey Sugar has entered a strategic partnership with homegrown Emirati chocolate brand, Coco Jalila by Jalila Chocolates, to introduce a whole range of fine, artisanal, Italian Chocolates to the UAE market.
“We are proud to be a 100% UAE developed brand and are happy to have the opportunity to support local brands and entrepreneurial initiatives such as those under the Khalifa Fund, said Dana Z. Jallad, co-owner of Hey Sugar Bakeshop. “We are very excited and look forward to stocking and selling the Coco Jalila products in all of our 13 and soon to be 16 locations across the UAE, “ she added.
“We truly appreciate the support that is being extended by such a well established home grown brand, and Hey Sugar's commitment to giving back to the community by assisting local entrepreneurs. The partnership is a great example of two UAE grown brands coming together to show their love and passion for the UAE, and all things sweet and delicious!,” said a Coco Jalila spokesperson.
The new range of chocolates is due to hit Hey Sugar's Village Mall flagship store on June 20, with a variety that includes indulgent flavors, including Gianduja, Praline, Candied Orange, Espresso and Arabica coffee flavors.
In addition to the chocolates, Hey Sugar's chefs have created a new mouthwatering array of cupcakes and desserts based on the signature chocolate flavors from Coco Jalila, including praline, hazelnut and gianduja. One of the current favorites is part of the new Surprise Me cupcakes line, filled with Coco Jalila's sumptuous coco chocolate spreads – a sure hit with any real choco-holic!
About Hey Sugar: A hip and trendy bakeshop like no other, Hey Sugar, was an instant success when it launched its delicious cupcakes at the Village Mall in Jumeirah in 2008. Since then, the bakery has expanded its cupcake offering to over 30 flavors and introduced a wide array of baked goods and American style desserts, cakes, cheesecakes, pies, brownies, cookies, and most recently the ever popular cake pops which are taking the country by storm. All handmade from scratch daily using the highest quality ingredients, Hey Sugar treats are the perfect serving of sweet indulgence for any occasion, birthday or corporate event. A homegrown concept and an active community player, Hey Sugar, has opened 13, soon to be 16, outlets in the UAE, and is embarking on a rapid regional expansion to neighboring GCC countries.
For more information, please contact Hey Sugar at 800 Hey Sugar or 344 8204, or log on to the facebook page www.facebook.com/HeySugarBakeshopME
About Jalila Chocolates
At Jalila Chocolates we are passionate about ... chocolate! We have toured the world tasting, talking to the finest chocolate palates, and observing great chocolatiers at work to find the very best chocolates, made in traditional style, using the very best ingredients to learn the secrets of blending cocoa, sugar, milk, nuts and spices into harmonious flavors, purely for your delight and pleasure.
There is a selection of chocolates appropriate for just about any occasion: as a gift for others or for yourself, but always with love for the UAE.
Jalila Chocolates is a homegrown company funded by Khalifa Fund for Enterprise Development as part of their SME programme.
About the Khalifa Fund
Khalifa Fund was launched on 3 June 2007 to help develop local enterprises in Abu Dhabi, with a total capital investment of AED 2 billion. The Fund aims to create a new generation of Emirati entrepreneurs by instilling and enriching the culture of investment amongst young people, as well as supporting and developing small to medium-sized investments in the Emirate.