Exclusive event helps raise funds and awareness for the initiative
Sharjah 7 March 2013: Pink Caravan, the breast cancer awareness initiative by the Friends of Cancer Patients charitable organisation (FOCP), was the focus of a morning tea hosted by the Australian Embassy on 7th March. The event, aimed at raising breast cancer awareness, as well as vital funds, for Pink Caravan, focussed on raising awareness of breast cancer as a global issue which affects women and was attended by persons of political, diplomatic, and social prominence. The morning tea was hosted at the residence of the Australian Ambassador to the UAE and Qatar, HE Mr Pablo Kang.
After a brief introduction by Mr Kang the attendees were addressed by Dr Sawsan Al Madhi Secretary General and head of the Pink Caravan's Medical and Awareness committee, who highlighted the impact breast cancer has on the community, the importance of women's health, and how initiatives such as the Pink Caravan are assisting women in the UAE. A Pink Caravan medical unit was also present to perform breast cancer screenings. In addition, a raffle draw, held with the support of a number of contributors, including Le Royal Meriden Abu Dhabi, Jumeirah Etihad Towers, JW Marriott Marquis Dubai, Yas Viceroy, Hilton Abu Dhabi Atlantis the Palm, Fairmont Hotel Abu Dhabi, Shangri-La Abu Dhabi, artist Emily Gordon, and Pace e Luce salon, was held to help raise funds in aid of the Pink Caravan goals.
Commenting on the event Dr Sawsan Al Madhi, said: “The morning tea provided an engaging yet relaxed platform for raising funds and spreading awareness. I am very pleased that so many well-respected people turned up to support the event and want to thank the Australian Embassy for this fantastic opportunity, and for their support. I also want to thank the sponsors and participants for their generous contributions and encouragement. It is only with this kind of aid that we are able to reach out, raise awareness and save lives.”
The 3rd annual Pink Caravan Ride – which took place in February – saw a total of 150 riders completing a 323km journey across the UAE on horseback. During the 10-day ride medical teams provided early breast cancer detection tests to over 5000 individuals, and raised awareness about the importance of early detection and self-examination through a series of awareness and training sessions. The awareness campaign is the largest of its kind in the UAE and the entire region.