Dubai PR Network, Online Press Release from Dubai and Middle East
 
Jewellery & Watches(Lifestyle)
Filter PR by
  
Damas Light the Way to a Brighter Future with New Hope Collection
 
Damas Light the Way to a Brighter Future with New Hope Collection

Damas, the Middle East’s leading house of jewellery design, has partnered with Nadine Kanso — the award-winning creative director and founder of Bil Arabi— to launch the latest iteration of its elegant Hope collection, which was initially launched in 2020 during the pandemic highlighting the words hope, togetherness, love.

Marked by delicate intricacy and exquisite craftsmanship, each stunning piece introduced by the new limited collection is a feat of purposeful elegance. Underlining Nadine’s and Damas’ dedication to creating meaningful jewellery, the range is a testament to the strength and resilience of the region and in support of women across the region, empowering them to be their best selves.

Nadine’s idea was to design heartfelt tokens of love. Adroitly interlacing Arabic and English to illustrate the power of connection — between people, communities, friends, families, and generations — the collection spotlights the importance of togetherness. Every single new Hope piece is made to be shared — be it as a gift or a physical, shining representation of the emotional ties that bond us.   
             
The collection is made using 18K yellow gold, with Arabic words that are vividly brought to life with brilliant diamond studs. Featuring necklaces, earrings, bracelets and rings bearing the words “Love” (), “Hope” (), and “Togetherness” (), every Damas X Nadine Kanso article is an emphatic symbol of optimism, bridging the gap between cultures and languages.

Crucially, the new Hope collection is the continuation of the ongoing initiative launched by Damas to support Al Jalila Foundation: a non-profit organisation founded by Mohammed Bin Rashid Al Maktoum, the Prime Minister of the UAE and the Ruler of Dubai. The foundation is dedicated to supporting people in the UAE through medical research, education and treatment, and Damas’ donations will be used to safeguard women and children, providing access to vital care. 

The house of jewellery design supported several cases by donating to Al Jalila Foundation in 2020 and 2021, contributing to the organisation's efforts to improve the quality and provision of women’s healthcare. A portion of the profits generated by sales of the new Hope collection will once again be donated to Al Jalila Foundation.


Posted by : DubaiPRNetwork.com Editorial Team
Viewed 28032 times
PR Category : Lifestyle
Posted on : Friday, July 1, 2022  2:42:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Gold Import Duty - Comment
Next Story : Summer Saving Season is Back with Dubai Jewellery Group Dss ...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Pandora Launch a New Limited-Edition Charm in Support of UNICEF Giving Young Voices the Ch... [10476-Views]
Ogilvy Celebrates a giant performance at this year's LIA's Including awards for Global ... [8126-Views]
The Face Shop Introduces Vegan Skincare in the UAE [4264-Views]
MG International Fragrance Company Reinforces Presence in the Growing Middle East Region [4202-Views]
Opening Day of 22nd Edition of Cityscape Sees Numerous New Developments Showcased inside D... [3870-Views]
Dubai Islamic Bank Successfully Prices USD 750 Million Inaugural Sustainable Sukuk [3489-Views]
Jaeger-Lecoultre Participates in the 30th Edition of Jewellery Arabia Bahrain [3321-Views]
Dubai's Real Estate Market Continues to Ride High on Strong Investor Confidence [3272-Views]
Sita Strengthens its Partnership with Geneva Airport, helping Transform the Passenger Expe... [2903-Views]
Large Audience Attend Taha Hussein Days at Mohammed bin Rashid Library [2899-Views]
Dubai's 3 Day Super Sale Starts Friday with Deals of up to 90% off across the City [2870-Views]
5th Combined Gulf Cancer Conference to See Stellar Lineup of Policymakers, Scientists, Can... [2829-Views]
Burj Khalifa by Emaar to Host a Cutting-Edge Laser Light Extravaganza and Phenomenal Firew... [2821-Views]
Dubai Customs Launches Awareness Campaign on Digital Services for Passengers [2763-Views]
Dubai Future Foundation Announces Winners of the Smart Toys Competition 2.0 [2755-Views]
Samsung MENA Launches the First-ever Roblox Space Cup' Football Tournament [2743-Views]
Michelin Star Chef and UK Consul General Welcomed for Jumeirah College Bake Off [2722-Views]
Former Man City Star Micah Richards on Why He is a Big F1 Fan and How the Sport can help D... [2628-Views]
DLD Enriches its Participation in Cityscape 2022 with Innovative and Sustainable Real Esta... [2608-Views]
Global Village Announces Spectacular Celebrations to mark the 51st UAE National Day [2567-Views]
Dubai Health Authority Receives a High-level Delegation from the National Healthcare Group... [2550-Views]
Five Things to Know About how they're Delivering more Benefits for Travellers [2472-Views]
Waterfront Market unveils Dubai Consumers Shopping Preferences [2452-Views]
This Week, Down To Earth' Celebrating all things Green returns to Jameel Arts Centre, Plu... [2448-Views]
Reel Cinemas will make UAE Cinema History by Giving an Incredible 51% Discount on All Movi... [2444-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories