THE FIRST ROJA PARFUMS BOUTIQUES IN THE ARAB WORLD
ROJA PARFUMS dramatically redefines luxury and sophistication in perfumery to create fragrances full of emotion, life, and love; fragrances that become part of you, forever.
Dubai - October 18, 2012: Paris Gallery is delighted to announce the introduction of ROJA PARFUMS at its stores in both Abu Dhabi and Dubai.
Created by Roja Dove, the world's sole Professeur de Parfums, and widely acknowledged as the perfumer's perfumer, ROJA PARFUMS are now available for the first time in the Arab world, exclusively at Paris Gallery.
Like no other, Roja stands alone as the world's most innovative fragrance creative and the industry's most respected perfumer. His astounding experience, passion and charisma are embodied in every one of his creations including the award-winning ROJA PARFUMS.
With ROJA PARFUMS, Roja celebrates the true art of perfume mastery with each fragrance created as it would have been in the golden age of fragrance creation; with no financial compromise, and no marketing brief. Roja says, 'these are fragrances as precious as the great masterpieces once were; natural, complex, luxurious, but truly modern, interpreting as they do, the desire for real quality, real artistry, and real individuality.'
Each fragrance is an example of extraordinary creativity which will become the wearer's signature -- part of their soul. By combining the finest and most costly ingredients available with true imagination, ROJA PARFUMS comprises exciting and surprising fragrances -- for women and men, that capture Roja's central philosophy; 'only the best will do.'
Roja's fragrances immerse you in uncompromising quality, absolute luxury and total sensuality. The ROJA PARFUMS brand has true luxury woven into every aspect of creation. For Roja, who is recognized as the world's foremost fragrance authority, the finest and most costly perfumery ingredients have become a byword, a signature for his creations. Every element has Roja's personal attention to detail -- the packaging, the presentation, every word, every part, is part of Roja.
ROJA PARFUMS are far removed from the normality of 'here today, gone tomorrow' scents. These are fragrances that resonate with the great, complex, subtle fragrances of master perfumers. Roja's fragrances don't shout, they don't demand. They whisper subtly and engage with the psyche to draw you in and faithfully join you to them, to be part of you; they are fragrances that discretely deliver quality, luxury, and sophistication.
ROJA PARFUMS delivers a palette of fragrances that reach out to everybody who loves to wear scent -- no matter what their taste in perfume might be; but these scents all have one thing in common: they are created to be the best, to be worn, remembered, loved, and treasured. And to become part of who you are, forever.
The ROJA PARFUMS boutiques are located within the Paris Gallery fragrance and beauty stores at the Dubai Mall in Dubai, and at the Marina Mall in Abu Dhabi. Each ROJA PARFUMS boutique is luxuriously decorated in an Art Deco style featuring the sublime crystal artistry of Lalique whose master craftsmen have created the tables and decorative glass panels, internationally renowned fashion designer Louise Kennedy's chandeliers for Tipperary Crystal are suspended from the ceiling, and chairs by Le Corbusier provide deeply comfortable seating. Each ROJA PARFUMS boutique is a beautiful, luxe space within which to discover the finest fragrances in the world.
About Roja Dove:
A world-renowned expert, philanthropist and collaborative innovator, Roja transforms sensory experience. Aston Martin, the Victoria & Albert Museum, Laurent-Perrier, and The Macallan are just some of the prestigious global institutions that have turned to Roja for his individual style, personal touch and mesmerising uniqueness. Roja is undeniably the complete and most provocative authority on fragrance -- when Roja speaks the world listens.
As an independent expert, Roja has been called upon by, and commissioned to write for a range of global titles including Vogue, The Times, Vanity Fair, and Wallpaper. These assignments vary in focus discussing anything that could possibly relate to perfume.
As an academic, Roja Dove also gives lectures and is invited as a keynote speaker at many of the world's most prestigious fragrance and beauty/fashion events.
About Paris Gallery:
Middle East-based Paris Gallery, the flagship brand of Paris Gallery Group, is one of the leading luxury retailers in the region with over 40 stores located in prime retail locations in the UAE, Saudi Arabia, Qatar and Bahrain.
The outlets offer a premium collection of over 450 international brands across several product categories including fragrances, cosmetics, watches, jewelry, fashion apparel, eyewear and accessories.
With nearly two decades of expertise in keeping customers' interests at its core, Paris Gallery's opulent shopping environments, innovative retail concepts, service standards and its signature Arabic hospitality practices sees the brand stand out as an unequivocal shopping and gifting destination in the Middle East. www.parisgallery.com
|ROJA PARFUMS @ Dubai Mall