Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  
Hyundai Motor's Brand Value Rises in Interbrand's Global Ranking with Electrification, Smart Mobility Solutions
 
Hyundai Motor's Brand Value Rises in Interbrand's Global Ranking with Electrification, Smart Mobility Solutions
• According to Interbrand, Hyundai Motor’s global brand value rose 6.3% year-on-year to $15.2 billion in 2021, its seventh straight year among the Top 30-something brands
• Positive evaluation stems from Hyundai’s focus on electrification and smart mobility solutions, pledge to be carbon neutral by 2045 and upgraded online sales channels 
• Hyundai Motor’s efforts to bolster its brand capabilities in ways that customers value have earned it awards and accolades from organizations around the world
 
Dubai, Oct. 28, 2021 — Hyundai Motor Company today marked its steady climb in Interbrand’s Best Global Brands 2021 Rankings, placing 35th overall, up one notch from 2020. According to Interbrand’s comprehensive assessment, Hyundai Motor’s global brand value rose 6.3% year-on-year to $15.2 billion in 2021, its seventh straight year among the top 30-something brands.
 
Interbrand’s positive appraisal of Hyundai Motor is based on the company’s eco-friendly, future-oriented focus on electrification and smart mobility solutions, commitment to carbon neutrality by 2045 and creation of non-face-to-face sales channels as a preventive measure against COVID-19.
 
Since its previous Interbrand evaluation, Hyundai Motor has doubled down on vehicle electrification by spearheading development of a hydrogen fuel cell commercial vehicle ecosystem in China and Europe, supported by Hyundai Motor Group’s new HTWO fuel cell technology brand. 
 
Hyundai Motor also launched its Electric Global Modular Platform (E-GMP) and new IONIQ dedicated battery electric vehicle (BEV) brand. German automobile magazine Autozeitung ranked it at the top of its comparative evaluation of compact crossover EVs, beating models from top German brands.  
 
Hyundai Motor also launched a smart city construction project in which to demonstrate future smart mobility devices and services. This human-centered, nature-friendly enclave aims to use Hyundai’s Urban Air Mobility (UAM), robotics and autonomous EVs to address urbanization issues such congestion and pollution. By 2028, Hyundai Motor plans to have a fully electric UAM model optimized for urban operation and foresees day-to-day use of air taxis by the 2030s.
 
These electrification and smart mobility plans are bolstered by Hyundai Motor’s recent declaration at IAA Mobility 2021 in Germany that it will achieve net-zero carbon emissions throughout all stages from automobile production to operation and disposal by 2045. Hyundai’s holistic approach focuses on three pillars: clean mobility, next-generation platforms and green energy.
 
More urgently came Hyundai Motor’s proactive response to market challenges caused by the COVID-19 pandemic, such as expanding its ‘Click to Buy’ non-face-to-face sales channel to the U.S., Europe, India and other regions last year, facilitating contactless sales through Hyundai Showroom Live, and revealing new vehicle models online to prevent the spread of coronavirus.
 
This year, Hyundai Motor’s efforts to bolster brand capabilities have earned it awards in 17 categories, such as ‘Interface & User Experience Design,’ at Red Dot 2021, a world-class design award, which  also serves to boost brand value.
 


Posted by : DubaiPRNetwork.com Editorial Team
Viewed 8918 times
PR Category : Automobile
Posted on : Thursday, October 28, 2021  2:21:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Arabian Automobiles Expands its Sustainable Efforts, Signs D...
Next Story : Bentley Celebrates Centenary of First Win
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Bernhard H. Mayer unveils new Empire Collection of Luxury Timepieces [6904-Views]
Etihad Rail to Outline the Roadmap for Transforming the Transportation & Logistics industr... [3874-Views]
New Range Rover Sport Revealed with Epic Spillway Climb [3764-Views]
Zamzam.com: First OTA Platform to Launch B2C Visa Services to Customers [3694-Views]
Sharjah-Europe Businesswomen Forum Concludes with Fruitful Regional and international Part... [3604-Views]
250,000 Visitors Flock to Dubai Parks during Eid Holidays [3444-Views]
Global Leaders and Industry Experts Convene for Day Two of the World Utilities Congress [3423-Views]
His Highness Sheikh Hasher Bin Maktoum Al Maktoum, Director General of Dubai Department of... [3198-Views]
Mohamed Henedy at SCRF 2022: I Owe my Success to Children [3120-Views]
Fashinza to Empower Apparel Manufacturing SMEs with AED 55 Million Supplier-Financing Prog... [3071-Views]
Bicester Village Launches ‘British Fashion Council X the Creative Spot' Pop-Up Boutique [3050-Views]
MENA District Cooling Projects Conference 2022 to Explore US$15 Billion Opportunities [2915-Views]
Airlines to Focus on Efficiency and Sustainability [2878-Views]
Sharjah Children's Reading Festival 2022 recreates the Charm of Storytelling for young Li... [2849-Views]
Role of new Business Models in Powering Growth of Bookstores highlighted at International ... [2817-Views]
TCL Brings New Mini LED QLED TVs And Home Appliances to the Middle East and Africa [2800-Views]
New Survey Reveals Global Industry is Accelerating Investment in Energy Efficiency [2743-Views]
Sony Re-Writes the Rules with their newest Industry-Leading Noise Cancelling Headphones – ... [2624-Views]
Procter & Gamble Announces New Commitments and shares progress on actions to Strengthen Eq... [2587-Views]
Chairman's Quote on the Death of Sheikh Khalifa bin Zayed Al Nahyan [2558-Views]
Quick and Easy Cooling with the LG Retrofit Air Solution [2485-Views]
Top 3 Reasons Why Parents and Kids Flock to Sharjah Children's Reading Festival each Year [2440-Views]
SCRF 2022 Resonates with the Timeless Appeal of Superheroes and Classic Literature [2435-Views]
Arab Women Forum 2022 to Highlight Risks in New Normal [2431-Views]
Beyond Books at SCRF 2022: ‘Back to Games' Adapts Popular International Board Games for t... [2407-Views]
 
RSS Facebook Twitter LinkedDin DubaiPRNetwork.com on Instagram
 
Top Sections
 
Top Stories