More Than One Million LFP Team Collector Glasses to be Given Away Across Middle East Region
Dubai, United Arab Emirates:- UAE's millions of football fans will be able to take home a valuable piece of sporting history next time they dine at one of the country's more than 63 BURGER KING® outlets.
Burger King, the leading quick service restaurant chain, and Spain's professional football league, LFP, have joined forces to promote a new collection of official LFP glasses, free to diners who purchase large meals.
This edition of the official LFP glass collection, which will become a classic among football fans, includes the logos of all the La Liga teams including Barcelona and Real Madrid football teams.
BURGER KING® expects to distribute one million glasses through its more than 305 restaurants across the Middle East. Every time a customer upsizes to the La Liga meal, they will automatically receive a free La Liga team glass.
“Football is arguably the country's most beloved sport, with youth a particularly strong segment of fans,” said Khalil Abou Fadel, General Manager, BURGER KING® Middle East and North Africa.
“BURGER KING® and LFP are now proud to bring Spain's football teams to UAE fans in an unforgettable collection of must-have glasses,” he added.
The collection consists of 20 glasses with the seals of the 20 teams of the Spanish LFP (1st Division/Premier League), plus an additional three glasses dedicated to the three teams in the Liga Adelante (2nd Division)
The official LFP glass collection now available to diners in the United Arab Emirates, while supplies last.