Dubai PR Network, Online Press Release from Dubai and Middle East
 
Mall, Retail & Hospitality(Real Estate & Retail)
Filter PR by
  
Festival Plaza Mall Collects Over 6000 Pre-Loved Toys in Partnership with Emirates Red Crescent for Charitable Initiative
 

Families were able to support the less fortunate with donations as part of the #FestivalCares initiative

Festival Plaza built a special giant gift box, where visitors dropped off toys to share the joy this festive season with children who are less fortunate

Dubai, UAE, 17 January: Festival Plaza, part of Al-Futtaim Malls, and the Emirates Red Crescent have once again promoted generosity and compassion, while bringing the community together. As part of the #FestivalCares initiative, which encourages families to come together and do good for those in need, visitors donated 6000 pre-loved toys at an area with a large custom-built gift box during the month of November ahead of the festive season at the neighbourhood mall in Jebel Ali. 

To collect items, Festival Plaza built a special giant gift box where families dropped off toys for the charitable cause—helping make the magic of Santa real ahead of the festive season. In line with its #FestivalCares initiative, the Al-Futtaim Malls toy donation drive was a simple, an inexpensive way of bringing cheer to a child who would otherwise be going without this year.

Commenting on the mall’s community initiatives, Genevieve Colaco, Regional General Manager, Marketing & Customer Experience at Al-Futtaim Malls said: “We are pleased to have hosted another very successful community initiative in partnership with the Emirates Red Crescent. Visitors have consistently shown compassion and brought smiles to children in need by taking part in our numerous CSR drives. We are looking forward to more opportunities to bring joy and happiness, while actually making a difference through the customer experience.”

The partnership with the Emirates Red Crescent comes under the umbrella of Festival Cares, Al-Futtaim Malls’ CSR programme which looks to engage with communities, support tenants and retailers, and connect with customers. Emirates Red Crescent is a volunteer humanitarian organisation that supports official authorities in times of peace and war.

As part of Festival Cares, Festival Plaza Mall has held other activations throughout 2021 for a good cause. In September, the mall installed a special Tree of Knowledge Book share point at the mall for shoppers to donate previous reads and school supplies. After just two months, the community mall had donated more than 5,010 books to Emirates Red Crescent to distribute among children in need.

In May 2021, on occasion of the holy month of Ramadan, Festival Plaza donated 200 meals through a partnership with the UAE Food Bank. For every person who took part in the ‘Iftar for Good Dinner Series’ at any of mall’s participating restaurants, the community hotspot donated one meal to the Bank—an initiative which successfully echoed the spirit of the month. 

Located at Jebel Ali and in close proximity to Al Furjan and Jebel Ali Village, Festival Plaza is also minutes away from Marina, The Palm, JLT, Jumeirah Park and Islands, Tecom and Discovery Gardens. The mall offers great discounts across its retail stores and a complimentary shuttle bus service every 20 minutes from the Energy and Ibn Batutta metro stations, as well as Ibn Battuta RTA bus station; a hala pick up point is located outside the community mall entrance.

Posted by : DubaiPRNetwork.com Editorial Team
Viewed 6613 times
PR Category : Real Estate & Retail
Posted on : Monday, January 17, 2022  4:29:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Dubai Shopping Malls Group's Up to 1 Million Dirhams Prized ...
Next Story : Union Coop: Mass Sterilization of Facilities, Branches and C...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Bernhard H. Mayer unveils new Empire Collection of Luxury Timepieces [8585-Views]
Zamzam.com signs MoU with AlBirr Society in KSA [6084-Views]
Zamzam.com: First OTA Platform to Launch B2C Visa Services to Customers [5859-Views]
His Highness Sheikh Hasher Bin Maktoum Al Maktoum, Director General of Dubai Department of... [3993-Views]
TCL Brings New Mini LED QLED TVs And Home Appliances to the Middle East and Africa [3965-Views]
Role of new Business Models in Powering Growth of Bookstores highlighted at International ... [3583-Views]
BCC Group International Announces Diversification into Property Development [3415-Views]
Dubai Customs Handles 285,000 Refund Requests, in Q1 2022, with a Value of AED2b [3305-Views]
Beyond Books at SCRF 2022: ‘Back to Games' Adapts Popular International Board Games for t... [3153-Views]
‘Walking Trees' Wandering the Halls of SCRF 2022 Raise Awareness about the importance of N... [3059-Views]
New Land Rover Defender 130: the Unstoppable 8-Seat Explorer [2977-Views]
Samsung's Global President & Head of Mobile eXperience Business visits MENA region and hol... [2936-Views]
Samsung's Smart Monitor Becomes a Million Seller [2849-Views]
Commentary for His Excellency Eng. Shadi Malak, CEO of Etihad Rail for Middle East Rail 20... [2792-Views]
Lenovo Combines Stealth with Apex Performance in the Latest Legion 7 Series Gaming Laptops [2772-Views]
HONOR Launches Powerful HONOR X9 with Flagship-Level Features and Great Value [2743-Views]
Gulf Pharmaceutical Industries Julphar Announces Q1 2022 Results; Delivers Robust Top and ... [2677-Views]
Minions' Director Inspires Ambitious Animators at 13th Sharjah Children's Reading Festiva... [2554-Views]
Airport Show Opens in Dubai Amidst Clear Indications of Accelerated Growth in Aviation Ind... [2522-Views]
Panasonic Announces FY22 Business Strategy for Middle East and Africa [2407-Views]
Photos From the 11th Day of the 13th Edition of the Sharjah Children's Reading Festival 20... [2337-Views]
Wear the Jewellery of Your Dreams and Show You Care with Evermore [2337-Views]
Fashinza Raises $100m Series B to Create Sustainable Supply Chain for Global Fashion Indus... [2321-Views]
13th Sharjah Children's Reading Festival: A Cultural Melting Pot for People of All Ages a... [2276-Views]
Children Use Newly Acquired Skills of Videography to Create Visual Narrative of Experience... [2239-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories