The UAE's leading English-language newspaper marks fifth anniversary
Abu Dhabi, UAE, April 17, 2013: The National, Abu Dhabi Media's leading English-language daily newspaper, is celebrating this month as the paper marks its fifth anniversary since its launch in 2008.
Five years ago today, The National hit newsstands for the first time, offering a fresh outlook on the nation and our world. The paper aimed to write about the UAE like no other regional publication had before, and in just a short time The National has set a new standard for quality journalism in the Middle East.
Today, it remains The National's mission to spark conversation about the country's development, its future vision and society in the Emirates. Over the past five years the paper has kept readers informed while helping to position the country as a regional leader and a rising global capital.
“Every day, our pages draw on the UAE's narrative of self betterment, progress, accountability and diligence. And in the process we have presented a vision for how our region's seemingly insurmountable challenges can, in fact, be solved,” commented Hassan Fattah, Editor-in-Chief of The National.
“Five years on, we have no doubt cemented our place in the country's fabric, and have never forgotten our ultimate commitment to our readers - to foster national debate and to tackle the critical issues of this nation. We feel privileged to have our readers spend their precious time with us, and every day, we seek to offer in-depth reporting, insightful analysis and engagement with the community around us,” added Fattah.
The National will be celebrating its anniversary this week with a special supplement in the paper reflecting on the highlights of the past five years, in addition to a comprehensive marketing campaign across digital, outdoor and print. The newsroom will also mark the occasion with the distribution of special anniversary mementos and cupcakes.
“Looking ahead, The National will continue to focus on creating informative and meaningful, quality content for loyal readers, helping to grow the paper's readership in both print and digital. We look forward to the next five years, and may The National conversation continue,” concluded Fattah.