Dubai, 6th February 2013 – The Armani Group is pleased to announce the opening of the Armani/Casa store in Dubai, Al Ittihad Road, Deira.
The store, measuring 270 square metres, features four large windows at street level.
The products that range from furniture and furnishings to accessories, décor and fabrics – for both day and night zones – are carefully combined for their compatibility in terms of shape, material and colour, and all displayed within a bright but softly lit environment, alongside the Armani/Dada Bridge and Checkers kitchens.
The store concept creates a sophisticated and functional environment. The panels in bronze-coloured honeycomb polycarbonate, that characterise the store perimeter and partitions, are bordered by a glossy metal structure. The various store areas are elegantly distributed, and marked by black granite flooring and grating on the ceilings.
The display system for accessories consists of clear glass shelves supported by poles of full length, finished in glossy black lacquer.
More than ten years after its foundation, Armani/Casa is a world leader in the luxury furnishings sector. A byword for elegance and style, it stems from Giorgio Armani's living dream of a warm, harmonious, highly comfortable and sophisticated haven. Furniture and furnishing accessories, objects, lamps and exclusive fabrics are the key points in the Armani/Casa collection. Kitchen and bath systems subtly merge stylistic features and technology. Armani/Casa places an Interior Design service at the disposal of those who wish to create the perfect Armani environment. Over the years this service has acquired increasing versatility, focusing its stylistic experience on pleasing the most demanding clients. Several projects for private residences together with key partnerships with international real estate promoters have been launched to develop the goal of single-minded excellence and exclusivity. Armani/Casa is present in 40 countries worldwide with a total of 63 outlets, comprising 36 single brands.