Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
UK based ‘Rainbow Productions' returns to DEAL Expo for 7th consecutive year
UK based ‘Rainbow Productions' returns to DEAL Expo for 7th consecutive year

Company provided walk-around mascots to London 2012 Olympics

Dubai, UAE, April 17th, 2013: Mascot costumes manufacturer and costume character events company Rainbow Productions returns to the Dubai Entertainment, Amusement and Leisure (DEAL) exhibition, which takes place from 23rd to 25th April 2013 at the Dubai WTC.  The 2013 edition of DEAL represents the seventh consecutive year that the company has invested in a presence at the exhibition. As a member of the Association of Leisure Equipment Suppliers (ALES-UK) Rainbow Productions will at Stand I7 at the Arena Hall, Dubai World Trade Centre.

DEAL will have over 250 exhibitors from across 33 countries and the 2013 edition of the show also expects to attract over 7000 trade visitors. Exhibitors last year have signed contracts worth over US$220 million. These contracts were for all the equipments, rides and other innovative products and projects that were being rolled out during the course of the year.

Commenting on Rainbow Productions' return to DEAL as an exhibitor, Sales & Marketing Director Simon Foulkes says, “For Rainbow Productions the DEAL exhibition provides an unrivalled opportunity to meet face-to-face with a diverse range of leisure owners and operators within the Middle East.  The amount of business we gain from this market is growing year on year, as attractions and family-orientated campaigns look to suppliers such as Rainbow Productions to deliver high-quality entertainment services tailored to their own audiences”.

The year 2012 was a landmark year for the mascots company, having secured the contract to manufacture the costumes and manage over 1000 personal appearances of Wenlock and Mandeville, the London 2012 Olympic and Paralympic mascots. On 27th February 2013 Rainbow Productions also received a licence from the British Olympic Association (BOA) under its Supplier Recognition Scheme, awarding the company the right to use the following designation until 31st December 2015: Supplier of walk around mascots to London 2012.

“We are delighted to see that all our exhibitors from the previous years are back at the show as the industry is on an exponential growth path. This year looks promising for our industry as most amusement operations have registered a growth in revenue and footfall year on year. We are confident that the amusement industry in the region is heading in the right direction,” said Mr.Sharif Rahman, CEO, IEC.
“Year 2012 also saw Rainbow Productions working with increasing numbers of leisure attractions and brands within the Middle East market; the company is looking to build on this success during DEAL 2013,”added Simon.

With 30 years of experience, Rainbow Productions is a global leader in character costume mascots manufacturing and working in sectors such as brand licensing, sports marketing, retail and leisure.

As part of the entertainment programme at Yas Waterworld in Abu Dhabi the visitor attraction commissioned Rainbow Productions to bring to life as costume characters a number of characters from The Legend of the Lost Pearl story described on Yas Waterworld's website.  Another project in the region, as a direct result of Rainbow Productions exhibiting at past DEAL exhibitions, involved creating walk-about milk cartons on behalf of brand activation company Lenzo Arabia for use in promotional activities within shopping malls in Riyadh, Jeddah and Dammam on behalf of their client, Saudia long-life milk.

Posted by : Dubai PR Network Editorial Team
Viewed 8046 times
PR Category : Entertainment
Posted on : Saturday, April 20, 2013  3:31:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of
Previous Story : Julius Baer Beach Polo Cup Dubai 2013 kicks off!
Next Story : Vivacity Launches Motorsport Talent Representation Services
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
Move Aside C-beauty, K-beauty and J-beauty - There's a New Trend in Town and It Hails Fro... [8296-Views]
Autumn/Winter 19: Step out in the latest styles with City Centre Deira and City Centre Mir... [7131-Views]
Think LUNETTE for an earth-friendly period [6680-Views]
Restoration by Parmigiani Fleurier -The Yusupov Egg [5313-Views]
ACE launches its new and inspirational Outdoor collection [5240-Views]
Chain Reaction [5203-Views]
Dress for Diwali With the Rack by Kachins [5094-Views]
Sandro Launches Evening Capsule Collection [4880-Views]
‘A Gift of Gold' offers at Malabar Gold & Diamonds [4831-Views]
Celebrate guilt-free shopping to your fullest! [4752-Views]
VAIO returns to Middle Eastern in partnership with Nexstgo [4728-Views]
Eighth World Championship title in all categories for Tissot Ambassador Marc Marquez [4691-Views]
His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum Challenges the City to Be ‘I... [4551-Views]
Handbags and Gladrags [4538-Views]
Unifonic empowers business to capitalize on instant messaging apps to engage with customer... [4386-Views]
A new model for the ladies enriches the Corum AC-One collection with luscious femininity [4209-Views]
New Strategic Partnership with Hewlett Packard Enterprise to help accelerate Abu Dhabi Dig... [4178-Views]
Saudi Arabia's Ministry of Energy highlights enhanced cybersecurity credentials at GITEX T... [4099-Views]
The S Hotel Al Barsha reveals five new food and beverage offerings [4026-Views]
Hazzaa AlMansoori Undergoes Medical Experiments at Stars City as part of His Scientific Mi... [4020-Views]
Saif bin Zayed unveils first floating Smart Police Station [4014-Views]
Dubai Land Department welcomes Saudi Minister of Housing [4008-Views]
Save the Children Jordan launches TREE program “Transforming Refugee Education towards Exc... [3941-Views]
During a press conference to announce the completion of preparations of Summit that will b... [3928-Views]
Sofas for Lavish Lounging from 2XL Furniture & Home Decor [3904-Views]
RSS Facebook Twitter LinkedDin
Top Sections
Top Stories