Dubai PR Network, Online Press Release from Dubai and Middle East
Fashions & Accessories(Fashion)
Filter PR by
Dabur launches Vatika Styling Gel Cream in Middle East with first-of-its-kind 2 in 1 gel + cream combination
Dabur launches Vatika Styling Gel Cream in Middle East with first-of-its-kind 2 in 1 gel + cream combination

May 8, 2013:- Dabur International, one of the most trusted and recognized personal and healthcare companies in the world, has announced the recent Middle East launch of Vatika Styling Gel Cream, a first-of-its-kind gel and cream combination that delivers the styling hold of a gel to keep hair style intact and the nourishment of a cream to maintain healthy hair. Enriched with extracts of natural herbs, Vatika Styling Gel Cream also stands out with its alcohol-free formulation that makes it even more effective in preventing dry, damaged hair.

Vatika Styling Gel Cream is available in three variants: “Wave” for wet look styling, “Slick” for strong hold, and “Spike” for extreme hold. Vatika Styling Gel Cream – Wave with Splash Effect delivers 'out of shower' wet and shiny look, while also providing essential nourishment to prevent hair damage, flakiness and frizz. Wave is enriched with extracts of Aloe Vera, which nourishes and strengthens hair and reinforces the hair shaft for more manageable hair; Honey, a good humectant that moisturises and conditions for healthy and shiny-looking hair; and Jarjeer, which provides nourishment from root to tip.

Vatika Styling Gel Cream – Slick with Smooth Shape offers long-lasting superior hold and glossy shine, while also providing essential nourishment to prevent hair damage, flakiness and frizz. It is enriched with extracts of Lemon, which gives natural shine and makes hair healthy and strong; Henna, which coats hair fibre and transforms its surface giving intense shine; and Olive, which nourishes hair for extra shine and helps control hair fall.

Vatika Styling Gel Cream – Spike with Sculpted Shape gives hair “gravity-defying”, long-lasting extreme hold and intense shine, along with intensive nourishment to help protect hair from breakage and hair fall. It is formulated with extracts of Cactus, which revitalises the hair and gives it shine even as its natural properties that give it natural resistance in hostile environment helps create long-lasting styling that can endure various conditions; Olive, which nourishes hair for extra shine and helps control hair fall; and Nettle, which penetrates, moisturises and strengthens hair, giving it extra volume and shine.

Vivek Dhir, Chief Marketing Officer, Dabur International, said: “The launch of Vatika Styling Gel Cream marks another important breakthrough in personal care in the Middle East as consumers can finally enjoy the benefits of a hairstyling gel without the risk of damaging their hair. The unique and innovative 2 in 1 combination makes the Vatika Gel Cream an obvious choice, particularly among those who are deeply concerned about the harmful effects of ordinary styling gels. A large section of the young consumers in the Arab World feel that though the styling hair gel gives hold, their hair remains undernourished leading to dandruff and hair fall. Vatika 2 in 1 gel cream provides the perfect solution for a great hair style and nourished hair. Dabur International is firmly committed to delivering products that are safe and offer health benefits to consumers and we are confident that Vatika Gel Cream further strengthens our brand as a leading innovator in this category.”

Dabur International Ltd. has its headquarter in Dubai and its product portfolio spans in over 100 countries. With its commitment to provide safe and nature based solution Dabur International today is one the most trusted and recognized personal and health care companies with consumers. In a short span of 8 years Dabur International has reached a remarkable mile stone of AED 1 Billion.

Posted by : Dubai PR Network Editorial Team
Viewed 41907 times
PR Category : Fashion
Posted on : Wednesday, May 8, 2013  3:36:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of
Previous Story : Retail more relevant than ever in Ermenegildo Zegna Group's ...
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
Holiday Hair-Styling Essentials from VIERRO [12584-Views]
'Tis the Season to Be Glamorous - Beauty Essentials from! [12536-Views]
Luxe Beauty Gifts for your Loved Ones this Festive Season [12426-Views]
Chloé's Iconic “Carlina” Sunglasses In a Precious New Interpretation [12383-Views]
Your Holiday Gift Guide for Her [11913-Views]
Homegrown Jewellery Brand Sumaya Bakkar Collections Curated Festive Gift List [11541-Views]
Uncovering the Beauty of Mechanics' [10431-Views]
New year, New You with Lunette [10425-Views]
Weather-proof your hair with HASK [10102-Views]
Free gold coins at Malabar Gold & Diamonds Festival. [9400-Views]
Eberhard & Co. and the new “Quadrifoglio Verde” chronograph, dedicated to the prestigious... [8991-Views]
The Real Secret to 10 Years Younger: Argan Face Oil [8918-Views]
OMEGA Celebrates The New James Bond Watch in New York [8540-Views]
Retrograde Fusion' [7668-Views]
Mouawad and the Miss Universe Organization Unveil the Miss Universe Power of Unity Crown, ... [7125-Views]
Berkan Steakhouse Launches in Dubai [5813-Views]
Cole Haan Makes Its Debut at Sole Dxb 2019 Showcasing Footwear Collaborations [4703-Views]
Dubai Festival City Mall Visitors In for A Jolly Festive Season Like No Other in Dubai [4630-Views]
Emotional and highly dynamic: the design of the MINI John Cooper Works GP. [4398-Views]
NYU Abu Dhabi Class of 2017 graduate Alioune Fall named as 2021 Schwarzman Scholar [4392-Views]
Dubai Cares' Volunteers bring hope to children in remote village in Senegal [4380-Views]
Best Menswear Items [4142-Views]
Customs World inks MoU with Indonesia to roll out World Logistics Passport [4093-Views]
Statement Cardigans [4026-Views]
DP World joins forces with Dubai Cares in giving a new facelift to Umm Al Qura School in U... [3995-Views]
RSS Facebook Twitter LinkedDin
Top Sections
Top Stories