Consumers recognized Mazola mayonnaise flavors and lite as category winners of the esteemed Product of the Year Gulf 2013 Award.
Following their recent 100th centennial celebration the Mazola brand has proven its name to consumers as the premium and trustworthy corn oil brand around the world and continuously thrives to do so. Throughout the years, the brand has established trendier approaches to the modern consumers which led to the Mazola range of mayonnaise products being recently awarded the Product of the Year 2013 Award.
Mazola mayonnaise flavors and lite products are manufactured and distributed throughout the Middle East and North African markets by the award winning Basateen Foods Saudi Arabia who won the prestigious and globally recognized Product of the Year award in the Food and Beverage segment. An elite recognition given to selected brands or products that promote excellence in quality and unique product innovation, through a meticulous process of product review and survey amongst 3,600 GCC consumers. The evaluation process includes: innovation in design, function, and packaging for which the Mazola mayonnaise flavors and lite have been duly recognized.
Mazola mayonnaise flavors and lite made a huge splash in the food category among those who want healthier options, good ingredients and a product with less fat but keeping the same great taste, a factor that Mazola mayonnaise proudly holds and delivers.
Revealing their special recipe including pure Mazola corn oil and fresh eggs, Mazola mayonnaise won the favors of today's smart consumers. Addition of inulin, a substance that is considered as a prebiotic is one of the key factors in reducing the fat content in Mazola lite mayonnaise. Prebiotics are known to enhance the growth of healthy bacteria in the colon or intestines which stimulates the immune system. Other benefits of Inulin are suppressing the growth of harmful organism causing cancers and toxin, contributing in regulating blood sugar level and lowers bad cholesterol. This clearly shows Mazola's caring approach in developing products like Mazola mayonnaise for their regional consumers.
The Awards Night of the Product of the Year 2013 Gulf edition took place at the Atlantis Palm Jumeirah, Dubai last March 27th 2013, and was attended by top and distinguished FMCG guests and officials. Mr. Simon Gottfried, General Manager of Basateen Foods Saudi Arabia, who also attended the Awards Night, said beamingly during an interview “Mazola has been in the world market for quite a long time and people in the Middle East trust Mazola. We celebrated our 100 year anniversary 2 years ago and for us this award represents the endorsements by the consumers that they believe in our products. Clearly Mazola knows how to produce quality products, but now actually having the consumers awards us as Product of the Year 2013 is a great feeling and to know that they also appreciate our hard work and quality.”
(YouTube Video Link: http://youtu.be/2vR8sYS3NCk)